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The social profile of a chemist online - The Potential Profits of Participation


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Unless a scientist is limited by their employer from exposing their scientific activities through publications and presentations, their future impact, whether expected to be at a bench, in front of an instrument or surrounded by robotics, will largely be represented online through their published works, their citation profile and other forms of recognition of their work by their peers. Search engines are already harvesting information about a scientist and aggregating into profiles such as those offered by Google Scholar Citations and Microsoft Academic Search. Rather than be limited to the online representation provided by such services students are encouraged to participate in the creation of their online profile and architect the representation of themselves online to as large a degree as possible to represent themselves to future employers and collaborators. This presentation will give an overview of potential approaches to participating in development of their online persona.

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The social profile of a chemist online - The Potential Profits of Participation

  1. 1. The Social Profile of a Chemist Online – The Potential Profits of Participation Antony Williams ACS Indianapolis September 11th 2013
  2. 2. How does the internet influence you? • How many of you visit the internet/check your email less than a dozen times per day? • Where do you go for fact-checking? • How many on Facebook? Twitter? • You know you have an online profile right? • Scientists…how many of you are working on building a scientific profile online? • How many of you online now???
  3. 3. If we can map the planet… • …then we should map the Galaxy!
  4. 4. Various ways to contribute
  5. 5. What can be done with Big Data
  6. 6. Patients Like Me
  7. 7. It’s all about you in the Universe
  8. 8. How can I contribute to chemistry? • Publish data, share data, validate and curate data • Publish chemicals, syntheses and data • “Publish” – Papers, Blogs, Reports, Tweets, Presentations, Videos • Contribute to Wikipedia • Participate in chemistry communities • Contribute to the Big Data
  9. 9. About Me…as a Chemist • I’ve performed a few dozen chemical syntheses • I’ve run thousands of analytical spectra • I’ve generated thousands of NMR assignments • I’ve probably published <5% of all work • Most of it has been lost • But things can be different today…. • But it still needs to be associated with me…
  10. 10. Create a Brand for Yourself
  11. 11. My primary CV is on my blog
  12. 12. Slideshare • Slideshare to host, expose and share my presentations, publications, posters, videos •
  13. 13. March 2013
  14. 14. Social Media Feeds Itself
  15. 15. YouTube/Vimeo/SciVee • Presentations are easy to turn into movies and publish to these services • Literally “gives you a voice”
  16. 16. My data contributions
  17. 17. Data as a Publication
  18. 18. Data as a Publication?
  19. 19. I Manage My Publications Publicly • My publications/slides/videos are my CV on • My Blog • On LinkedIn • On SlideShare • On Researchgate • On
  20. 20.
  21. 21.
  22. 22. Mendeley
  23. 23. Scientists are “Quantified” • As scientists we are quantified • Stats are gathered and analyzed • Employers can find them, tenure will depend on them and these already happen without your participation • Scientists Impact Factors, H-index and many other variants.
  24. 24. How I am Quantified…
  25. 25. How I am Quantified…
  26. 26. The Alt-Metrics Manifesto
  27. 27. PLoS Article
  28. 28. AltMetrics via Plum Analytics
  29. 29. Usage, Citations, Social Media…
  30. 30. Detailed Usage Statistics
  31. 31. My views of the future • “Altmetrics” is going to be big • Scientists, and especially young scientists, can “get in early” and build reputation • It takes effort driven by participation…
  32. 32. Micropublishing How Much Data is Lost? • How many reactions never get published? • How much data could be shared? • How many properties are measured and lost? • What stands in the way of sharing? • Is it technology? • Permissions? “The Boss”, Licensing?
  33. 33. Micropublishing Syntheses
  34. 34. ChemSpider SyntheticPages
  35. 35. Exposure
  36. 36. Encouraging Participation with Rewards and RECOGNITION
  37. 37. Rewards and Recognition Congratulations! Your 1st CSSP article has been published. Philosopher Lao Tzu said “A journey of a thousand miles begins with a single step”. In the same way we hope that this will be the first of many submissions that you make to CSSP. The First Step badge is awarded when a user submits (& has published) their 1st CSSP article.
  38. 38. Where we are now…
  39. 39. Is there a value to a Social Profile?
  40. 40. The Power of Social Media
  41. 41. The Power of Blogs
  42. 42. The Power of Blogs (from Sean Ekins, @collabchem)
  43. 43. • Persistent unique digital identifier • Integrates to workflows such as manuscript and grant submission • Supports automated linkages with your professional activities Enabled by
  44. 44. My Online Profile was built on.. • My work on Wikipedia • My blogs • Slideshare for presentations • YouTube for videos • ChemSpider for chemistry • Have an opinion, participate, step out there, get busy, be productive, work hard and contribute
  45. 45. Thank You Email: Twitter: ChemConnector Personal Blog: SLIDES: