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10 steps ssci journal

  1. 1. How to Publish in SSCI Journals: First Ten Steps for Research and Writing for Scholarly Journals Arch G. Woodside, Professor of Marketing, Boston College Editor in Chief, Journal of Business Research 3 June2011 1
  2. 2. For the opportunity to meet with you today and to work with Yonsei University colleagues, my thanks to: Dr. Eunju Ko, President of KAMS Professor, Dept. of Clothing and Textiles, College of Human Ecology, Yonsei University 2
  3. 3. Focus on Steps to Gain Acceptance of Submissions in SSCI Journals• Early career scholars often receive rejections of their paper submissions to scholarly journals.• What steps can these scholars take to achieve acceptances of their papers in scholarly journals?• This presentation offers ten steps to achieve success in writing scholarly papers that reviewers and editors will accept for publication in SSCI journals.• The presentation includes details of how to implement each step. 3
  4. 4. First Ten Steps for Research and Writing for Scholarly Journals 4
  5. 5. Quality of Your Writing(1) Continuously strive to improve the quality of your writing (details for implementing this step include reading Anne S. Huff’s books Writing for Scholarly Publication, 1999 and Designing Research for Publication (2008), Sage Publishing;(2) View her slides which I can provide to you during our meeting on May 28, 2011). 5
  6. 6. Available at amazon.comUSD $25.00 used copy $47.00 used copy 6
  7. 7. To help improve the quality of your writing,read Aleksandra Misak, Matko Marusic´, AnaMarusic (2005), “Manuscript editing as a way ofteaching academic writing: Experience from asmall scientific journal,” Journal of SecondLanguage Writing 14 (2005) 122–131. 7
  8. 8. Example of Writing: BeforeSequential Internationalization, Heterogeneous Process andSubsidiary Roles: The Case of Hyundai Motor Company1. IntroductionThe field of firm internationalization has recently shifted its attention toinvestigating the phenomenon of accelerated internationalization by EastAsian dragon multinationals (Mathews, 2002, 2006). A basic conclusionis that firms from East Asian emerging economies are jumping the stagesto rapidly engage foreign direct investment (FDI) in order to learn andacquire knowledge-based assets dispersed around the globe (Yiu, Lau,and Bruton, 2007). While advancing our understanding of someunconventional internationalization processes, this new stream ofresearch is not without problems. 8
  9. 9. Example of Writing: After • Focus title on main theme; center title. Sequential Firm Internationalization1. Introduction • Use double-spacing only. Firm internationalization includes investigating accelerations in internationalization by East Asian dragon multinationals (Mathews, 2002, 2006). East Asian high-tech firms are jumping development stages by engaging in foreign direct investment (FDI) rapidly including acquiring knowledge-based assets around the globe (Yiu, Lau, and Bruton, 2007). • Sharpen, focus, sentences. • Delete trash such as, ―…a basic conclusion is that firms from…‖ While advancing understanding of unconventional internationalization processes, this new stream of research has problems. • Avoid using double negatives such as, “… not without problems.” 9
  10. 10. Consider hiring services of a professional American-English writing professional• Ask for expense grant from Yonsei University to pay for such editing services.• Finland universities provide such grants to all professors• Especially useful for early career scholars writing in a second language.• Use publishers’ services:• http://www.elsevier.com/wps/find/authorsview.authors/languageed iting/• Or a private firm: Moore Services; Megehee Services 10
  11. 11. Elsevier Services• Language Editing Services• Elsevier offers an English editing service that will have your manuscript reviewed in as little as four working days. Learn more about how it works• Our editorial expertise and long history of publishing quality peer-reviewed journals will ensure that the English language in your manuscript is clear and free of errors before you submit. Give your article the chance to stand out - upload here• Your manuscript will benefit from:• Native English speakers from the top universities• Expert input from Ph.D.s or Ph.D. candidates matched to your field of study• Your manuscript edited to correct scientific English (US or UK)• Self-service website with easy article upload and retrieval• Clear pricing starting from $210 / €150 / ¥ 21920• Secure payment• After your paper is accepted, copy editors will prepare a proof of the paper. Final edits and changes may be made during this phase, according to a set group of standards. Upon receipt of the proof, authors can review the content to ensure that the meaning and intention of their text has not changed during these editing phases. 11
