Presented by Kimberly Doss Harness The Essence of LinkedIn™
POWERFUL TOOLS <ul><li>YOUR MOST POWERFUL YOU </li></ul><ul><li>PUT YOUR MONEY ON THE TABLE </li></ul><ul><li>UNIQUE SELF-...
MAP IT OUT <ul><li>What do you want to get out of this experience? </li></ul><ul><li>Set your expectations </li></ul><ul><...
Your “BEST” Face Forward <ul><li>HEADSHOT OR GRAPHIC </li></ul><ul><li>HEADLINE-BUZZ WORDS </li></ul><ul><li>CREDENTIALS <...
Profile Do’s <ul><li>Make your profile viewable to all users  </li></ul><ul><li>Can they find you or connect with you outs...
LinkedIn Facts <ul><li>Your connections do not reveal your precise number of contacts if you have reached more than 500 </...
BUILDING TRUST  <ul><li>IT’S UTIMATELY ABOUT TRUST </li></ul><ul><li>BUILDING ONE STEP AT A TIME </li></ul><ul><li>OFFER S...
THE GAME OF NETWORKING <ul><li>INVITE </li></ul><ul><li>POST </li></ul><ul><li>ENGAGE </li></ul><ul><li>Learn to master re...
I want you to think of LinkedIn as  An Ideal Revenue Generating Platform
STRATEGY <ul><li>Develop Your Strategy for promotion </li></ul><ul><li>What is the master business equation? </li></ul><ul...
NUTS and BOLTS <ul><li>Why should they buy from you? </li></ul><ul><li>What is your edge? What is the defining difference ...
NETWORKING ETTIQUET <ul><li>(What I have learned from Stephen Covey) </li></ul><ul><li>Seek To Understand </li></ul><ul><l...
ETIQUETTE Continued… <ul><li>Follow the rules of the road when inviting new connections </li></ul><ul><li>Answer a direct ...
Establishing Your Professional Credibility <ul><li>TIP: Yahoo has a service called “Answers” and it is great for establish...
Master Relationships <ul><li>Carve out what you intend to give </li></ul><ul><li>What you intend to gain </li></ul><ul><li...
Professional Tree of Success <ul><li>Analyze your current network </li></ul><ul><li>What types of people do you connect wi...
Advertising…The Road Most Traveled <ul><li>Target The Right Audience </li></ul><ul><li>Use the RIGHT Language to convey yo...
People with more than 20 connections are thirty-four times more likely to be approached!  LinkedIn Fact:
ASK AND YOUR SHALL RECEIVE <ul><li>Product called “Answers” allows you to broadcast your business related questions to bot...
 
Company Profiles <ul><li>Create Rich Multi-Media overviews on the company or organization </li></ul><ul><li>Provide a snap...
RECOMMENDATIONS <ul><li>Validation  </li></ul><ul><li>Connectivity </li></ul><ul><li>Promotion </li></ul>
Sharing Success  <ul><li>Take a moment at your tables to share with your group your greatest success in 09!  </li></ul><ul...
TIPS…and MORE TIPS~ <ul><li>Customize your public profile URL to be your actual name or company name and include this link...
 
WORDS OF WISDOM….. <ul><li>Be true to yourself and others will follow… </li></ul>
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Linkedin Presentation

