The Social Life of Your Business

201 views

Published on

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
201
On SlideShare
0
From Embeds
0
Number of Embeds
7
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

The Social Life of Your Business

  1. 1. Tweet me and I’ll tell you. Like me?The Social Life of Your Business How to Be Smart About Facebook, Twitter, and other Social Marketing Choices
  2. 2. The Digital Revolution
  3. 3. Why is SoMe SoBig? OK, old school. Better. SoMe beginner style. SoMe Realized isPOWERF UL!Graphics from Jay Baer The Geometry of Social Media – WhyTriangles Rulehttp://www.convinceandconvert.com/social-media-marketing/the-geometry-of-social-media/
  4. 4. WHEREDO WESTART?
  5. 5. Start with These Questions1. Who is our audience?2. What problem are we trying to solve?3. Can Facebook, Twitter, Pinterest etc.4. help us? Do we have the resources tocommit?5. Do we want to commit?
  6. 6. Plus a Bonus Question:Is our web site in great shape?
  7. 7. Don’t Start(is that allowed these days?) or Start Small
  8. 8. Don’t Start?
  9. 9. Start Small Commitment “Social media is not a campaign, it’s a commitment.” – Paul Dunay• Budget time• Budget people• Budget cooperation• Budget research
  10. 10. What is Facebook Good For? Give me• Being Popular stuff!• Conversations• Contests• Deals• Relationships• Long-form updates• Photos• Video
  11. 11. What is Twitter Good For? Talk faster!• Updating information ?• Finding people or things• Critical events• Customer service
  12. 12. Start Small SMILING! Experience YOU.SOCIALMEDIA.
  13. 13. Ask for help!• MarketingProfs.com• SocialMediaExaminer.com• Newsletters• Trade Association• Others who are good at it• Twitter
  14. 14. Login Blog Post Link Help! Follow Search Like TweetComment Login Blog Ann Swanson Post Link ann@swansonsocialmedia.co Help! Help! Follow m Search Like TweetComment Login Blog Post Link Help!

×