  12. 12. Dear Prof. Woodside, Do you want help editing your manuscript? Use our language editing service and make sure your article has word perfect English. Dont hold back the publication of your research - let us do the editing! Have your English language reviewed by Elseviers professionals Benefit from Elseviers expertise with our English language editing service. Submit your manuscript to our special service and we will make sure it is completely free from grammatical and spelling errors Our fast and professional service will have your manuscript edited in just 4 working days. We also have a money back guarantee (or you can resubmit it for a free re-edit) if your edited manuscript is rejected during due to English language issues. GET STARTED - UPLOAD YOUR MANUSCRIPT TODAY Benefit from our experience:Editing by subject matter expertsNative English editors from top universitiesFast service with all manuscripts returned in 4 daysYour manuscript returned with correct scientific English (US or UK)Prices starting from only $210Note: You dont have to submit your manuscript to an Elsevier journal to use our English editing service.How does it work? START TODAY AND YOUR MANUSCRIPT WILL BE EDITED AND BACK WITH YOU IN 4DAYS! 12
  13. 13. Moore Writing Services• Jonathan Moore, P.O. Box 903, Kent, Ct. 06757; 203- 885-5775; jonathanmoore16@gmail.com• Cost: I charge $40 per 1,000 words that includes all the text, reference section, and the table/figure legends. Ordinarily, the turnaround time is 7 business days from the time I begin work on the paper. In the edit, I note any formatting problems and correct them as per your journals style guidelines. I also cross reference text citations with the reference section.• So, I need to know the journal you are submitting to and whether it is a first time submission or "accepted." I also address style issues like the length of an abstract or repetitiveness but I do not rewrite. 13
  14. 14. Megehee Writing Services• My fee is $60 CPM (cost per thousand words; includes all text, references, figures, tables, and appendices) (30% discount applies for 10,000+ words with one-month window to complete work). I require payment by way of personal check or wire transfer before I return the edited manuscript and notes. Another option is to be paid directly by your university. (Check to see if you are required to do this in order to be reimbursed.) If you are eligible for this option, you will need to send me all of the necessary paperwork before I begin the editing process. Direct payment from your university is the only payment method where I may return the edited manuscript and notes before receiving payment.• Please let me know if you decide to go ahead and when I might expect your manuscript. You can reach me at the following address: Carol Megehee, 127 Furman Circle, Conway, SC 29526, 843-333-3844, (c_megehee@yahoo.com). Please send your manuscript in MS- WORD using double-spacing as an attachment with an email note. 14
  15. 15. (2) Study/master the EssentialKnowledge in Research inManagement/Marketing—you need toinvest the time in reading themasterworks in research in yourdiscipline 15
  16. 16. Examples of Essential Knowledge• Jack M. Feldman and John G. Lynch, Jr. (1988), Self-Generated Validity andOther Effects of Measurement on Belief, Attitude, Intention, and Behavior,Journal of Applied Psychology, 73, 3, 421-435.• GERALD J. ESKIN and PENNY H. BARON, Effects of Price andAdvertising in Test-Market Experiments, Journal of Marketing Research, 14(November 1977), 499-508.• JOHN A. HOWARD AND WILLIAM M. MORGENROTH (1968),INFORMATION PROCESSING MODEL OF EXECUTIVE DECISION,Management Science, 14, 7.• Arch G. Woodside (2010), ―Bridging the chasm between survey and case studyresearch: Research methods for achieving generalization, accuracy, andcomplexity,‖ Industrial Marketing Management, 39 64–75.• John List and Sally Sadoff (2010), ―So you want to run an experiment, nowwhat?‖ http://www.fieldexperiments.com/uploads/132.pdf 16
