India Athletic Apparel and Footwear Industry to reach USD 2.9 billion by 2017: Ken Research

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New Delhi: 25/2/2013- The athletic apparel and footwear industry in India has witnessed a phenomenal growth over the past seven years and now occupies a place of prominence in the Indian economy in terms of its massive potential for employment generation and export. The industry has witnessed brisk growth in the last few years driven by the rising income levels, amending lifestyles and the entry of foreign players in the industry post liberalization. The ever increasing popularity of cricket along with growing interest in sports such as football, hockey and tennis has contributed to the growth of functional sportswear market in the country. The country is hosting a series of international sporting events which is likely to boost the industry and increase sports awareness. In addition to this, Indian government is increasingly focusing on sports promotion, training and infrastructure, and exports of sports goods which include sports apparel, footwear and accessories.
The restructuring and transformation of the athletic wear industry from unorganized sector to a professionally organized sector has also esteemed the growth of the Indian market for athletic apparels and footwear over the past few years.

For more information on the industry research report please refer to the below mentioned link:
http://www.kenresearch.com/consumer-products--retail/textiles--apparels/347-95/India-Athletic-Apparel-and-Footwear-Industry.html

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India Athletic Apparel and Footwear Industry to reach USD 2.9 billion by 2017: Ken Research

  1. 1. 1© This is a licensed product of Ken Research and should not be copied
  2. 2. TABLE OF CONTENTS1. Asia-Pacific Athletic Apparel and Footwear Industry Introduction 1.1. Asia-Pacific Athletic Wear Market Size by Revenue, 2006-2012 1.1.1. By Athletic Apparel, 2006-2012 1.1.2. By Athletic Footwear, 2006-20122. Asia-Pacific Athletic Wear Market Segmentation, 2006-2012 2.1. By Athletic Apparel and Footwear, 2006-2012 2.2. By Geography, 2006-20123. India Athletic Apparel and Footwear Industry Introduction 3.1. India Athletic Apparel and Footwear Market Size by Revenue, 2006-2012 3.1.1. By Athletic Apparel, 2006-2012 3.1.2. By Athletic Footwear, 2006-2012 3.2. India Athletic Apparel and Footwear Market Segmentation 3.2.1. Atheltic Apparel by Gender, 2012 3.2.2. Atheltic Footwear by Gender, 2012 3.2.3. Atheltic Footwear by Product Categories, 2012 3.3. Market Share of Major Players in India Athletic Apparel and Footwear Market, 2011 3.4. India Athletic Apparel and Footwear Market: SWOT Analysis 3.5. India Athletic Apparel and Footwear Industry: Trends and Developments 3.6. India Athletic Apparel and Footwear Market Future Outlook and Future Projections, 2013-2017 3.7. Macro Economic Factors of India Athletic Apparel and Footwear Industry, 2006-2017 3.7.1. Population, 2006-2017 3.7.2. Consumer Expenditure on Clothing and Footwear, 2006-2016 3.7.3. Per- Capita Expenditure on Apparel and Footwear, 2006-2017 2 © This is a licensed product of Ken Research and should not be copied
  3. 3. 3.8. Company Profiles of Major Domestic Players in India Athletic Apparel and Footwear Market 3.8.1. Bata 3.8.2. Woodland 3.8.3. Liberty Shoes Ltd.4. Asia-Pacific Athletic Apparel and Footwear Market Future Outlook and Projections, 2013-2017 4.1. By Geography, 2013-2017 4.2. Cause and Effect Relationship Between Industry Factors and the Asia-Pacific Athletic Apparel and Footwear Market Prospects5. Major International Players in Asia-Pacific Athletic Apparel and Footwear Market 5.1. NIKE 5.1.1. Company Overview 5.1.2. Business Strategy 5.1.3. Financial Performance, FY’2008-FY’2012 5.2. Adidas Group 5.2.1. Company Overview 5.2.2. Business Strategy 5.2.3. Financial Performance, 2008-2012 5.3. PUMA 5.3.1. Company Overview 5.3.2. Business Strategy 5.3.3. Financial Performance, 2008-20126. Appendix 6.1. Market Definitions 6.2. Abbreviations 6.3. Research Methodolgy 3 © This is a licensed product of Ken Research and should not be copied
  4. 4. 6.4. Disclaimer 4 © This is a licensed product of Ken Research and should not be copied
