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The 4th-generation Apple TV is the first version of Apple TV that runs third-party apps downloadable from an App Store. It presents an opportunity for developers and designers to build apps for a whole new world: the living room (or, the family room or den). It also presents challenges; designing for a large screen usually set 6 to 10 feet away and controlled by a one-hand remote is different from designing for the desktop or mobile platforms.
This presentation provides an overview of the Apple TV user experience and designing for TV platforms in general. It covers both the on-screen user interface as well as the remote control, explains Apple TV's focus and navigation paradigms, gives a quick tour of Apple TV's user interface elements, and provides a set of do's and don'ts for the Apple TV app design. It concludes with a look into whether Apple TV is catching on, and pointers to getting started building your own Apple TV apps.