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Window Analysis


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Window Analysis

  1. 1. WINDOW ANALYSIS Submitted by: Ashima Kaur
  3. 3. CHRISTMAS THEME <ul><li>The windows are displayed on Christmas theme. </li></ul><ul><li>Purple color is used because it is the forecasting color of the season. </li></ul>
  4. 4. LA SENZA
  5. 5. LA SENZA <ul><li>There are two windows. </li></ul><ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>There are graphics in the backdrop of golden shimmer and three young girls celebrating slumber party. </li></ul><ul><li>The store is partially visible through the glass façade. </li></ul><ul><li>There is a mix of slumber party and Christmas theme with a hint of youth. </li></ul><ul><li>To showcase Christmas there are red gift boxes of different sizes stacked on one another with black ribbon tying a bow on it. </li></ul><ul><li>There is merchandise present all over the gift boxes and inside them as well, the merchandise is present in white gift boxes. </li></ul><ul><li>Merchandise is furry pink boots, pajamas and robes. </li></ul>
  6. 6. LERROS
  7. 7. LERROS <ul><li>Glass façade. </li></ul><ul><li>Lerros signage is in acrylic on one side and the other signage is at the back textured wall which is white in color and it is back lit (in blue color). </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>The window is partially giving visibility to the store; wherein the store is acting as a window to it. </li></ul><ul><li>It is following a Christmas theme in a subtle tone. </li></ul><ul><li>There are also graphics of snow flakes also on the window but those are on the top left side of the window. </li></ul><ul><li>It has London feel to it; with a street lamp throwing blue light out of it, a bench and basket full of merchandise flowing out of it, giving it hints of other colors like orange, navy blue,etc.. </li></ul><ul><li>There are various photo frames also at the back on the wall. </li></ul><ul><li>The mannequins are draped in red and black color giving the window a Christmas theme. </li></ul>
  8. 8. EDC
  9. 9. EDC <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>A graphical back drop is being used which is back lit with subtle colors (blue, beige and white). </li></ul><ul><li>It is following a Christmas theme. </li></ul><ul><li>Graphics are stuck on the glass façade, saying “Celebrate” </li></ul><ul><li>There are spiral acrylic sheet giving reflection on the bottom and orange color on the top. </li></ul><ul><li>Left side of the window has female mannequins dressed in purple and black color. </li></ul><ul><li>Right side of the window has male mannequins dressed in red and black color. </li></ul>
  10. 10. MANGO
  11. 11. MANGO
  12. 12. MANGO <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>Graphics of : 1. Christmas trees in black color on the lower panel of the window. </li></ul><ul><li>2. Snowflakes in black color on the top panel of the window. </li></ul><ul><li>3. ‘Merry Christmas’ in comic sans font. </li></ul><ul><li>The Christmas window showed is in grey color. </li></ul><ul><li>It is spacious window. </li></ul><ul><li>The window also has ticketing done in it. </li></ul><ul><li>There are two windows. </li></ul><ul><li>Analysis of left window: </li></ul><ul><li>It has covered back window with grey back drop. </li></ul><ul><li>Christmas tree is in black and white color. </li></ul><ul><li>Mesh white balls with blue lights. </li></ul><ul><li>Big Christmas ball’s props in silver color under the Christmas tree. </li></ul><ul><li>Mannequins in black and grey merchandise draped around them. </li></ul><ul><li>Signage of ‘MANGO’ is also in white and black color. </li></ul><ul><li>Analysis of right window: </li></ul><ul><li>The whole store is acting as a window to the right wing. </li></ul><ul><li>Christmas tree is in black and white color. </li></ul><ul><li>Mesh white balls with blue lights. </li></ul><ul><li>Mannequin in an elegant black dress. </li></ul>
  14. 14. TOMMY HILFIGER <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>The window is partially covered with a backdrop of pink color giving it a party feel. </li></ul><ul><li>Graphics of ‘CLUB 85’ is stuck on the window in the middle; showcasing that the window is done up for Christmas theme. </li></ul><ul><li>It has disco ball on the floor with pink ribbon cuttings scattered all over the floor. </li></ul><ul><li>Champagne bottle, glass and a card are also present in the window. </li></ul><ul><li>It has Christmas tree decorated with fancy decorations and gift boxes in pink, red and golden color stacked on each other beside the Christmas tree. </li></ul><ul><li>There are reindeers made in acrylic; in pink color again depicting Christmas theme. </li></ul><ul><li>The window has three mannequins all draped in black and red clothes. </li></ul>