  5. 5. LIST OF FIGURESFigure 1: Asia-Pacific Athletic Apparel Market Size by Revenue in USD Million, 2006-2012Figure 2: Asia-Pacific Athletic Footwear Market Size by Revenue in USD Million, 2006-2012Figure 3: Asia Pacific Sportswear Market Segmentation by Athletic Apparel and AthleticFootwear on the Basis of Contribution in Percentage (%), 2006-2012Figure 4: Asia-Pacific Athletic Apparel Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Figure 5: Asia-Pacific Athletic Footwear Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Figure 6: India Athletic Apparel and Footwear Market by Unorganized and Organized Sector onthe Basis of Contribution in Percentage (%), 2012Figure 7: India Athletic Apparel Market Size on the Basis of Revenue in USD Million, 2006-2012Figure 8: India Athletic Footwear Market Size on the Basis of Revenue in USD Million, 2006-2012Figue 9: India Athletic Apparel Market Segmentation by Gender on the Basis of Contribution inPercentage (%), 2012Figure 10: India Athletic Footwear Market Segmentation by Gender on the Basis of Contributionin Percentage (%), 2012Figure 11: India Athletic Footwear Market Segmentation by Product Categories on the Basis ofContribution in Percentage (%), 2012Figure 12: Market Share of Major Players in India Athletic Apparel and Footwear Market inPercentage (%), 2011Figure 13: India Athletic Apparel and Footwear Market Projections on the Basis of Revenue inUSD Million, 2013-2017Figure 14: India Population in Million, 2006-2017Figure 15: India Consumer Expenditure on Clothing and Footwear in USD Million, 2006-2017Figure 16: India Per-Capita Expenditure on Apparel and Footwear in USD, 2006-2017Figure 17: Asia-Pacific Athletic Apparel and Footwear Market Future Projections on the Basis ofRevenue in USD Million, 2013-2017 5 © This is a licensed product of Ken Research and should not be copied
  6. 6. Figure 18: NIKE Global Revenue Contribution of Athletic Apparel and Footwear by AsianCountries in Percentage (%), FY’2012Figure 19: NIKE Revenue from Athletic Footwear and Apparel in Greater China in USDMillion, FY’2008-FY’2012Figure 20: NIKE Revenue from Athletic Footwear and Apparel in Japan in USD Million,FY’2008-FY’2012Figure 21: Adidas Group Suppliers by Region in Percentage (%), 2011Figure 22: Adidas Athletic Footwear Production by Region in Percentage (%), 2011Figure 23: Adidas Athletic Apparel Production by Region in Percentage (%), 2011Figure 24: Adidas Group Asia Revenue by Athletic Footwear and Athletic Apparel in USDMillion, 2008-2012PFigure 25: Adidas Group Asia-Pacific Revenue by Athletic Footwear, Athletic Apparel andAccessories on the Basis of Contribution in Percentage (%), 2012PFigure 26: Adidas Group Asia-Pacific Revenue by Wholesale, Retail and Other Business on theBasis of Contribution in Percentage (%), 2012PFigure 27: Puma Asia-Pacific Revenue from Athletic Footwear and Apparel in USD Million,2008-2012 6 © This is a licensed product of Ken Research and should not be copied
  7. 7. LIST OF TABLESTable 1: Asia-Pacific Athletic Wear Market Segmentation by Athletic Apparel and Footwear onthe Basis of Revenue in USD Million, 2006-2012Table 2: Asia-Pacific Athletic Apparel Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Table 3: Asia-Pacific Athletic Footwear Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Table 4: India Athletic Apparel Market Segmentation by Gender on the Basis of Revenue inUSD Million, 2012Table 5: India Athletic Footwear Market Segmentation by Gender on the Basis of Contributionin Percentage (%), 2012Table 6: India Athletic Footwear Market Segmentation by Product Categories on the Basis ofRevenue in USD Million, 2012Table 7: Asia-Pacific Athletic Apparel Market Future Projections by Geography on the Basis ofRevenue in USD Million, 2013-2017Table 8: Asia-Pacific Athletic Footwear Market Future Projections by Geography on the Basis ofRevenue in USD Million, 2013-2017Table 9: Cause and Effect Relationship between Industry Factors and Asia-Pacific AthleticApparel and Footwear Industry ProspectsTable 10: Total Number of NIKE Stores in the World in Units, 2011Table 11: NIKE Brand Wholesale Equivalent Global Revenue by Categories in USD Million,FY’2012Table 12: Adidas Production of Athletic Footwear in Million Pairs, 2008-2011Table 13: Adidas Production of Athletic Apparel in Million Units, 2008-2011Table 14: Adidas Group Asia –Pacific Research and Development Centers in Asian CountriesTable 15: Adidas Group Global Research and Development Expenditure in USD Million, as aPercentage (%) of Net Sales and Operating Expenses, 2007-2011Table 16: Adidas Group Global Revenue by Athletic Footwear, Athletic Apparel andAccessories in USD Million, 2012Table 17: PUMA Number of Employees by Geography, 2009-2011 7 © This is a licensed product of Ken Research and should not be copied
