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Gamification Sydney 2016

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Gamification Sydney 2016: Let's Play Again
It's About Engagement #gameaus #gamification
http://www.arkgroupaustralia.com.au/events/gamification-sydney-2016/
8-10 November 2016, Sydney Rydges Central
* Tools and Techniques
* Creating Value and Gaining Buy-In for Gamification
* Engagement through Gamification
* The “Do’s” and Don’ts” of Gamification

Published in: Education
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Gamification Sydney 2016

  1. 1. One Day Forum - Four Types of Sessions Two Preparatory Pre-event Workshops One Site Visit Two Full Day Post Forum Advanced Workshops www.arkgroupaustralia.com.au Workshop C: FutureDeck: The Innovation Tool that lets you Invent Dr Steffen P Walz, Professor of Design/Art, Curtin University, WA & Managing Director, gerenwa GmbH, Germany Workshop D: Do You Want To Play A Game? Stephen E. Dinehart IV, Chief Creative Officer and Founder, The Colorverse™ 2 Post Forum Full Day Advanced Workshops Community, Internal Communication, HR, Learning, Marketing and Corporate Communication G a m i f i c a t i o n S y d n e y 2 0 1 6 G a m i f i c a t i o n S y d n e y 2 0 1 6 Tools and Techniquesóó Creating Value and Gaining Buy-Inóó for Gamification Engagement through Gamificationóó The “Do’s” and Don’ts” of Gamificationóó Take Part in this Unique Forum with: Marigo Raftopoulas, Strategic Labs Stephen E. Dinehart IV., Colorverse™ Consumer Affairs Victoria KPMG Millipede Deakin University Department of Family and Community Services (Former Manager Sector Learning) The Savvy ACADEMIC Join Gamification Australia on LinkedIn: http://tinyurl.com/prf3kmy *Receive one of the following three PDF reports for free when you register Take part and learn from some of the world’s leading experts, thinkers, practitioners and doers in Gamification Today. The Second Time In Australia Welcome To: It's About Engagement These workshops are designed in delivering a solid understanding of gamification and its uses. Workshop A: Gamfication 101, Zac Jacobs, Director, Millipede Workshop B: Real Life Gamification KPMG - SITE VISIT 2 Pre Forum Preparatory Workshops An Interactive Guide to Bringing Innovation and Engagement to Your Business Across All Areas 8 -10 November 2016, Rydges Sydney Central, Australia
  2. 2. Supported By: TM Since the last forum held in Melbourne, we have received over whelming requests to hold the forum in Sydney. Gamification is being used successfully on an international scale, but even though Australia has one of the most adaptive business cultures in the world, this one very important new development is underutilised. This unique interactive guide will combine three distinct types of sessions that will keep you engaged and learning through-out the two days. There will also be “Introductory Preparatory Workshops” the day before, for those who wish to fully prepare themselves into the world of Gamification, one will take you to their office in Sydney to give you a real hands on demonstration. Plus a full one day workshop on FutureDecK! Some Feedback from Melbourne Event Which features of the conference did you enjoy most?  In short, it was one of the best conferences I've been to  Great new creative thinking process – ANZ  Loved the “reverse brainstorm” – Sportsbet  Topics – the presentations- their content were good  Lego, KPMG Presentation, Consumer Affairs Presentation  Interactive –HK Institute of Vocational Education  Exactly what I needed to get my foot in the door – RACV Join Gamification Australia on LinkedIn: http://tinyurl.com/prf3kmy 8 - 10 November 2016, Sydney Rydges Central
  3. 3. 8.00 Registration and refreshments @arkgroup 8.30 Chairperson’s opening remarks How Gamification is Transforming Business Marigo Raftopoulos, Director Strategic|Games|Lab, Founder, Strategic Innovation Lab @marigo 9.00 ENGAGE ME Opening Interactive Module This session will be a hands-on workshop format and will last one hour, with a 15 minute wrap-up Marigo Raftopoulos, Director Strategic|Games|Lab, Founder, Strategic Innovation Lab 10.15 Morning refreshments and networking #GAMEAUS 10.30 Case Study: Citizen Engagement: using digital to increase your relevance in a crowded marketplace • Implementing effective digital strategies to engage with the public online •Successfully integrating social media and apps into communications • How to foster support for digital citizen engagement strategies through increasing both employee and management participation Fiona Symmons, (former)Strategic Planning Manager, Education and Online Services, Consumer Affairs Victoria @fionasymmons 11.30 Competing for Engagement through Gamification The Approach, Findings and Implications of a Gamified Pilot Project • Key findings and implications for others • Critical project management considerations Christian Gossan, Director, Global Sales & Markets, KPMG 12.15 Networking lunch 1.15 Re-engaging Learners in a Digital Age In an ever-changing world, how are education providers responding to the increasing ways in which their students consume content? Rapid developments in social media and entertainment distribution are affecting learner expectations. It is becoming clear that the students of today are disengaging with century old approaches to teaching and learning. This presentation will touch on future-proof solutions (shaped by leaders in the field) that reclaim students’ motivations and engagement. Solutions such as accessibility, personalisation, gamification and digital communities will be discussed. • Shifting media platforms and the student engagement crisis • The benefits of gamified, personalised and accessible online learning • Case study: The story of hemp - a gamified approach to teaching food regulation Danielle Teychenne, Interactive Media Developer, Deakin University Delegates will take from this session: How to remain responsive to market trends that affect student perceptions/motivations and the benefits of personalised, gamified, accessible and community supported learning. connected forum DAYTWO agenda Wednesday, 9 November 2016
  4. 4. connected forum DAYTWO agenda Wednesday, 9 November 2016 2.00 LEGO @ Work In this session you’ll learn about the internationally renowned LEGO® Serious Play® method. Find out how companies are using this method to: • Tackle business problems • Improve team communication • Increase employee engagement • Drive creativity and innovation This is a hands on session where you will have to play with LEGO! Alison Schiena(Former Manager Sector Learning) Department of Family and Community Services 3.00 Afternoon refreshments and networking #GAMEAUS 3.15 Gamification: 3 Tips to Quickly Design Gamified Programs If you think gamifying your content is too expensive or too time consuming, think again! In this session, you’ll discover 3 tips to quickly gamify content and engage with awardwinning ID, Dr Melissa Bordogna. After quickly defining gamification, we will explore some basics assumptions that hinder the gamification process before delving into the 3 tips for creating gamified programs. Dr. Melissa A. Bordogna, Managing Director, Global Educational Network Technologies Pty Ltd WINNER LearnX: Learning & Technology Impact Awards 2012 2012 Best Instructional Designer 4.15 Creating Engaging Experiences using a Play Centered Process In an increasingly experiential world customers are looking for more than a solid product, they want a story well told, one in which they take part. In this session we’ll focus on exploring a play centered process that facilitates deep engagement and creates experiences that engage your audience through play. In addition, participants will also be tasked to create a game using the process to discover, define and refine a game that delivers a memorable play experience. •How Games tell Stories that Stick • Defining and Creating a the Play Centered Process for big budget video games, crowdfunding, card games and transmedia • Case Studies: The Conspiracy for Good, Lego Mixels, Club Colorverse Stephen E. Dinehart IV, Chief Creative Officer and Founder, The Colorverse™ Stephen E. Dinehart IV is an award-winning writer, designer and artist trained at Detroit’s College for Creative Studies (BFA) and at University of Southern California’s School of Cinematic Arts (MFA) while on scholarship from Electronic Arts, Gene Autry and the David Lynch Foundation. A globally recognized expert in art education, game design & transmedia storytelling. Dinehart has consulted and worked with TED, Saatchi & Saatchi, Warner Brothers, Electronic Arts, Activision, and more, on franchises ranging from The Marvel Universe, Constantine, F.E.A.R., and The Lord of the Rings to Batman. 5.15 Closing Remarks Some Feedback from Melbourne Event Which features of the conference did you enjoy most?  In short, it was one of the best conferences I've been to  Great new creative thinking process – ANZ  Loved the “reverse brainstorm” – Sportsbet  Topics – the presentations- their content were good  Lego, KPMG Presentation, Consumer Affairs Presentation  Interactive –HK Institute of Vocational Education  Exactly what I needed to get my foot in the door – RACV
