Digits, Appboy's new mobile marketing benchmarks report, draws on data from more than 500 apps and 6.5 billion push notifications to provide a truly comprehensive look at today's mobile marketing landscape.
This session of Relate Live discussed current app engagement metrics benchmarks, and what marketers can do to improve their results. In this presentation, you'll learn:
- App engagement and push messaging benchmarks
- Tips you can implement today to improve crucial KPIs, based on how your metrics measure up to benchmarks