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Chinese New Year Reaches Mobile Tipping Point

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Chinese New Year Reaches Mobile Tipping Point

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Long-held traditions enter the mobile age — and with that, a new opportunity for app publishers. Using App Annie’s Store Stats, we showcase how Chinese New Year has become a significant opportunity for mobile app publishers, and how a few of the most impactful developments in the app economy have fundamentally changed this holiday in critical areas such as transportation and payment.

Long-held traditions enter the mobile age — and with that, a new opportunity for app publishers. Using App Annie’s Store Stats, we showcase how Chinese New Year has become a significant opportunity for mobile app publishers, and how a few of the most impactful developments in the app economy have fundamentally changed this holiday in critical areas such as transportation and payment.

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