Making people HAPPY, by delivering innovation and quality to transparent technical support for Web Hosting Companies
Mar. 6, 2015•0 likes•5,488 views
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Integrated Marketing Communication 1
Mar. 6, 2015•0 likes•5,488 views
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Report
Marketing
Introduction to Integrated Marketing Communication (IMC)
IMC as an Integral Part of Marketing
Buying Decision Process
Communication Response Hierarchy
Setting Communication Objectives: DAGMAR Approach
Budgeting for Marketing Communication.