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The Rise of the Micronationals


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My talk of the rise of the micronationals, a new customer group for most companies, but also a view on European unemployment and the importance of entrepreneurship and innovation for future jobs.

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The Rise of the Micronationals

  1. 1. Photo by Horia Varlan / FlickrAnnika Lidnefor Johannesbergs Summit2013-05-21The rise of the Micronationalsyour new clients, competitors & employees
  2. 2. Hi, I’m (0)70 435 05 45Current projects / companiesAnnika Lidne
  3. 3. Disruptive innovations create jobs.Efficiency innovations destroy them.Clayton Christensen
  4. 4. 92.8
  5. 5. 600 0001110.4M3710 M500+300 M900+150 M18001 B3000+
  6. 6. 3D printningPhoto: Creative Tools / Flickr
  7. 7. ROBOTICSPhoto by Rogue InteriorDesigns / Flickr
  8. 8. “Business” =twice the pricefor half the value
  9. 9. Can you run fast enough?Photo by ciarnabue / Flickr
  10. 10. The tyranny of delivering thenumbers tends to make greatinnovation ideas homeless.Clayton ChristensenInnovators’ dilemma
  11. 11. “Google’s continuosacquisitions are part oftheir success.- No company can doit all alone anymore.”Dr. Annika Streiber
  12. 12. Why acquihires?1. Innovation2. Getting the smartest people3. Growing the innovation eco-systemPhoto by TheSen / Flickr
  13. 13. PRODUCERSIMPROVERSBUILDERSTHINKERSthe 4jobs of the worldConcept: Lou Adler
  14. 14. FotoavOrangeCountyArchives/FlickrGroup think is risky.Southern Coast Improvement Association
  15. 15. These are your newcustomers /employees /bossesPhoto by JForth / Flickr
  16. 16. Image: MakeItGreat / Flickr
  17. 17. Thanks for this session! (0)70 435 05 45Annika LidneDisruptive Media helps business leaders andmarketers to succeed in a fast changingworld.annika