Value Proposition: Ready for Innovation Concepting – Thinking of the idea and what functionality best compliments the idea Centralized location for unique ad functionality and for brainstorming
Ready for Production Producing a rich media ad is often a tedious and time consuming process. It can be broken down into a few necessary steps. Production research- Researching and identifying the proper API or service side host or any other additional tool that is not developed in-house.
MediaMind Blocks platform demonstrates, in live ads, how each API or service can be implemented, helping the production team zoom-in on the right solution for each campaign.
Skill Acquisition- It is likely that the in-house production team will not be experts in something that they have not built before so there is an automatic learning curve that applies (which takes time and lowers confidence in the end product). MediaMind Blocks offer an already working example, providing a much higher starting point in the learning curve.
Build – The time to pull the specific pieces of an API or code and write it specifically to work with the adserver and with rich media environments. This process adds $$ to the budget and adds time to the timeline. Combined, they result in advanced rich media ideas and functionality to be abandoned for something more basic.
MediaMind Blocks simplify the implementation process, so that no good idea is left behind.
Ready for Delivery Eb-friendly Tested Global service
What are Blocks? Blocks are pre-built packets of code that add a specific functionality to a MediaMind Rich Media ad.