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Alla scoperta del Digital Publishing (free webinar)

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Registrazione video delle sessioni webinar gratis organizzate da Artlandis.net

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Arriva un evento dedicato al Digital Publishing, a cura di Michela Di Stefano (Adobe guru dal 2004) che ci presenterà di conoscere un pò meglio le dinamiche di una materia moderna, ricca e affascinante.

Chi è Michela Di Stefano?
CEO Studio 361° - Adobeguru dal 2004 - Founder DPE group, docente di Progettazione Multimediale all’Accademia Santa Giulia di Brescia. Moderatrice dell’evento DPE. Gestisce il network di professionisti di Studio 361°, garantendo il massimo livello di professionalità ed efficienza di tutte le figure coinvolte.
Da 20anni si occupa di formazione e consulenza nel settore editoriale tradizionale. La passione per la tecnologia la porta a scoprire ed investire risorse anche in esperienze oltreoceano per poter offrire, a chi si affida alla sua guida, soluzioni aggiornate e sicure.

Michela è anche Admin del gruppo Facebook DPE User Group:
DPE User Group è un gruppo Facebook dedicato agli utenti interessati al mondo dell'Editoria Digitale in tutte le sue forme.

Crediamo che sia utile aprirci a nuovi orizzonti che possano permettere a tutti di conoscere i molteplici aspetti e le numerose soluzioni a disposizione per realizzare prodotti editoriali oggi.

Segui Michela su:
Linkedin: http://it.linkedin.com/pub/michela-di-stefano/2/694/8b9/en
Facebook (pagina personale): https://www.facebook.com/michela.stefano.1
Gruppo Facebook DPS: https://www.facebook.com/groups/DPSusergroupItalia%20


____

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Published in: Education
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Alla scoperta del Digital Publishing (free webinar)

