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Annette Zimmermann (Gartner) Intro to the AR+VR Market Opportunity

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The Future is a Digital Thing
-A look into digital technologies and their relevance.

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Annette Zimmermann (Gartner) Intro to the AR+VR Market Opportunity

  1. 1. CONFIDENTIAL AND PROPRIETARY This presentation, including any supporting materials, is owned by Gartner, Inc. and/or its affiliates and is for the sole use of the intended Gartner audience or other intended recipients. This presentation may contain information that is confidential, proprietary or otherwise legally protected, and it may not be further copied, distributed or publicly displayed without the express written permission of Gartner, Inc. or its affiliates. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner's Top Predictions 2016: The Future Is a Digital Thing Annette Zimmermann Research Director
  2. 2. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. By 2018, 20% of all business content will be authored by machines1 CIO: Identify opportunities to adopt automated content generation services now Near-Term Flag: Next year, watch for a hiring freeze on copywriters in favor of robowriting solutions Analysis by: Karen A. Hobert, Martin Kihn
  3. 3. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. The "Robos" Have Already Begun to Rise Machines will create significant amounts of business content Have you ever wondered how narrative science could be used to enhance your job?
  4. 4. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. But how much help can we afford to give? A Co-Dependent Relationship Can Be Beneficial 1 Million New IoT devices will be purchased every hour of every day in 2021
  5. 5. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. By 2018, 6 billion connected things will be requesting support2 IT Leaders: Start viewing "things" as customers of services and learn to market to them and to satisfy their nonhuman requests Analysis by: Jenny Sussin, Jim Tully, Kristin Moyer and Don Scheibenreif
  6. 6. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. #GartnerSYM © 2015 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. If you found out your dog was an android, would you still love it? If you found out your boss was a robot, would you obey its directives?
  7. 7. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. By 2018, more than 3 million workers globally will be supervised by a "roboboss"3 IT Leaders: Train managers to focus on "human" issues such as creative leadership, worker relations and strategic planning Analysis by: Whit Andrews, Frances Karamouzis, Ken Brant, Helen Poitevin, Tom Austin and Diane Morello
  8. 8. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. Worries about system data will be dwarfed by concerns over personal behavioral and health data Monitoring the Employee Another Step Toward Quantifying the "self"
  9. 9. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. By 2018, 2 million employees will be required to wear health and fitness tracking devices as a condition of employment 4 IT leaders: Establish policies for gaining employee permission to share fitness data with wellness providers Analysis by: Angela McIntyre, Sylvain Fabre, and Adrian Leow
  10. 10. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. Diverse Opportunities exist for Head-Mounted Displays though unit shipments will only ramp up by 2019 1.43 6.31 13.31 24.76 39.87 2016 2017 2018 2019 2020 HMD Shipment Forecast Smartphone VR CAGR 168% Smartphone-VR type devices are currently outselling proper AR/VR HMDs by several million units. Consumer use of HMDs is more advanced than the enterprise market but we expect this gap to close by 2019.
  11. 11. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. By 2019, AR, VR, and mixed reality immersive solutions will be evaluated and adopted in 20% of large enterprise businesses 5 Develop robust devices, platforms and application suites for HMDs that include both extensible and open systems as well as use-specific software solutions that are integrated into existing information management systems. Analysis by: Jay Heiser
  12. 12. © 2016 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner and ITxpo are registered trademarks of Gartner, Inc. or it’s affiliates. The Future Is Ours

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