Goal number one

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  • From a webcompany to a plattform company
  • - not becoming a slow enterprise.
  • - not becoming a slow enterprise.
  • - scaling will still be a challange in the future
  • - truly international
    - 12 languages
  • - 300.000 new site per month
  • - this is really cool. but there is more. we are an innovation company and we wanna set standards
  • * become leader by going cross plattform. evernote and dropbox
     + 8 million users.  + 12 languages
    - huge release one, dont mess around with expectations
    - a risk for the whole company
  • The final concept what we came up whith
    Tap and change
    stay in context
  • The full power of the company became visible to everyone,
    everyone was involved in the end
    * culture specific press and promo material
  • cross funktional teams. set up to follow their vision.
    Each team has its own mission
    Empowered to do what is nessecary
    Doing vacation planning etc.
  • * decided to go for it with the whole company
    * we declared it goal number one. and last but not least: the thinking that things are changing for everyone and every team * attention from the whole company. big thing for all of us. -> transformation from only web to > crossplattform
  • * goal number one meetings* the hot time, closer to the realise
    * extra meeting because its the most important thing
  • * new designteam, new devteam, api, new programming languages etc
  • * new designteam, new devteam, api, new programming languages etc
  • * goal number one meetings* the hot time, closer to the realise
  • The final concept what we came up whith
    Tap and change
    stay in context
  • - not becoming a slow enterprise.
  • - not becoming a slow enterprise.
  •  * we are a cross platform company now * apple feature in 46 countries * ratings * launch in 12 languages * taking the lead in our space
  • Goal number one

    1. 1. Goal number one
    2. 2. @fridel Fridtjof / Co-Founder jimdo.com @Fridel
    3. 3. Jimdo
    4. 4. jimdo is growing and growing in headcount
    5. 5. worldwide. growing. profitable.
    6. 6. Cross platform
    7. 7. dev, design, operations, translations, press meetings all over the world, video, photo shoot, website presentation, community work, support, synchronous launch day all over the world
    8. 8. Launch in every country Languages English German Japanese Spanish French Russian Dutch Polish Portuguese Italian Turkish Jimdo for iOS Free Exclusive on iOS Universal app with device specific views iOS 6 and upwards Launch planned: August 20 Launch planned: September 10
    9. 9. X - Teams
    10. 10. The spice girls question: So tell me what you want, what you really, really want
    11. 11. Goal #1
    12. 12. Goal #1 meeting
    13. 13. mobile team
    14. 14. all other teams had to support the
    15. 15. Jimdo for iOS Create and edit existing websites on the go Featured in 46 countries from the very first day Over 70.000 downloads in the first week Website creation app for iPhone and iPad
    16. 16. Management by Goal #1 • Alignment Company-wide strategy Collaboration across teams • Power of the company became visible to every member
    17. 17. thank you Fridtjof Detzner @Fridel www.3founders.com

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