  1. 1. www.studio361.it | info@studio361.it C ERTI FI ED INST R UCTOR relatore: Michela Di Stefano Alla scoperta del Digital publishing
  2. 2. www.studio361.it | info@studio361.it Vuoi esplorare il mondo dell’editoria digitale?
  3. 3. www.studio361.it | info@studio361.it Editoria e Editoria Digitale o La definizione di “Editoria”che trovate su Wikipedia indica “il processo di produzione e distribuzione di letteratura, musica o informazioni, l’attivitá di rendere queste informazioni disponibili al pubblico.” Questa definizione riguarda 2 aspetti: - il processo di creazione - la distribuzione di informazioni A causa delle barriere tecnologiche e dei processi che riguardano questi 2 aspetti, essi dovrebbero essere suddivisi in vari canali, ma siamo abituati a sentirne parlare come se fossero attivitá completamente separate: • editoria cartacea • pubblicazione di riviste e rotocalchi • giornali quotidiani • musica e notizie • video e relativa produzione • pubblicazioni digitali (digital publishing) come il web, i blog, le news per alcuni, anche i videogiochi ed il software fanno parte di questo elenco. 1 Link
  4. 4. www.studio361.it | info@studio361.it Editoria Digitale 1993- Adobe System - formato PDF
  5. 5. www.studio361.it | info@studio361.it 2007- Amazon rilascia il primo Kindle ed Apple presenta l’iPhone 2010- Arriva l’iPad e l’app iBooks L’anno della svolta nel mondo dell’Editoria! Editoria Digitale
  6. 6. www.studio361.it | info@studio361.it Oppure l’inizio di una NUOVA AVVENTURA nella Giungla??
  7. 7. www.studio361.it | info@studio361.it GRUPPO SU FACEBOOK 2 Link
  8. 8. Un’esperienza unica, in tutti i sensi! Ascolta CondividiEsplora - 28 marzo 2015 · - Verona - www.digitalpublishingexplorers.it
  9. 9. www.studio361.it | info@studio361.it • il device di destinazione • il market place di distribuzione • tipologia di prodotto • flusso di produzione e distribuzione • il formato dei files • la promozione GLI ELEMENTI DA CONSIDERARE AD INIZIO PROGETTO
  10. 10. www.studio361.it | info@studio361.it e-readers - TABLETS - SMARTPHONES • DIMENSIONI DELLO SCHERMO • FUNZIONALITA’ • APPLICAZIONI
  11. 11. www.studio361.it | info@studio361.it e-reader
  12. 12. www.studio361.it | info@studio361.it smartphone PHABLET
  13. 13. www.studio361.it | info@studio361.it tablet1024x768 - 2048x1536 1024x600 SAMSUNG Galaxy 1024x768 BlackBerry 1024x600 BlackBerry PlayBook 1280x800 HD Kobo Arc 1280x800 Visualizzatori Android Modorola Xoom 1024x768
  14. 14. www.studio361.it | info@studio361.it ePub readers - PER IL COMPUTER (DESKTOP) o web Firefox Add-On (Windows/Linux/Mac) desktop ePub, PDF, Office and organize ebooks. (Mac/Win) desktop ePub reader (Mac/Win) Stanza Desktop per Mac/Win Extension di Google Chrome (Mac/Win) Leggere dal browser GooglePlay Desktop Adobe Digital Edition v.4 (Mac/Win) Mac desktop con Mavericks 3 Link
  15. 15. www.studio361.it | info@studio361.it Applicazioni e Markets
  16. 16. www.studio361.it | info@studio361.it appstore
  17. 17. www.studio361.it | info@studio361.it iBooks iOS7 iBooks iOS7 App per libri su iPad iPhone iPod Touch App per libri su Mac desktop con Mavericks iBookstore
  18. 18. www.studio361.it | info@studio361.it GOOGLE PLAYstore
  19. 19. www.studio361.it | info@studio361.it AMAZON
  20. 20. www.studio361.it | info@studio361.it BARNESNOBLE
  21. 21. www.studio361.it | info@studio361.it KOBOBOOKS
  22. 22. www.studio361.it | info@studio361.it ebook APP iBooks iOS7
  23. 23. www.studio361.it | info@studio361.it ebook o app? 4 Link
  24. 24. www.studio361.it | info@studio361.it PROGETTARE CAPIRE REALIZZARE PUBBLICARE PROMUOVERE FLUSSI DI LAVORO E SOLUZIONI
  25. 25. www.studio361.it | info@studio361.it HTML/CSS FLUSSI DI LAVORO E SOLUZIONI eBooks Applicazioni
  26. 26. www.studio361.it | info@studio361.it eBooks ePub v. 2 - 3 .mobi .kf8 Fixed Layout Fluid Layout Applicazioni Web App App native PDF FORMATI DEI FILES
  27. 27. www.studio361.it | info@studio361.it PUBBLICARE stampare e mettere in vendita nell’editoria tradizionale Bisogna essere “sviluppatori” nel caso di App.
  28. 28. www.studio361.it | info@studio361.it DOCUMENTAZIONE METADATI - COPERTINE - PESO DEI FILES ECC ECC... • Amazon (https://kdp.amazon.com) • Apple (https://itunesconnect.apple.com/WebObjects/iTunesConnect.woa) • Barnes and Noble (https://www.nookpress.com/support/faq#sect-30) • Kobo (http://www.kobo.com/writinglife) • Google Books (https://support.google.com/books/partner/answer/3316879?hl=enref_topic=3238502) Ogni device ha le proprie specifiche per il formato dei files e bisogna tenerne conto, fortunatamente, ogni produttore mette a disposizione delle guide utili per conoscere le esigenze di ogni device.
  29. 29. www.studio361.it | info@studio361.it PROMUOVERE Corrisponde alla promozione e marketing nell’editoria tradizionale.
  30. 30. Un’esperienza unica, in tutti i sensi! Ascolta CondividiEsplora - 28 marzo 2015 · - Verona -
