AppFollow is a tool for App Store Optimization (ASO), mobile review tracking and app monitoring. It integrates with Slack, Zendesk, Intercom and 30+ services.

1. Know Your Apps. Grow Your Business.

2. 1. Boost your app
visibility and installs
2. Save time by gathering
all data in one place
All in one platform to drive your app downloads and sales
4. Stay ahead of the
competitors
3. Gain your
customers loyalty
5. Profit!
2

3. Product
Product owners, designers, developers, QA engineers.
• Gather data from all of your apps and stores in one place
• Track and measure users satisfaction with your apps
• Evaluate the effectiveness of your product strategy
• Stay alerted of the competitors
• Reveal and bring in new features to engage more customers
Perfect for all teams:
3
Special offer if you’re an indie. Get in touch.

4. Marketing
Marketing managers, ASO experts, data analysts
• Increase your app downloads and drive user engagement
• Reach top charts positions
• Research the best keywords for your apps
• Enhance your ASO strategy
• Discover your competitors insights and tactics
Perfect for all teams:
4
Special offer if you’re an indie. Get in touch.

5. Customer Support
Marketing managers, ASO experts, data analysts
• Cut down your response time up to 5 times
• Cover 100% of customer feedback from one account
• Increase user stickiness
• Collect and handle feedback for any country
• Evaluate your team efforts and users satisfaction
Perfect for all teams:
5
Special offer if you’re an indie. Get in touch.

6. Master your data to make right decisions that fuel your growth
Track your app activities
Get and analyze users reaction
Keep an eye on the competitors
Save time by gathering all data in one place
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7. Make Right Decisions With the Power of Data
At your service:
2. Unified dashboard
40+ filters and settings unified for all
app stores. Track every user step.
3. Scheduled reports
Get informed as often as you like: choose
instant alerts or daily and weekly reports.
4. Real-time alerts
be notified via your email, Slack,
Zendesk and 30+ other services.
5. Activity monitor
Follow and analyze data even if it has
been changed or deleted by users.
6. Whole team access
divide roles and responsibilities inside your team
and measure the effectiveness of the members.
1. Popular app stores
App Store, Google Play, Microsoft Store,
Amazon and Mac App Store.
7

8. 1. Popular app stores
App Store, Google Play,
Amazon appstore, Microsoft
Store and Mac App Store.
8

9. 2. Unified dashboard
40+ filters and settings
unified for all app stores.
Track every user step.
9

10. 3. Scheduled reports
Get informed as often as you
like: choose instant alerts, daily
or weekly reports.
10

11. 4. Real-time alerts
Be notified via your email,
Slack, Zendesk and 30+
other services.
11

12. 5. Activity monitor
Follow and analyze data
even if it has been changed
or deleted by users.
12

13. 6. Whole team access
divide roles and responsibilities
inside your team and measure the
effectiveness of the members.
13

14. Get reviews and reply to them in real time
Analyze how users update their ratings and
reviews after your efforts
Improve your support and response time to
achieve user satisfaction
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Gain your customers' loyalty
Turn your users into ambassadors

15. 1. Review monitor
gather reviews worldwide from all your
apps and games in one place.
2. Real-time alerts and reply to reviews
get new reviews into your Slack, Zendesk,
HelpShift and other helpdesk services and
reply to them directly from there.
5. Reply from anywhere
Reply to iOS and Android reviews as soon
as you get them and where you get them.
10. Manage your support team
analyze how good your support
team works, monitor how quickly
they reply and detect what you
can improve.
7. Multi-filters
featured reviews, countries, languages,
versions, stars, search, and other 10 parameters
to promptly find the needed one.
6. 2-click reply
Add reply templates to respond in two
clicks. Our smart system will offer you the
right one.
3. Fast reaction
group feedback into the categories you
need (negative, positive, bugs, sentiments,
etc.) and direct them to a responsible team.
4. Smart Semantic Analysis
detect users’ mood and intentions to quickly
make them happy. Our machine learning
algorithms will analyze users’ reaction and
show you if something’s wrong..
8. Improve user feedback сatch negatives as
soon as you get it and help users turn a 1-star
review into 5-star.
9. Global support
Get reviews auto-translated to
engage with users from any
country.
15
Gain Your Customers' Loyalty
Turn users into your customers

16. 1.Review monitor
Gather reviews worldwide
from all your apps and games
in one place.
16
+ more

17. 2. Real-time alerts and reply to reviews
Get new reviews into your Slack, Zendesk,
HelpShift and other help desk services
and reply to them directly from there.
17

18. 3. Fast reaction
Group feedback into the categories
you need (negative, positive, bugs,
sentiments, etc.) and direct them to
a responsible team.
18

19. 4. Smart Semantic Analysis
Detect users’ mood and intentions
to quickly make them happy.
Our machine learning algorithms
will analyze users’ reaction and show
you if something’s wrong.
19