  8. 8. Table 18: Correlation Matrix of India Athletic Apparel and Footwear MarketTable 19: Regression Coefficients Output of India Athletic Apparel and Footwear Market 8 © This is a licensed product of Ken Research and should not be copied
  9. 9. ASIA-PACIFIC ATHLETIC WEAR MARKET SIZE BY REVENUE,2006-2012BY ATHLETIC FOOTWEAR, 2006-2012The athletic footwear market in Asian countries has experienced unwavering growth over the lastfive years on account of the changing fashion trends and shifting consumer preferences towardspopular brands……following the Beijing Olympics in 2008 and Asian Games in China in 2010, the interest insports and the demand for sporting goods such as sports apparel and footwear soared further. Theathletic footwear market in 2010 registered a strong demand for walking, running…the revenue of the market was recorded to be USD ~ million in 2010 which further rose by13.3% in 2011 and reached USD ~million…Figure: Asia-Pacific Athletic Footwear Market Size by Revenue in USD Million, 2006-2012 18,000.0 16,000.0 14,000.0 12,000.0USD Million 10,000.0 8,000.0 6,000.0 4,000.0 2,000.0 0.0 2006 2007 2008 2009 2010 2011 2012P 9 © This is a licensed product of Ken Research and should not be copied
  10. 10. ASIA-PACIFIC ATHLETIC WEAR MARKETSEGMENTATION, 2006-2012BY GEOGRAPHY, 2006-2012…sportswear has made a vast incursion into general casual wear with most of it being designedfor specific functions such as football t-shirts, running footwear and tracksuits.…growth in the Asia-Pacific athletic apparel and footwear market is primarily driven by Chinaand India which have emerged as the largest suppliers of athletic apparels and footwear in theworld. The impending international sporting events and the consequent increase in thesportswear penetration…China has been the largest contributor to the revenue of athletic apparel in Asia-Pacific regionaccounting for nearly ~% of the market in 2011, followed by Japan with a share of ~% in 2011and generating revenue worth USD ~million during the year. India has been the smallestcontributor to the athletic apparel market contributing nearly~% to the overall market in theregion in 2011 thereby generating revenue worth USD ~million during the year… 10 © This is a licensed product of Ken Research and should not be copied
  11. 11. Figure: Asia-Pacific Athletic Apparel Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012 100.0% 90.0% 80.0% 70.0% 60.0% Paercentage (%) 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% 2006 2007 2008 2009 2010 2011 2012P China Japan Australia India OthersTable: Asia-Pacific Athletic Apparel Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Countries 2006 2007 2008 2009 2010 2011 2012PChinaJapanAustraliaIndiaOthersTotal 11 © This is a licensed product of Ken Research and should not be copied
  12. 12. Figure: Asia-Pacific Athletic Footwear Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012 100.0% 90.0% 80.0% 70.0% 60.0% Percentage (%) 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% 2006 2007 2008 2009 2010 2011 2012P China Japan Australia India OthersTable: Asia-Pacific Athletic Footwear Market Segmentation by Geography on the Basis ofContribution in Percentage (%), 2006-2012Countries 2006 2007 2008 2009 2010 2011 2012PChinaJapanAustraliaIndiaOthersTotal 12 © This is a licensed product of Ken Research and should not be copied
