Copyright © 2013, Arasan Chip Systems, Inc.Slide 1
Arasan Chip Systems
Total IP Solutions
Copyright © 2013, Arasan Chip Systems, Inc.Slide 2
Vision
Fastest Time to Silicon Success
with Standards-based Silicon IP
...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 3
Megatrends in Mobile Platforms
Source: ABI Research
71%
29%
54%
46%
1,7...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 4
IC Design in 2013
Apple A7 has 1B transistors
IC design is mostly
integ...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 5
Mobile ICs
Audio / Peripherals
SD
External
Memory
Internal
Memory
Displ...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 6
Arasan Total IP Solution
Total IP
Solution
Analog IP
Digital IP
Softwar...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 7
B2B Marketing Goal: Create Leads
Owned
Website
Social media
Paid
Affili...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 8
Strong Market Position
Number of top
ten
semiconductor
companies
who ar...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 9
Over 300 Licensees
All the above logos and their copyrights belong to t...
Copyright © 2013, Arasan Chip Systems, Inc.Slide 10
Arasan’s Global Offices
Headquarters
Sales Offices
Copyright © 2013, Arasan Chip Systems, Inc.Slide 11
Summary
300+ licensed customers
Leading SD/SDIO/eMMC IP provider since...
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Corporate Introduction to Arasan Chip Systems

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  • Tablet Computers are growing from 130M (2013) to ~500M (2018). Passed desktops this year, will pass notebooks in 2015
  • Corporate Introduction to Arasan Chip Systems

    1. 1. Copyright © 2013, Arasan Chip Systems, Inc.Slide 1 Arasan Chip Systems Total IP Solutions
    2. 2. Copyright © 2013, Arasan Chip Systems, Inc.Slide 2 Vision Fastest Time to Silicon Success with Standards-based Silicon IP For Mobile ICs Silicon Intellectual Property (IP) means pre-designed building blocks used to make an IC
    3. 3. Copyright © 2013, Arasan Chip Systems, Inc.Slide 3 Megatrends in Mobile Platforms Source: ABI Research 71% 29% 54% 46% 1,713M Units 894 M Units 2013 2018 High End Smart Phones (> $250) Low End Smart Phones (< $250)
    4. 4. Copyright © 2013, Arasan Chip Systems, Inc.Slide 4 IC Design in 2013 Apple A7 has 1B transistors IC design is mostly integrate pre-designed blocks write software validate, validate, validate
    5. 5. Copyright © 2013, Arasan Chip Systems, Inc.Slide 5 Mobile ICs Audio / Peripherals SD External Memory Internal Memory Display 3G, 4G, LTE Modem Cellular Radio IC external connectors ARM Processor Cores Camer a WiFi, GPS ARM Cores Device ICs A / V Processor Host IC interface IP interface IP
    6. 6. Copyright © 2013, Arasan Chip Systems, Inc.Slide 6 Arasan Total IP Solution Total IP Solution Analog IP Digital IP Software Stacks & Drivers Fast Response Support Team Verification IP Hardware Validation Platforms Analog IP – Lowest power & silicon size GDS-II for customer specific process technology Full on-chip testability Digital IP – Easy integration to SoC Delivered as RTL Verification IP and synthesis scripts Verification IP – Enables low risk design Verilog simulation environment with a comprehensive test suite Full software stacks accelerates design Bus interface layer, low level driver, protocol stack and API’s Hardware Validation Platform Full-speed emulation of host/device Early software development platform Fast Response Support Team From the engineers who design the IP
    7. 7. Copyright © 2013, Arasan Chip Systems, Inc.Slide 7 B2B Marketing Goal: Create Leads Owned Website Social media Paid Affiliates Advertising Tradeshows Earned News coverage, articles, blogs, shared.
    8. 8. Copyright © 2013, Arasan Chip Systems, Inc.Slide 8 Strong Market Position Number of top ten semiconductor companies who are our customers Number MIPI Association Board Members who buy MIPI from us Sales rank of SD Association founding member who buys SD products from us Number of largest semiconductor companies on the UFSA Board who use our UFS products
    9. 9. Copyright © 2013, Arasan Chip Systems, Inc.Slide 9 Over 300 Licensees All the above logos and their copyrights belong to the respective owners.
    10. 10. Copyright © 2013, Arasan Chip Systems, Inc.Slide 10 Arasan’s Global Offices Headquarters Sales Offices
    11. 11. Copyright © 2013, Arasan Chip Systems, Inc.Slide 11 Summary 300+ licensed customers Leading SD/SDIO/eMMC IP provider since 2003 Broadest MIPI portfolio from controller to PHY Silicon proven IP Contributing expertise to standards development Working partnerships with worldwide foundries Fastest time to market and lowest risk to silicon success

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