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Who is Octagon?
1
Octagon by
the Numbers
2
900+
Athlete,
celebrity &
personality
clients we
represent
15K
Events
managed by
Octagon
each yea...
2013 Best in Corporate
Consulting Marketing and Client Services
3
Best Sports Grass Roots Campaign
2008 Agency of the Year
360º Agency
4
OctagonMarketing
Talent &
Personalities
Events &
Activation
Entertainment
Research
Consulting
Digital &
Crea...
Octagon is the global sports, entertainment, lifestyle marketing and talent
representation agency of the Interpublic Group...
Global Impact
6
2014 FIFA World Cup
Toyota Texas
Bass Classic
PGA BMW
Championship
North Face 100
®
2012 Olympics
Mark Web...
CONNECTING BRANDS TO FANS
THROUGH PASSION.
Proprietary brand
research designed to help
marketers reach
consumers in an
increasingly passion-
based market.
8
Octagon focuses on the Passion Driver®
Factors
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Who is Octagon?

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Quick overview of who Octagon, of InterPublic Group, is.

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Who is Octagon?

  1. 1. Who is Octagon? 1
  2. 2. Octagon by the Numbers 2 900+ Athlete, celebrity & personality clients we represent 15K Events managed by Octagon each year 100K Passionate fans in our database 30+ Years in the industry we helped to pioneer $3B Sponsorship spending managed & influenced
  3. 3. 2013 Best in Corporate Consulting Marketing and Client Services 3 Best Sports Grass Roots Campaign 2008 Agency of the Year
  4. 4. 360º Agency 4 OctagonMarketing Talent & Personalities Events & Activation Entertainment Research Consulting Digital & Creative
  5. 5. Octagon is the global sports, entertainment, lifestyle marketing and talent representation agency of the Interpublic Group. 5
  6. 6. Global Impact 6 2014 FIFA World Cup Toyota Texas Bass Classic PGA BMW Championship North Face 100 ® 2012 Olympics Mark Webber Tasmania Challenge 2010 FIFA World Cup
  7. 7. CONNECTING BRANDS TO FANS THROUGH PASSION.
  8. 8. Proprietary brand research designed to help marketers reach consumers in an increasingly passion- based market. 8
  9. 9. Octagon focuses on the Passion Driver® Factors

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