  16. 16. TOMMY HILFIGER <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>‘ TOMMY HILFIGER’ signage is also used in the window just above the graphic. </li></ul><ul><li>Fully covered window with a graphic which is backlit. </li></ul><ul><li>The window is totally opposite to the window seen on the other side of the store which was showcasing Christmas theme; whereas this window has a classic touch to it. </li></ul>
  17. 17. GUESS
  18. 18. GUESS <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>It has a close window with a graphic of a young and modern girl depicting youth. </li></ul><ul><li>Graphic of ‘GUESS’ signage is also on the window repeatedly. </li></ul><ul><li>It is a Christmas window with a Christmas tree in black color on the extreme right of the window. </li></ul><ul><li>It has three boxes of different levels and textures with the nails on the side of the boxes making the window jazzed up; with the merchandise present on the boxes giving hints of red color. </li></ul><ul><li>It has four mannequins draped in black and white clothes. </li></ul><ul><li>It has (crocodile) textured flooring. </li></ul>
  19. 19. GUESS
  20. 20. GUESS <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>The whole store is acting as a window. </li></ul><ul><li>Merchandise(handbags) is present in the window at the same level in black and blue color. </li></ul><ul><li>Signage is present in the right side of the window giving it visibility. </li></ul>
  21. 21. LEVI’S STORE
  22. 22. LEVI’S STORE
  23. 23. LEVI’S STORE <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>Black back drop is used, with brand ambassador ‘Priyanka Chopra’ on it. </li></ul><ul><li>FREE GIFTS LEVI’S lettering is done in Shimmer Golden color. </li></ul><ul><li>FREE GIFTS LEVI’S lettering is done on acrylic transparent board which is hung from above. </li></ul><ul><li>Golden LED lights are dropped from above acting as curtains for the window on both left and right side. </li></ul><ul><li>Two disco balls hanging from above on the left side and one on the right side, depicting DIVA spirit. </li></ul>
  24. 24. LEVI’S STORE <ul><li>Some disco balls are scattered on the floor as well. </li></ul><ul><li>There is also a play of levels wherein Gift boxes in black are in shape of a pyramid showcasing some cosmetics being given as gifts. </li></ul><ul><li>Graphics are also stuck on the window. </li></ul>
  25. 25. PUNK
  26. 26. PUNK
  27. 27. PUNK <ul><li>Glass façade. </li></ul><ul><li>Down lighters are being used. </li></ul><ul><li>The store is also acting as window to the glass façade. </li></ul><ul><li>Graphic of ‘PUNK’ is stuck on the glass façade in blood red color. </li></ul><ul><li>The chains are used in the window showing a mesh with Santa’s cap with skull and skull’s with white beard. </li></ul>
  28. 28. PUNK <ul><li>The merchandise is also hung on the chains below eye-level. </li></ul><ul><li>There are mannequins on the left and right side of the window. </li></ul>
  29. 29. NEXT
  30. 30. NEXT <ul><li>Glass façade. </li></ul><ul><li>Up lighters are used in the window. </li></ul><ul><li>Purple back drop is being used for the window. </li></ul><ul><li>Christmas decoration balls are being used in gigantic way, some are hung from above, some are dropped on the ground. They are of different colors. </li></ul>
  31. 31. NEXT <ul><li>Graphics on the window are of golden color. </li></ul><ul><li>Mannequins are used in the window all draped in overcoats giving a winter feel. </li></ul><ul><li>Ticketing is done in the window. </li></ul><ul><li>The aura of the window is very rich and pulsating </li></ul>
  32. 32. S.Oliver
  33. 33. S.Oliver <ul><li>Glass façade. </li></ul><ul><li>Up lighters are used in the window. </li></ul><ul><li>The back drop used in the window is of white and silver. </li></ul><ul><li>Graphic are in red color saying ‘S.Oliver’. </li></ul><ul><li>Mannequins are wearing black and silver apparels. </li></ul><ul><li>The violin is in silver metallic color on a silver round; hung on the back drop. </li></ul>
  34. 34. S.Oliver <ul><li>The round balls in transparent acrylic, which are hung from above, that too in a bunch. </li></ul><ul><li>The window is classy and sophisticated. </li></ul>