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Top 5 Reasons Why People Switch CRM


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Some employees feel discomfort in adopting the features and UI in new CRM. In that case, this presentation will explain you how Apptivo being user friendly with easy customization and enriched UI, solves the problem of quick adoption. For more information,

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Top 5 Reasons Why People Switch CRM

  1. 1. Top 5 Reasons Why People Switch CRM 1
  2. 2. 2 Top 5 Reasons Why People Switch CRM • Poor Customer Support • Complexity • High Cost • Insecurity • Data Inaccuracy
  3. 3. 3 0 10 20 30 40 50 60 Poor Customer Support Complexity High Cost Insecurity Data Inaccuracy Statistics of People Quitting CRM
  4. 4. • Poor Customer Support Almost 44% of global consumers have stopped doing their business with a brand due to the poor customer service. (In the U.S., it rises to 65%; in the UK, 72%.) Source: Microsoft State of Global Customer Service Report • Complexity 56% of CRM users face major difficulties in customizing their CRM and 49% in integrating with other apps. Source: Software Advice • High Cost 26% of customers leaves the brand because of its high cost. Source: Oracle Customer Experience Impact Report 4 Reasons Why People Switch CRM
  5. 5. • Insecurity 7% of CRM users are facing challenges in securing their data. In the market, you will find multiple products with different features, but the extent to which it protects the data will help you to maintain the trust with it’s customers. Source: Software Advice • Data Inaccuracy Inaccurate data can have a direct impact on your revenue generation. Companies have lost nearly 12% of its revenue due to inaccurate data. Source: Experian 5 Reasons Why People Switch CRM
  6. 6. Solution for Problems: World Class Customer Support Customer Support Customer Support Problem: Most CRMs are trying to take their brand to the next level of comfort, without satisfying the existing customers. Apptivo Solutions: • World Class Customer Service Apptivo addresses the problem with quality customer service. Even a user who is new to Apptivo can easily find the solution to his problem with the Answers post by simply searching in Google. • 24 x 7 Support Delivers 24 * 7 support consistently to all its global customers. • Ticket Management Follows the process of ticket management to keep in track of all the opened and closed tickets for customers. • Knowledge Centered Support Team Fixes the problem with perfect solutions by understanding the customer’s problems in their perspective. 6
  7. 7. Simplicity Customer Support Problem: Poor customization and integrations in CRM kills time and patience of the customers. Apptivo Solutions: • Effective Integrations Within app integrations and third party integrations provides a swiftness in synchronization of data. Saves both time and energy by integrating with various applications to create, store and collaborate. • Customization Offers customization capabilities that streamlines your business effectively according to your business needs. Apptivo is designed to make customization easy by drag and drop fields, adding or removing the custom attributes and fields, adding privileges etc., Integration 7
  8. 8. Affordable Cost Customer Support Problem: Investing a CRM in good prices is still a nightmare for many small and medium organizations. Apptivo Pricing: • Apptivo allows access to 40+ business apps for an affordable cost of $10/user/month. • Within this price, Apptivo ensures customers get 24*7 support. • Apptivo's pricing model guarantees all in one and for every one. Pricing 8
  9. 9. Paramount Security Customer Support Problem: High profile breaches have raised questions for enterprises about how secure their business data is in cloud CRM solution. Apptivo Solutions: • Apptivo is designed to ensure robust protection from internal threats through its strong IT policies and system administration. • Also, robust protection from external threats through Role Based Access Control, Data Level Access, Field-Level Security and Collaboration, Views, Reports Security. Security 9
  10. 10. Ensures Data Accuracy Customer Support Problem: It is said that the data becomes inaccurate or outdated each year with some estimates to be as high as 40%. Apptivo Solutions: Apptivo’s primary responsibility is to provide the accurate data to the customers without any duplicate records. • Duplication Check Alerts to prevent the duplication of records such as Contacts, Leads and Customers while creation. • Implementation Strategy Ensures accurate and complete data through stringent quality checks and data verification process during implementation. Accurate Mapping 10
  11. 11. Thank You! 11