20. 5. Reply to reviews anywhere
Reply to user reviews as soon
as you get them and where you
get them.
20

21. 6. 2-click reply
Add reply templates to respond
in two clicks. Our smart system
will offer you the right one.
21

22. 7. Multi-filters
Featured reviews, countries,
languages, versions, stars, search,
and other 10 parameters to
promptly find the needed one.
22

23. 8. Improve user feedback
Catch negative as soon as
you get it and help users turn
a 1-star review into 5-star.
23

24. 9. Global support
Get reviews auto-
translated to engage with
users from any country.
24

25. 10. Manage your support team
Analyze how good your support
team works, monitor how quickly
they reply and detect what you
can improve.
25

26. Add your app or game and start researching
the keywords
Build up your ASO strategy based on daily
updates and benchmark
Spy on the competitors and lure new
customers
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Boost your app visibility and installs
Tailored ASO tools that help you engage new customers

27. 6. Keyword distribution
define how each keyword contributes to
your ASO strategy, visualize how new
keywords drive new installs.
1. Keyword monitor
identify which keywords work best today,
tomorrow, always no matter what country
or category you are exploring.
2. Perfect combinations
get insights about keywords and phrases
your users use and acquire the most
popular ones.
3. Traffic score
evaluate keywords’ performance before using
them, range and use only the best ones to
boost your app downloads.
4. Fresh insights
discover new and popular keywords and their
search positions daily or weekly.
5.Tools you like
analyze data the way that works for you:
via API, Google Sheets Add-on, or CSV and
EXL files.
7. Align with leaders benchmark the top
apps from your category to explore how
good you are and where can be better.
8. Competitors research track every
competitors move to use their best ideas and
avoid their failures.
9. Ideal app page
test your texts and graphics before
app update.
10. ASO strategy
enhance your current strategy and get
ready to new releases with our ASO
experts.
27
Boost Your App Visibility and Installs
At Your service:

28. 1. Keyword monitor
Identify which keywords work
best today, tomorrow, always no
matter what country or category
you’re exploring.
28

29. 2. Perfect combinations
Get insights about keywords
and phrases your users use
and acquire the most popular
ones.
29

30. 3.Traffic score
Evaluate keywords’
performance before using
them, range and use only the
best ones to boost your app
downloads.
30

31. 4. Fresh insights
Discover new and popular keywords
and their search positions daily or
weekly.
31

32. 5. Tools you like
Analyze data the way that works
for you: via API, Google Sheets
Add-on, CSV/XLS files.
"Web dashboard" - coming soon!
32

33. 6. Keyword distribution
Define how each keyword
contributes to your ASO
strategy, visualize how new
keywords drive new installs.
33

34. 7. Align with leaders
Benchmark the top apps from
your category to explore how
good you are and where can
be better.
34

35. 8. Competitors research
Track every competitors move to
use their best ideas and avoid
their failures.
35

36. 9. Ideal app page
Test your texts and graphics
before app update.
36

37. 10. ASO strategy
Enhance your current strategy
and get ready to new releases
with our ASO experts.
37

38. Looking for ideal tools to track down
every competitors move to stay ahead?
Add apps for tracking and group them in
collections
Analyze all apps activities and find insights /
to empower your strategy
Measure the effectiveness of your own
strategy and improve it
38
Stay ahead of the competitors
Track every competitors move to make your app stand out

39. 1. Pin point tracking
recognize patterns in each app
collection – what works best depending
on a country, category, etc.
2. Total monitor
learn your competitors’ moves
and detect how effective they are
to improve your own strategy.
3. Competitor’s spy
study competitors and their feature
requests to find insights and
inspiration for your own roadmap.
4. Market’s choice
follow App Store featured apps
to find out what types of apps
rule the market.
5. Top charts positions
navigate your marketing strategy
by studying top charts positions
to adopt only best-practice.
6. Weak spots analysis
crack the market by finding
competitors’ flaws and defining
ultimate traffic channels that work
perfectly on your customers.
39
Analytics for You to Win
At your service:

40. 1. Pin point tracking
Recognize patterns in each app
collection – what works best
depending on a country,
category, etc.
40

41. 2. Total monitor
Learn your competitors’ moves
and detect how effective they are
to improve your own strategy.
41

42. 3. Competitor’s spy
Study competitors and their feature
requests to find insights and
inspiration for your own roadmap.
42

43. 4.Market’s choice
Follow App Store featured
apps to find out what types
of apps rule the market.
43

44. 5. Top charts positions
Navigate your marketing
strategy by studying top
charts positions to adopt
only best-practice.
44

45. 6. Weak spots analysis
Crack the market by finding
competitors’ flaws and defining
ultimate traffic channels that work
perfectly on your customers.
45

46. For every need
one platform for product owners,
developers, marketers and
customer support;
Worldwide
global reach with all
capabilities;
For any store
App Store, Google Play, Microsoft
Store, Amazon Appstore, Mac App
Store;
Unified dashboard
simple settings, filters, reports and
alerts regardless app and app
store;
Tools you like
email, Slack, Zendesk, HelpShift,
mobile app and 20+ other
channels;
Thorough tracking
essential tools to track every
detail and keep your strategy
focused;
Smart alerts
no overloaded data – only
meaningful insights generated by
AI algorithms;
Personal service
customer care and ASO support
when you need extra power;
Data protection
all your data is under GDPR
protection – nothing goes out.
Privacy policy;
Turn users into your customers
46
Why AppFollow?