  5. 5. PRE FORUM PREPARaTORYWORKSHOP WORKSHOP A Tuesday, 8 November 2016 Registration: 8.30 am Workshop starts: 9.00 am Workshop ends: 12.00 pm Facilitated by: Zac Jacobs, Director, Millipede @_millipede @zacjacobs A Gamification 101, 102 and a bit of 103 About the workshop: In this practical hands-on workshop participants will learn about Gamification methodology and bring back a ready to use blueprint to their organisation. About the workshop leader: Zac is the co-director of multi-award winning Millipede, who are one of the world's most experienced and talented app developers, with experience in both consumer and enterprise across all platforms. Millipede has developed innovative projects for clients that include the Australian Government, Macquarie Bank, KPMG, Metro Trains, Telstra and the ABC. Millipede is part of STW, Australia’s leading marketing content and communications services group; and are bringing their expertise into the enterprise arena, helping governments and corporations engage their staff and customers. First Steps Introduce yourself & share a burning question You will then go through and gain hands on knowledge about: Creating Value and Gaining Buy-In for Gamification Engagement through Gamification Tools and Techniques Developing a Strategic Gamification Process Best Practice in Gamification The “Do’s” and Don’ts” of Gamification Mythbuster Session
  6. 6. About the workshop leader: Christian leads a global programme of work at KPMG to help engage staff and improve their ability to serve clients. After the successful pilot of a gamified tool in Australia in 2013 he took the opportunity to build engaging staff learning experiences with a global scale. As part of this role, he is working with a University on a research project proving/ disproving the link between training and business performance outcomes. PRE FORUM PREPARaTORYWORKSHOP WORKSHOP B Registration: 1.00 pm Workshop starts: 2.00 pm Workshop ends: 4.30 pm Facilitated by: Christian Gossan, Director, Global Sales & Markets, KPMG B Tuesday, 8 November 2016 Real Life Gamification SITE VISIT About the workshop: Christian will share observations, lessons learned, insights and implications for others from his experiences leading small pilots and global programmes of work. The session will cover various topics, including design and trade-offs, procuring vendors, user motivations and millennials, gamers vs. non gamers and unexpected delighters. Be prepared as this will be highly interactive and focus on sharing implications of insights for session participants and will include a hands on component with two unique gamified tools. About site visits: We are going to take you to the offices of KPMG, so you will gain first hand knowledge on how their process of Gamification takes place and get your hands on the tools that make it work.
  7. 7. Post Forum Full DayWORKSHOP WORKSHOP C Thursday, 10 November 2016 C FutureDeck: The innovation tool that lets you invent Registration: 8.30 pm Workshop starts: 9.00 am Workshop ends: 4.30 pm Facilitated by: Dr Steffen P Walz, Professor of Design/Art, Curtin University, Perth, WA & Managing Director, gerenwa GmbH, Germany About the workshop: Shaking up Australian economic growth areas from Deloitte's "Building the Lucky Country" report with key technologies and impacts —amongst the latter, albeit on a less serious note: Zombies!, Beauty, Armageddon, and select political leaders— this card game can help playfully spawn as well as challenge the next level of creative ideas, against your set of objectives, whilst assessing how ethical the outcomes might be. The FutureDeck can also be used to create absolutely ridiculous and silly endeavours with your new business or product, movie plot, fashion item or party theme – if that feels like a better pastime for the future. Endorsed by Deloitte Centre for the Edge Australia and distributed by Steffen’s company gerenwa, playing with the FutureDeck inspires entrepreneurial, out-of-the-box, critical, reflective mindsets, seeking to create headspace and 'brain juggling', and to facilitate for a fun (and oftentimes, silly) group and/or duo player activity. This way, players are led to invent new possible, probable, plausible and impossible products. Next to default rule sets, invites players to create own game rules, topics, objectives and futures. Tried and tested audiences include e.g. design and technology conference participants & organizers; students & educators; research & digital innovation leaders in organizations; university program leaders managing programs concerned with business modeling, design and up- and-coming technologies; entrepreneurs, inventors and start-ups; creative, entertainment and IT industry representatives, as well as creative agencies; journalists writing about