2. • Who is “ “?
• Why “ “?
Contents
▪Concept Note
▪Highlights
▪Event Flow
▪Tentative Dates
▪Pre Event Activities
▪Tournament Format
▪Deliverables
3. • We Create, Manage & Execute events
• Corporate Events, Concerts, Plays, Festivals & Sports
• Brand Activation, Experimental Marketing, etc
• 12 Repeat Clients thus far
• Get the job done. Every time...on time!
25 team members across four cities
Who & Where is ?
Why “ “ ?
• We are experts in the event management field since 12 years
• We have effectively completed 300 events in our 12 years of existence
• We have successfully managed 15,000 average footfall for various events
• We have done events in over 18 cities by far
• Annual events is our forte
• Cost effective solutions with no compromise to quality
• We allow you concentrated interaction with your working staff, while we manage your event
• We provide aid in meeting all objectives behind conducting this event
• We ensure ROI on every rupee spent
4. 4
About SoccerFest
The most popular sport More than 17million followers
A fest for Corporate Employees
gaining popularity from last 3 years and enables-
HEALTHY LIFESTYLE- OPPORTUNITY-
UNITY-
A team work exercise
Networking the Corporate WorldA complete Cardio-vascular workout
5. Highlights
62 Matches in 2 consecutive days
Contests
Goal-wall
Foosball Table
Freestyle Performance
DJ
Entertainment
Live Streaming on Youtube and ICC Network
After Event Party
6. Event Flow
PARTICIPATION
500 Companies are reduced to 32 best teams
PRE-EVENT ACTIVITIES (In your Premises)
1. Drum circle SoccerFest Style
2. Goal wall- Penalty Shoot out
3. Flash mob SoccerFest Style
FREE ADD-ONS
Fun Games and Activities for participants and spectators
INNAUGURATION
MATCHES
AWARDS
Winners, Runner up and the Best Player
AFTER PARTY
You would not want to miss!!
7. Registration Campaign
June 2015
Pre Event Activities
July 2015
Main Event
August 2015
HotFut Mundhwa
In companies premises*
Tentative date and Venue
8. 8
Drum Circle Soccer Fest Style
Football and drums has always been the perfect match together
creating an intense hype among the people. We introduce for the
first time a ‘Drum Circle’ incorporated with football freestylers
generating crazy moves that go by the beats, created. A perfect pre
event activity to get SoccerFest 2015 heated up.
Goal Wall – (Penalty Shootout session)
A simple and Fun Game – Shoot the ball, make sure it
goes through the Hole in the Goal wall, Earn Points.
Win!
Flash Mob SoccerFest Style
Having a famous soccer song like Waka Waka (by Shakira) playing and a
freestyler performing stunts, leading up to revealing the SoccerFest 2015
trophy
Pre Event Activities
9. Event inauguration
Players in their respective jerseys will be standing in their
position
SoccerFest Anthem will be played
The honourable guest (football world’s well known famous
face and the sponsor representative) will be given the
SoccerFest ball to sign
Guest will cut the string of the halogen balloons as
a sign of and he will be guided to ground one
which is the main ground (The finale game will be
conducted on the same ground)
With the whistle sound, the ball will be kicked by
the guest, which is the official announcement of
the event being started.
And the Soccer Festival kicks off!!
10. Teams consisting of 8 players (5 aside + 3 subs)
32 teams divided in 8 groups
Each group consisting of 4 teams
3 matches played by each team at least
8 groups play knock out match
Concluding the tournament with Quarter Finals,
Semi Finals & Finals!
Tournament Format
12. Foosball moves from the table to the ground, Come and
discover the intensity of Fun this game possess.
Soccer Fest Foosball Tournament
SoccerFest Human Foosball Tournament
Event Activities Alongside
13. ➢256 Players
➢2000+ enthusiastic spectators
➢(on the main day)
➢Eminently active audience who acts
as brand ambassadors of social
promotions
➢3 0 0 0 0 + a u d i e n c e w h i c h i s
specialized in IT & Tech oriented fields
Captive Audience
16. Media Plan
• Radio Coverage:
6 RJ mentions each day for 10 days
25 spots each day as FCT for 10 days
4 contests each day for 7 days
7 associate sponsorship tags each day for 10 days
• Media Print:
Print ads in Newspaper
(6 numbers, each measuring 250 sq/cm)
• Out Door Media Promotions:
Outdoor Hoardings (6 nos of min size 20x20 ft)
Focusing in main areas of Pune like Koregaon Park, Bund Garden,
Camp etc.
17. Media Plan....contd
• Online Media Promotions:
The world is online. Are you?
Connectivity gets simpler with our years of experience and extensive reach.
A paid online promotion on all social media.
• BTL Activities: Flyers, Posters etc
18. Sponsorship Deliverables
Display of logo on all our communications.
Access to the database of players.
Get ur brand on Trophies, participation certificates, players attendance list
Logo on crew and event t-shirts, crew badges / wrists bands
Emailers to more than 4000 clients.
Hoardings, Panels, Standees present at the venue.
Presenting samples of products if possible.
Presence on all banners at the venue for two weeks in advance
Perimeter Advertising and Branding at the venue.
Using road promotional vehicle.
Multiplexes used for slide insertion.
On stage Brand Endorsement.
Lead generation can be done at the event with the audience attending.
Mention in Radio spots