  13. 13. INDIA ATHLETIC APPAREL AND FOOTWEAR MARKET SIZE BYREVENUE, 2006-2012BY ATHLETIC APPAREL, 2006-2012Athletic apparel was considered to be a niche segment of the retail industry in India. However, over the last few years, the market for sportswear The athletic apparel market in India is has witnesses a boom period… This was due to presently valued at USD ~ million in 2012 the growing affluence… which is nearly ~% of the overall athletic wear market in the country. The athletic apparel segment of the market has showcased tremendous performance over theyears. In 2006 and 2007, the market inclined by 8.4% and 10.1% respectively. This market ispredominantly…Figure: India Athletic Apparel Market Size on the Basis of Revenue in USD Million, 2006-2012 600.0 500.0 400.0USD Million 300.0 200.0 100.0 0.0 2006 2007 2008 2009 2010 2011 2012P 13 © This is a licensed product of Ken Research and should not be copied
  14. 14. INDIA ATHLETIC APPAREL AND FOOTWEAR MARKETSEGMENTATIONATHELTIC APPAREL BY GENDER, 2012Athletic apparel market in India is majorly contributed by menswear which accounted for a shareof ~% in 2012 and generated revenue worth of USD ~ million. Womenswear is the secondlargest segment of athletic apparel market in India with a share of nearly ~% of the overall USD~ million athletic apparel market in 2012…Figure: India Athletic Apparel Market Segmentation by Gender on the Basis ofContribution in Percentage (%), 2012 Men Women KidsTable: India Athletic Apparel Market Segmentation by Gender on the Basis of Revenue inUSD Million, 2012Gender Revenue( USD Million)MenWomenKidsTotal 14 © This is a licensed product of Ken Research and should not be copied
  15. 15. ATHELTIC FOOTWEAR BY PRODUCT CATEGORIES, 2012…athletic footwear market over the period 2006-2012 has witnessed a strong demand forwalking, gym and jogging or running shoes due to the growing preference towards healthy lifeamongst the people of India. Walking and running footwear accounted for the lion’s share of ~%in 2012 and generated revenue worth of USD ~ million during the year….Figure: India Athletic Footwear Market Segmentation by Product Categories on the Basisof Contribution in Percentage (%), 2012 Walking and Running Footwear Lifestyle Footwear Soccer Footwear Tennis Footwear Basket ball OthersTable: India Athletic Footwear Market Segmentation by Product Categories on the Basisof Revenue in USD Million, 2012Athletic Footwear Categories Revenue (USD Million)Walking and Running FootwearLifestyle FootwearSoccer FootwearTennis Footwear 15 © This is a licensed product of Ken Research and should not be copied
  16. 16. Basket ballOthersTotalMARKET SHARE OF MAJOR PLAYERS IN INDIA ATHLETICAPPAREL AND FOOTWEAR MARKET, 2011India athletic apparel and footwear market is concentrated among few large players contributing nearly ~% to the overall athletic wear market in The market is led by Reebok which India in 2011. accounted for a share of ~% in Indian athletic apparel and footwear market in …market is led by Reebok which accounted for a 2011, followed by Adidas accounting for share of ~% in Indian athletic apparel and nearly ~% of the market. footwear market in 2011. Reebok is the market leader in India and it is the only country where thebrand is ahead of both Adidas and Nike, which contribute nearly ~% and ~% in 2011.Figure: Market Share of Major Players in India Athletic Apparel and Footwear Market inPercentage (%), 2011 Reebok Adidas Puma Nike Fila Others 16 © This is a licensed product of Ken Research and should not be copied
  17. 17. INDIA ATHLETIC APPAREL AND FOOTWEAR MARKET FUTUREOUTLOOK AND FUTURE PROJECTIONS, 2013-2017…athletic apparel and footwear market in India is witnessing strong growth owing to anincreasing young population, rising disposable incomes, which is leading to increase inconsumption and rapid growth in organized retail of sports apparel and footwearThe future of the athletic apparel market in India in the short run seems to be promising with thecontinual hosting of several international sports events…Considering the huge potential of the athletic apparel market, it is estimated that in 2017, themarket will grow by 19.8% to USD ~ million. The athletic footwear market in the country willreach USD ~ million by 2017 as compared to USD ~ million in 2012…Figure: India Athletic Apparel and Footwear Market Projections on the Basis of Revenuein USD Million, 2013-2017 1,800.0 1,600.0 1,400.0 1,200.0USD Million 1,000.0 800.0 600.0 400.0 200.0 0.0 2013 2014 2015 2016 2017 Atheltic Footwear Athletic Apparel 17 © This is a licensed product of Ken Research and should not be copied
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