Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional

Authoritas
Apr. 29, 2016
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional
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Lisa Myers & James Finlayson – BrightonSEO April 2016: Why SEO Needs toGet Emotional

Editor's Notes

  1. So let’s talk about data - who doesn’t use either Linkdex, SEMRush, LinkResearchTools, Searchmetrics etc?
  2. For example, take the Apple watch - emotionally that feeling’s lust - and you’ve probably had it yourself that your mind starts filling with ‘logic’ like ‘well it would make certain things easier’ ‘I haven’t bought myself something in a while’ etc. When you notice that happening, that’s your brain stretching, struggling to apply logic to your decision.
  3. Even for data nerds it’s not totally the case. Remember the last charity advert you saw. What do you remember from it? The sad dog or the emaciated child, right? That’s because you emotionally connected with that imagery rather than the statistics.
  4. Narvik - national significance feeling of pride. Achieved army, monarchy and top broadcaster. 2.
  5. Narvik - national significance feeling of pride. Achieved army, monarchy and top broadcaster. 2.
  6. Narvik - national significance feeling of pride. Achieved army, monarchy and top broadcaster. 2.
  7. Accent Map - …but how?
  8. Accent Map - …but how?
  9. That’s why we built Lava.
  10. Because we think journalists opinions matter more than anyone elses (they’re the gatekeepers, right) we crawled every major newspaper in the UK. That’s …... Articles dating back decades. With that unique data we’re able to classify