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Conference "Retail Innovations 2018”: „Chatbots: Expectations Against Reality“, Simonas Žilinskas, „Yellow Hammock“, Co-Founder

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Pricer.Lt together with Rise Vilnius invite you to the Conference "Retail Innovations 2018”. During the event there will be introduced these essential topics:
- New retail trends and experts’ insights
- Shopping Evolution
- Lifestyle Changes & Customer Experience
- Digital Strategy
- Social Media Marketing, Social Influencers & Brand Trust
- Hyperconnectivity
- Retail Tech
- Omnichannel retailing
- Smart Grocery Concepts
-Robots, Chatbots, Artificial Intelligence (AI) in Retail

Presentation: „Chatbots: Expectations Against Reality“, Simonas Žilinskas, „Yellow Hammock“, Co-Founder

More: https://pricer.lt/posts/141-retail-innovations-2018-conference-january-30-2018
https://pricer.lt/posts/144-agenda-retail-innovations-2018-conference-january-30-2018

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Conference "Retail Innovations 2018”: „Chatbots: Expectations Against Reality“, Simonas Žilinskas, „Yellow Hammock“, Co-Founder

  1. 1. Chatbots: expectations VS reality by Simonas Žilinskas
  2. 2. Simonas Žilinskas Yellow Hammock co-founder & CEO
  3. 3. Menu
  4. 4. By 2020, AI will disrupt the jobs of 1 million phone-based customer support agents, and that 10% of B2C first-level engagement requests will be taken by virtual customer assistants, up from less than 1% today. - Gartner, Future of Experience 2016
  5. 5. 2018
  6. 6. 2016 FROM 2018 TO
  7. 7. 2016
  8. 8. HYPE
  9. 9. Lots of HYPE No - NLP capabilities - Competition - Features - UX knowledge Loss of popularity
  10. 10. No: UX knowledge, efficient advertising, popularity HYPE More - Personality - Competition Even more
  11. 11. WITHOUT PAYMENTS 89% conversion rate
  12. 12. WITHOUT PAYMENTS 89% conversion rate WITH PAYMENTS 24% conversion rate
  13. 13. WITHOUT PAYMENTS 89% conversion rate WITH PAYMENTS 24% conversion rate UX knowledge ☑️
  14. 14. Advertisements ☑️
  15. 15. 2017
  16. 16. Popularity ☑️
  17. 17. Popularity ☑️
  18. 18. 2018 January 30th
  19. 19. Hype and dive but then we got
  20. 20. This is what happened. and we have to learn from it
  21. 21. learning #1 importance of personality
  22. 22. learning #2 faster experiences
  23. 23. learning #3 reaching the right customer
  24. 24. learning #4 context
  25. 25. Chatbots will fail. but less and less every time
  26. 26. 34% of abandoned carts revived working with a web e-commerce store, Case study: pt. 1
  27. 27. 83% granted location access and found the nearest physical store 91% finished preference quiz Case study: pt.2
  28. 28. Case study: pt.2 56% clicked buy on the offering
  29. 29. Case study: pt.2
  30. 30. “Once the current euphoria on bots dies down, we will see the emergence of real solutions to real problems coming out of the chat ecosystem” - Techcrunch
  31. 31. this moment arrived
  32. 32. Thank You
  33. 33. Simonas Žilinskas Yellow Hammock co-founder & CEO

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