47. Your data safe and sound
At AppFollow all your data is under protection. We use
GDPR compliant, so you can be sure that your data won’t be
shared or sold to any third party organizations.
Please make sure that you check out our Privacy policy and
User Agreement.
47
Why AppFollow?

48. AppFollow is an all in one platform for boosting your
app growth. We combine data mining, app
optimization and customer support to improve and
speed up your daily routine. This is a killer blend, have
a look on how we compare.
How we compare
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49. Features
Reviews analysis
Ratings & reviews
timeline
Keyword monitor
Ranks timelines
Update timeline Limited
API
Add-ons
49
App Monitor Features

50. Features
Reviews integration
+25 more
Reply to reviews via API Only reply URL
iOS 12 featured
iOS 12
Featured apps tracking
and notifications
Top charts data
Email and Slack reports
Downloads
Revenue
Sales
Email only
Reviews
Ranks
Updates
Featured
Reviews
Featured
iOS
Android
Amazon
Windows
Price From $29 Enterprise only From $79
From $9 + 1.99 per
app
From $49 From $5
Keywords
Reviews
Ranks
Updates
Featured
Downloads
Revenue
Sales
50
App Monitor Features
- Soon

51. Features
Keywords position
tracking
Keywords
suggestions
Custom alerts
Trending
keywords list
Popularity
Frequently mentioned
keywords
Keyword ranking
distribution
ASO features
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52. Features
App analytics
App Store
Google Play
App Store
App Store
Google Play
App Store
Google Play
Search Ads
Keywords scorings
ASO reports
App update
timeline
limited
Price From $29 From $79 From $59 From €29 From $69 From $49
52
ASO features

53. 53
Our customers
Over 40000 leading companies from all over the world trust AppFollow with their growth

54. 54
Our customers
Over 40 000 leading companies from all over the world trust AppFollow with their growth

55. We use AppFollow to track our app rankings
and keyword positions in App Store and
Google Play. The service is just great and I
like the option to automate all the reports
and send them to our Slack channels.
This is exactly what I needed to take our customer
service to the next level. Their responsiveness to
all my questions and comments is beyond par.
They appreciate feedback, and welcome new use
cases to make their product better. The sheer
number of integrations that they already have
available is impressive.
AppFollow makes my life easier providing
system to manage team of specialist responsible
for app reviews. Its Slack integration keeps me
up to date without hassle.
Matt Krivoshein,
Head of mobile acquisition,
Forex Club Libertex
"
Adolfo Cortes, Director of Community
and Customer Service, Jam City
"
Lukas Sygula,
Release Manager, Stepstone
55
"
Reviews

56. Their tools have allowed us to greatly
streamline our app review management
workflow and give us much greater visibility
into overall customer sentiment.
AppFollow allows us to stay connected to our
customers. Feedback from users all around the
world is automatically translated and pushed
to our Slack channel, for easy sharing with all
team members.
We support more than 300 apps, that's why it's very
important for us to find a convenient way to work with
reviews and support our users. AppFollow is great in
these terms. Considering how many apps we have to
serve Slack alers is just a killer feature.
Miguel Gaeta, Engineering
Manager, Discord Inc.
"
Mark Ten,
Product Director, Tribuna Digital
Sharin Regev,
Product Manager, Autodesk
56
" "
Testimonials

57. Pricing
Start from free 10-day trial to try all our features.
More info at: appfollow.io/pricing
Choose the right set to rock the boat:
Free plan
0/mo
$
A good way to start
Premium plan
29/mo
$
For small teams
Enterprise offer
Custom
price
For medium and
big teams
From
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58. Our team of 40+ experts are working to make your app performance better.
58
About AppFollow

59. Vendep Capital invests in the best SaaS
teams in Finland when early metrics
show market validation and the team
has a solid plan for scaling further.
Victor Savyuk, founder of Dendy, is our
mentor and angel investor. He joined
AppFollow in May 2016.
RTP Global is a globally focused
venture capital firm that invests in the
best new consumer internet space and
software companies.
59
Investors

60. Autodesk, Sony, Hubspot and 40K others are growing their apps with us.
What about you?
Join them — push your app to the top!
AppFollow.io

61. Anatoly Sharifulin
CEO & Co-founder at AppFollow
https://appfollow.io
Write us: anatoly@appfollow.io
Call us: +358 44 921 5594
61
Thank You