design and technology; and everyone caring about our futures. That should be ... YOU! The FutureDeck can be purchased via playfuturedeck.com. FutureDeck play sessions and workshops have been conducted with many national and international clients, including Deloitte, Sportsbet, Department of Education and Training Victoria, Daimler, Audi, bizplay Gamification Congress, Code for Australia etc. About the workshop leader: Professor Steffen P Walz is Professor of Design/Art at Curtin University, Perth, WA, and Managing Director of gameful design consultancy & software engineering firm gerenwa – All About Connecting The Dots. Steffen has earned a doctoral degree in Computer Aided Architectural Design from the ETH Zurich (CH) and a MA in Cultural Anthropology from the University of Tuebingen, Germany. Between 2011–2016, Steffen had been serving as Founder-Director of the Games & Experimental Entertainment Laboratory (GEElab), then based at RMIT University, at locations in Melbourne and in Germany, see geelab.rmit.edu.au. Aside from academia, and from curating game and gamification-related events nationally and internationally —including, this year, the 5th anniversay of bizplay.org in Germany, as well as the Education In Games Summit as part of Melbourne International Games Week, see www.gamesweek. melbourne— for more than 15 years, Steffen has been helping deliver (serious) game and gameful prototypes, products and services, oftentimes tied to an educational, and/or a health & wellbeing objective. His portfolio features card games, smartphone apps, interactive installations as well as city- wide experiences. He has worked with and for world-leading organizations and brands, including Novartis Pharma, Audi, Daimler, LG Display, The University of Zurich’s Dermatology Clinic and Deloitte Centre for the Edge Australia. In addition, Steffen has been consulting to a wide variety of national and international institutions around game industry policy and strategic topics, for example to VicHealth; Code for Australia; the Swiss Ministry for Vocational Education and Technology; Creative Victoria; the Victorian Department of Education and Training; the German State Ministry in Baden-Wuerttemberg; the United Nations Population Fund and others.
  8. 8. Post Forum Full DayWORKSHOP WORKSHOP D Thursday, 10 November 2016 D Define and Refine Compelling User-Experiences within Budget Do You Want To Play A Game? Registration: 8.30 pm Workshop starts: 9.00 am Workshop ends: 4.30 pm Facilitated by: Stephen E. Dinehart IV, Chief Creative Officer and Founder, The Colorverse™ About the workshop: What is play? What is story? How does one create meaningful and engaging experiences that deliver on intended outcomes and customers expectations? In an increasingly experiential world customers are looking for more than a solid product, they want a story well told, one in which they take part. In this day long workshop, University of Southern California’s School of Cinematic Arts Transmedia Scholar and award winning game maker Stephen E. Dinehart IV expounds on the processes he refined through years in the trenches of interactive media development and deployed on a range of entertainment properties. This process is sure to help you iterate more quickly, at lower cost and with stronger outcomes to deliver compelling user-experiences. If you are looking for stronger employee or customer engagement this process is sure to help you nail down and deliver a truly meaningful experience. In addition, participants will also be tasked to create a game using the play centered (playcentric) process to discover, define and refine a game that delivers a memorable play experience. Be sure to come packed with a willingness to play, laugh, and experiment. About the workshop leader: Stephen E. Dinehart IV is an award-winning writer, designer and artist trained at Detroit’s College for Creative Studies (BFA) and at University of Southern California’s School of Cinematic Arts (MFA) while on scholarship from Electronic Arts, Gene Autry and the David Lynch Foundation. A globally recognized expert in art education, game design & transmedia storytelling. Dinehart has consulted and worked with TED, Saatchi & Saatchi, Warner Brothers, Electronic Arts, Activision, and more, on franchises ranging from The Marvel Universe, Constantine, F.E.A.R., and The Lord of the Rings to Batman. The Colorverse™ is a venture that emerged out of a project crowdfunded last spring, Pinky Elefante™. Located in Madison, WI and built by a core team of craftsmen, our launch product is a classic arcade-inspired universe that fictionalises poaching. A portion of proceeds is donated to foster orphan elephants.
