Opening restaurants is very demanding in terms of time and cash. I will show you in this presentation how to research the market and plan your business to make sure that you open the right concept, in the right place for the right people. Most restaurants fail because they got it wrong in one of the 3 main factors: location, concept, your target segment of customers. Here I will show you how to find out with little money in advance whether your business idea makes sense or not.
We will show number of techniques that will help you check:
Whether the location is good for your business?
Who is your customer and whether you will have enough of them in your selected location?
What are the good and bad things about certain concept and whether is a good fit for you and the location?
How much money you get from your restaurant business?
I will also show you how to translate it to Excel and create your business plan in this universal tool. It will be useful not only for opening your business but also afterwards managing your business.
I will teach you also how to test your concept in real life without actually building the restaurant.