  31. 31. Fixed layout con InDesign CC 2014 Anne-Marie Concepción Digital Publishing Expert, Co-producer PePCon, esperta di editoria digitale, titolare di Seneca Design Training a Chicago, studio che sviluppa e stampa pubblicazioni digitali. Co-founded di InDesignSecrets.com, pubblica InDesign Magazine e CreativePro.com. Trainer di Lynda.com. Muoversi nellìambiente ostile della pubblicazione digitale Claudio Marconato Istruttore Adobe certificato per InDesign, Illustrator e Acrobat, consulente per l’editoria tradizionale e digitale. Fondatore di una start-up innovativa che sviluppa soluzioni di impaginazione automatica e sistemi software per snellire le attività di vendita delle imprese. # Panoramica rivolta a tutti # N S O E Event Map Where? Scuola Grafica Cartaria “San Zeno” di Verona Via Don Minzoni 50 - Verona 8.00 Sala 1 9.00 - 9.30 Sala 1 9.30 - 10.00 Sala 1 10.00 - 10.30 Testimonials Intervista a due editori, la testimonianza di due esperienze diverse nel tempo e nelle scelte. Le loro storie, i loro suggerimenti, le loro previsioni per il futuro del mercato editoriale. # Interviste e testimonianze # Sala 1 12.00 - 12.30 Esploriamo la sicurezza dei contenuti digitali Alessandro Signori Tra i primi utilizzatori di un Apple II. Promotore di attività di formazione e diffu- sione del DtP (Desktop Publishing). Consulente sulla gestione documentale per aziende ed istituzioni pubbliche, docente sulle tematiche del documento informatico e della firma digitale. Responsabile IT di Adpresscommunications di Verona. # Intervento rivolto a tutti # Sala 2 14.15 - 14.45 Sala 3 15.15 - 15.45 12.45 Adobe Creative Cloud per l’editoria digitale Alberto Comper Solutions Consultant di Adobe Italia # Intervento rivolto a tutti gli utenti di Creative Cloud # Adobe DPS, novità e sviluppi per creare prodotti digitali Vainer Gilioli Adobe Guru. Lavora nelle arti grafiche da oltre 25 anni, formatore e consulente per il mercato editoriale, della prestampa, stampa digitale e digital publishing si occupa anche di soluzioni e flussi di lavoro di creazione e gestione dei file PDF in produzione. # Intervento rivolto ad aziende e utenti di InDesign # Sala 1 11.30 - 12.00 Immagini da “toccare” Luca Pianigiani Giornalista specializzato in fotografia professionale e cultura dell’immagine. Docente di editoria digitale, consulente di editori e aziende, chiacchiera spesso su un palco. # Intervento dedicato ai creativi # Introduzione all’evento e obbiettivi Michela Di Stefano CEO Studio 361° - Adobeguru dal 2004 - Founder DPE group. Moderatrice evento DPE. Da 20 anni si occupa di formazione e consulenza nel settore editoriale tradizionale e digitale. Tiziano Zanotti Direttore alla Scuola Grafica Cartaria “San Zeno”. Come pubblicare libri digitali e commercializzarli in tutto il mondo Enrica Menozzi Una delle prime utilizzatrici del Digital Publishing in Italia. Svolge attività di formazione e consulenza sull’utilizzo dei nuovi strumenti di editoria digitale per la creazione e distribuzione ottimizzata di documentazione aziendale, magazine e libri. # Intervento rivolto agli editori # 11.00 Registrazione iscritti Conclusione e saluti Coffee Break Spuntino Coffee Break # Intervento rivolto a tutti gli utenti di InDesign # Promozione contenuti editoria digitale per testi universitari e scolastici Paolo Santi Architetto, art director e designer specializzato in architettura dell’informazione digitale per le piccole medie imprese. Consulente SEO/SEM e social media marketing. # Intervento rivolto a docenti, professori universitari e selfpublisher # # Panoramica rivolta a tutti # Sala 1 10.30 - 11.00 Sala 2 14.45 - 15.15 Sala 3 16.15 - 16.45 Sala 2 15.45 - 16.15 Sala 3 14.30 - 15.00 Sala 2 16.15 - 16.45 Sala 3 17.00 - 17.30 Sala 2 16.45 - 17.15 Sala 3 17.30 - 18.00 Sala 2 15.15 Sala 3 15.45 AGENDA DELLA GIORNATA
  32. 32. - 28 marzo 2015 · - Verona - www.digitalpublishingexplorers.it TI ASPETTIAMO!
  33. 33. Articolo: Il futuro dell’Editoria consigli per la sopravvivenza della specia: http://www.studio361.it/news/161-il-futuro-dell-editoria-consigli-per-la-so- pravvivenza-della-specie GRUPPO DPE su FB: Gruppo di facebook dedicato agli esploratori digitali: https://www.facebook.com/groups/DPSusergroupItalia Adobe Digital Edition Mac eWin: http://www.adobe.com/it/solutions/ebook/digital-editions/download.html Free sample books: http://www.adobe.com/it/solutions/ebook/digital-editions/sample-ebook-library.html Ebooks: La cucina di Alice (iPad): https://itunes.apple.com/it/book/la-cucina-di-alice/id915625711?mt=11 La cucina di Alice (Android): https://play.google.com/store/apps/details?id=it.studio361.lacucinadialice Le avventure dell’Apina Pina (iPad): http://bit.ly/1AIkUVO Martino Dolci - Un secolo: https://itunes.apple.com/us/book/martino-dolci-un-secolo/id903420387?l=itls=1mt=11 App: Apina Pina Game Book (iPad): https://itunes.apple.com/it/app/apina-pina-game-book/id953020948?mt=8 Apina Pina Game book (Android): https://play.google.com/store/apps/details?id=it.studio361.apinaPinaPC FlowMagazine 05 (iPad): http://bit.ly/YamaOq Catalogo DSB (iPad): http://bit.ly/1AlJoFB 30Anni Trentini Editore (iPad): https://itunes.apple.com/it/app/3ntanni-editori-dal-1984/id922055177?mt=8 11 Link 2 Link 3 Link 4 Link

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