Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Atleto crowdfunding presentation


Published on

ATLETO is a unique sports platform that connects everyday athletes

Published in: Technology
  • Be the first to comment

Atleto crowdfunding presentation

  3. 3. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. Obesity and related health issues are a growing problem. People spend more and more time staring at screens. We need to be more active. Reasons for not doing more sports: : SOLVING A REAL PROBLEM SOURCE: ATLETO SURVEY NOVEMBER 2015. LOS ANGELES, CA / NEW YORK, NY. 11% No facilities 39% Not enough time 5% Other 18% Not enough energy after a long day 28% Difficult to find people to do sports with
  4. 4. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. WHY #SPORTTOGETHER? The Köhler effect is a phenomenon that occurs when a person works harder as a member of a group rather than alone. It was first documented by German psychologist Otto Köhler in the 1920s. His discovering still rings true today. When you exercise with a partner or group, you develop a sense of responsibility because you feel as though you’re letting them down if you bail on a planned activity or game. According to a Kansas State University study, people who worked out with others increased their intensity and workout time by as much as 200 percent.* Scheduling a workout in advance holds you accountable and increases the likelihood that you’ll stick to a routine and reach your predetermined goals.
  5. 5. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. SPORT WITH LIKE-MINDED The best match gives the best sports experience! ATLETO creates intelligent matches between everyday athletes based on parameters such as: SPORT LOCATION SKILL LEVEL FREQUENCY MODE
  6. 6. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. FIND HOST See nearby activities and request to join. Choose from more than 40 different sports. HOW DOES ATLETO WORK? ATLETO intelligently organizes your activities and keeps you on top of things. NETWORK Gather your sport connections in one place. GROUPS Coordinate, set up games, prac- tices, chat etc. within your existing group of sport friends.
  7. 7. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. PRIVATE GROUPS With ATLETO you can easily set up a GROUP and decide if it should be open for everyone to join or make it exclusive for your existing sports network. A group can be as big as an entire University or some friends playing Basketball during the week. (See the attached case video with Rick and his “Rickball” group)
  9. 9. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. COLLEGES Target area due to density of students within the short distance of each other, high penetration of phone use and available sports facilities on campus. Entry is through Recreational departments in order to offer a tool that makes it easy to handle intramural leagues, coordinate open courts and connecting the students through sports. Our system can automatically aggregate students into closed University groups when they sign up using their school email. Rec dept at Ithaca University already launched ATLETO on campus.
  10. 10. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. CORPORATE HOSTED ACTIVITIES EMPLOYEE HOSTED ACTIVITIESBRANDED APP CORPORATE As health insurance premiums continue to rise faster than worker wages, companies and their employees are looking for more affordable ways to avoid these added costs. Encouraging sports and activity in the workplace via ATLETO is an easy and cost-effective solution. Healthier employees results in an average of a 28% reduction in sick days and a 26% reduction in health costs. We can offer a white-label solution of ATLETO that gives a company the feeling of having their “own app.” At the moment we are developing a white-label solution to the health department of the Faroe Islands.
  11. 11. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. CLUBS Sport Clubs, vendors and existing groups of athletes can benefit from ATLETO. Today a lot of them use Facebook Group, which doesn’t benefit them as they wish. XTERRA triathlon brand are using ATLETO in their Nordic department as the official tool for setting up practices between ambassador teams and members of XTERRA Nordic.
  12. 12. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. PRIMARYREVENUE STREAM We are going to partner up with Sports Clubs and Colleges offering them a custom made booking system that is integrated seamlessly in Atleto. For clubs and Schools that are private, we are going to build it around our Closed Group functionality, making the booking service only available for their members / students. Revenue: • Courts, fields, venues pay booking fees ( 3rd party commission) • Atleto membership fee (giving access to booking across all sports based on geo location) • Global membership fee ( when traveling) • Add revenue for displayed adds in SEARCH ( paid adds) • Venue “Recommendation” based on geo location ( paid service) • Push notification on open courts based on your sports preference ( paid service) • Integrated and Costume build booking system for our partners ( paid technology) VENUE
  13. 13. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. SECONDARY REVENUE STREAMS BIG DATA MONETIZATION: • Targeted advertising, based on user behavior. PARTNERSHIP WITH SCHOOLS & CLUBS: • Maintenance fee (monthly) for technical support, data and product development. WHITE LABEL: • Customized Corporate solution provided by our platform - new frontend design. • Cost for technology platform and monthly maintenance. PREMIUM SUBSCRIPTIONS: Added value functionalities / no ads / extra features, for a monthly fee • Mobile advertising: • Targeted advertising in the moment when they actually need the product. Cost structure based on reach, demographics and duration. TRAINER TO USER: • ATLETO provides the platform for users to meet Trainers in all of our 40 sports. We take a percentage in 3rd party commission. BUBBLES: • Talent recruitments, Facilitation of Courts, and Find a ref. Opportunities in the Horizon.
  14. 14. COPYRIGHT © 2017 OF ATLETO INC. ALL RIGHTS RESERVED. DISCLAIMER CONFIDENTIAL This document is confidential and not intended for public view. No part of this document may be reproduced in any format or any medium, without the express written permission of ATLETO. NO OFFER TO PURCHASE OR SELL SECURITIES This document does not constitute an offer to sell, or a solicitation of an offer to buy, any security and may not be relied upon in connection with the purchase or sale of any security. Any such offer would only be made by means of formal offering documents, the terms of which would govern in all respects. FORWARD-LOOKING STATEMENTS This document may contain certain forward-looking statements regarding expected investment returns. These forward-looking statements are based upon assumptions, estimates and expectations, each of which are subject to risks, uncertainties and market conditions beyond our control. If one or more risks or uncertainties develop, or if our underlying assumptions about certain market conditions prove to be incorrect, actual results may vary materially from those indicated in these statements. Therefore, the inclusion of such forward-looking statements should not be regarded as anyrepresentation or warranty by us or any other person that the future plans, estimates or expectations contemplated by us will be achieved. NO RELIANCE You should not rely on this document as the basis upon which to make any investment decision. To the extent that you rely on the information contained herein in connection with any investment decision, you do so at your own risk. The document does not purport to be complete and may omit material information that a prudent investor would require in making an investment decision. Certain information contained in this document may include calculations or figures based upon formulas that we believe to be accurate at the time of this document, but such calculations may be incorrect and may not have been audited or verified by a third party. Use of different methods for preparing, calculating or presenting information may lead to different results, and such differences maybe material. NO UPDATES The information in this document is provided to you as of the dates indicated, and we expressly disdain any obligation to update the information herein, even in the event that it becomes materially inaccurate. PAST PERFORMANCE IS NOT AN INDICATION OF FUTURE RESULTS In all cases where historical performance is presented, please note that past performance is not a reliable indicator of future results and should not be relied upon as the basis for making an investment decision. NO TAX, LEGAL, ACCOUNTING OR INVESTMENT ADVICE This document is not intended to provide, and should not be relied upon for, tax, legal, accounting or investment advice. Any statements regarding federal tax consequences contained in this document were not intended to be used and should not be used to avoid any tax or penalties under the Internal Revenue Code or to promote, market or recommend to another party any tax related matters addressed herein.
  15. 15.