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Linkedin Presentation

  1. 1. Presented by Kimberly Doss Harness The Essence of LinkedIn™
  2. 2. POWERFUL TOOLS <ul><li>YOUR MOST POWERFUL YOU </li></ul><ul><li>PUT YOUR MONEY ON THE TABLE </li></ul><ul><li>UNIQUE SELF-VS-YOUR COMPETITION </li></ul>
  3. 3. MAP IT OUT <ul><li>What do you want to get out of this experience? </li></ul><ul><li>Set your expectations </li></ul><ul><li>Give yourself a reasonable goal </li></ul><ul><li>Time line –how you plan to achieve it </li></ul>
  4. 4. Your “BEST” Face Forward <ul><li>HEADSHOT OR GRAPHIC </li></ul><ul><li>HEADLINE-BUZZ WORDS </li></ul><ul><li>CREDENTIALS </li></ul>
  5. 5. Profile Do’s <ul><li>Make your profile viewable to all users </li></ul><ul><li>Can they find you or connect with you outside this site? </li></ul><ul><li>Clubs, Associations, Groups </li></ul><ul><li>Other applications </li></ul>
  6. 6. LinkedIn Facts <ul><li>Your connections do not reveal your precise number of contacts if you have reached more than 500 </li></ul>
  7. 7. BUILDING TRUST <ul><li>IT’S UTIMATELY ABOUT TRUST </li></ul><ul><li>BUILDING ONE STEP AT A TIME </li></ul><ul><li>OFFER SOMETHING VALUABLE </li></ul><ul><li>MAKE A SMALL INVESTMENT </li></ul>
  8. 8. THE GAME OF NETWORKING <ul><li>INVITE </li></ul><ul><li>POST </li></ul><ul><li>ENGAGE </li></ul><ul><li>Learn to master relationship building online </li></ul>
  9. 9. I want you to think of LinkedIn as An Ideal Revenue Generating Platform
  10. 10. STRATEGY <ul><li>Develop Your Strategy for promotion </li></ul><ul><li>What is the master business equation? </li></ul><ul><li>Return = Profit Margin x Velocity </li></ul>
  11. 11. NUTS and BOLTS <ul><li>Why should they buy from you? </li></ul><ul><li>What is your edge? What is the defining difference </li></ul><ul><li>Research YOUR competitive market </li></ul>
  12. 12. NETWORKING ETTIQUET <ul><li>(What I have learned from Stephen Covey) </li></ul><ul><li>Seek To Understand </li></ul><ul><li>Treat a Relationship as an “Emotional Bank Account” </li></ul><ul><li>You must make a deposit before you can make a withdraw </li></ul>
  13. 13. ETIQUETTE Continued… <ul><li>Follow the rules of the road when inviting new connections </li></ul><ul><li>Answer a direct message in no more than 5 days </li></ul><ul><li>Accept a connection and if you have a moment-include a message back </li></ul>
  14. 14. Establishing Your Professional Credibility <ul><li>TIP: Yahoo has a service called “Answers” and it is great for establishing professional credibility! </li></ul><ul><li>Be consistent and direct in your approach </li></ul><ul><li>Be seen as a master in your field </li></ul>
  15. 15. Master Relationships <ul><li>Carve out what you intend to give </li></ul><ul><li>What you intend to gain </li></ul><ul><li>What result do you want to see </li></ul>
  16. 16. Professional Tree of Success <ul><li>Analyze your current network </li></ul><ul><li>What types of people do you connect with? </li></ul><ul><li>Who are you wishing to connect with? </li></ul>
  17. 17. Advertising…The Road Most Traveled <ul><li>Target The Right Audience </li></ul><ul><li>Use the RIGHT Language to convey your point </li></ul><ul><li>Make it easy to connect and learn more about you </li></ul>
  18. 18. People with more than 20 connections are thirty-four times more likely to be approached! LinkedIn Fact:
  19. 19. ASK AND YOUR SHALL RECEIVE <ul><li>Product called “Answers” allows you to broadcast your business related questions to both you’re your network and greater LinkedIn network. </li></ul>
  20. 21. Company Profiles <ul><li>Create Rich Multi-Media overviews on the company or organization </li></ul><ul><li>Provide a snap-shot of the company while showing specific statistics on company size, new employees etc… </li></ul>
  21. 22. RECOMMENDATIONS <ul><li>Validation </li></ul><ul><li>Connectivity </li></ul><ul><li>Promotion </li></ul>
  22. 23. Sharing Success <ul><li>Take a moment at your tables to share with your group your greatest success in 09! </li></ul><ul><li>Begin by introducing yourself and your company </li></ul>
  23. 24. TIPS…and MORE TIPS~ <ul><li>Customize your public profile URL to be your actual name or company name and include this link on your signature, blog, website, letterhead and business cards </li></ul>
  24. 26. WORDS OF WISDOM….. <ul><li>Be true to yourself and others will follow… </li></ul>

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