  9. 9. Workshop Pricing - circle choice Forum and Two Half Day Workshops q A or q B Forum and One Half Day Workshop q A or q B Forum only Pre Forum Half Day Workshops q A or q B Standard Pricing q $2585 + GST =$2843.50 q $1890 + GST = $2079 q$1195 + GST = $1314.50 q$695 + GST = $764.50 Early bird (exp: 10/09/2016) Not valid with any other offer qsave $600 $1985 + GST = $2183.50 qsave $400 $1490 + GST = $1639 qsave $200 $995 + GST = $1094.50 qsave $200 $495 + GST = $544.50 Member offer (exp: 10/09/2016) I am a member of an organisation supporting this forum Not valid with any other offer qsave $850 $1835 + GST = $2018.50 qsave $500 $1390 + GST = $1529 qsave $250 $945 + GST = $1039.50 qsave $250 $445 + GST = $489.50 10 Nov 2016 - FULL DAY Choose One Only Workshop C: FutureDeck q Full Day Post Forum Workshop: $995 plus gst: $1094.50 or Workshop D: Do You Want To Play A Game? q Full Day Post Forum Workshop: $995 plus gst: $1094.50 Gamification Sydney 2016 - Australia 8-10 November2016, Rydges Sydney Central Delegate Name Job title Email address 1st 2nd 3rd 4th Bookings can be submitted at any stage prior to the1. event, subject to availability. A limited allocation is being held and booking early is therefore recommended. In the event of the booking not being accepted by Ark Group Australia the total amount will be refunded. Payment must be received in full prior to the course.2. All speakers are correct at the time of printing, but are3. subject to variation without notice. If the delegate cancels after the booking has been4. accepted, the delegate will be liable to the following cancellation charges: Cancellations notified over 45 days prior to the eventƒƒ will not incur a cancellation fee. In the event of a cancellation being between 45 andƒƒ 30 days prior to the event, a 20% cancellation fee will be charged. For cancellations received less than 30 days prior toƒƒ the event, the full delegate rate must be paid and no refunds will be available. All bookings submitted by e-mail, fax, or over the5. telephone are subject to these booking conditions. All cancellations must be received in writing.6. Ark Group Australia will not be held liable for7. circumstances beyond their control which lead to the cancellation or variation of the programme. All bookings, whether Australian or overseas will be8. charged Australian GST at the prevailing rate at the time of booking. Delegates are responsible for their own travel,9. accommodation and visa requirements. We occasionally allow reputable companies to mail details of products we feel may be of interest. If you do not wish to receive this service, please tick this box q Please note: Payment must be received in full prior to the event to guarantee your place o Payment enclosed (Cheques should be made payable to Ark Group Australia Pty Ltd) o Please invoice me I have read and accepted the booking conditions Signature F089 Expiry date Cardholder’s name Cardholder’s signature Booking conditions o Mastercard o Visa o American Express Organisation Name postal address state postcode fax phone put your details here (please print): Card number 5 ways to book your place AT this event Phone: +61 1300 550 662 Fax: +61 1300 550 663 Email: aga@arkgroupasia.com Post: Send the completed registration form to Ark Group Australia Pty Ltd,Unit 2, 69 Carlton Crescent, Summer Hill NSW 2130 +61 (02) 8913 4000 +61 (02) 8913 4099 Web: www.arkgroupaustralia.com.au web Event venue and accommodation Rydges Sydney Central (formerly called Sebel Surry Hills) 28 Albion Street, Surry Hills NSW 2010 Hotel: +61 2 9289 0000 Web:www.rydges.com/sydneycentral

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