  17. 17. (3) Work with a master-coach on aresearch project (e.g., Professor SimoneGuercini, Professor of Marketing,University of Florence, asked to come tovisit and work with me on a researchproject; he came and stayed in my housefor ten days in 2009. 17
  18. 18. Letter June 1, 2011 from Simone Guercini to Arch Woodside• From: Simone Guercini [simone.guercini@unifi.it]• Sent: Wednesday, June 01, 2011 9:23 AM• To: Arch Woodside• Subject: I: European Journal of Marketing - Decision on Manuscript ID• EJM-02-2011-0086•• Dear Arch,• bad news from European Journal of Marketing Associate Editor. Reading the three reviewer the third one doesnt suggest "rejection" as the Associated Editor wrote in the letter.• Do you think can be a good idea to indicate this point to the AE himself?• I hope this message find you well.• Please, advise.•• Simone 18
  19. 19. • Simon,• Thank you for this update. The three reviews are helpful.• No, best not to send a comment to the AE in my opinion.• Three steps to take now. (1) Best to add a bit of theory upfront; (2) describe the method in more detail; (3) bring in five additonal references in the discussion as the third reviewer recommends.• Then, submit to Journal of Business & Industrial Marketing. Very high likelihood of acceptance in the JB&IM after revising.• Can you take the time to do the three steps? I am in Seoul until July 7 and then go home for one week and then to Auckland. I am really tied up until October.• I hope that you are well. I hope that you will attend the IMP conference in late August this year as well.• Best wishes,• Arch 19
  20. 20. • Arch,• thank you for suggestions. Yes, Ill work on the three point and Ill send you the paper before to submit to Journal of Business & Industrial Marketing. I need maybe three weeks before to act this update.• Congratulations for the Prize you obtained recently from the Korean Academy of Marketing.• Best wishes,• Simone 20
  21. 21. (4) Avoid using fixed-point surveys with low responserates (low = < 40% responses).• Such studies assume that• (1) respondents know their unconscious thinking (most thinking occurs unconsciously),• respondents cannot access their unconscious thinking sufficiently on their own• (2) are willing to share this information with the interviewer;• Respondents edit their thoughts before answering;• (3) and translate their own knowledge usefully into responses on 7-point scales.• 7-point scales miss much contextual information 21
  22. 22. (5) Examine context influences in yourresearch—get into the field where the action ishappening—read Henry Mintzberg’s ―DirectResearch‖ articlehttp://www.jstor.org/stable/pdfplus/2392364.pdf?acceptTC=true 22
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  28. 28. Opening sentence ofAn Emerging Strategy of "Direct" ResearchAuthor(s): HenryMintzbergSource: Administrative Science Quarterly, Vol. 24, No.4, Qualitative Methodology (Dec., 1979),pp. 582-589.For about eight years now, a group of us at McGill Univer-sitys Faculty of Management has been researching the pro-cess of strategy formation. Defining a strategy as a pattern ina stream of decisions, our central theme has been the contrastbetween "deliberate" strategies, that is, patterns intendedbefore being realized, and "emergent" strategies, patternsrealized despite or in the absence of intentions. 28
  29. 29. Accuracy is paramount!• Achieving accuracy is paramount.• Generality and complexity are add-on objectives.• To some meaningful extent, process researchers can plan their research designs to accomplish all three objectives to a meaningful degree.• However, attempting to insure generality at the cost of accuracy and complexity will only insure the continuation of research reports of little importance and even less impact. 29
  30. 30. (6) Build in replications into yourresearch design; do not labelyourself as a qualitative orquantitative researcher—go beyonda one method stance. 30
  31. 31. (7) Learn to do fuzzy-setqualitative comparative analysis;read Charles Ragin’s (2008) recentbook. 31
  32. 32. (8) Learn how to do fieldexperiments—read the outstandnigarticles by John List and the badstudy on improving teaching inIndia (to avoid making the samemistakes) by Esther Dufloe 32
  33. 33. (9) Learn how to do managementand/or anthropological research—read van Maanen’s 1978 classic, ―TheAsshole‖and Woodside’s (2010) Case StudyResearch: Theory, Methods andPractice. 33
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  35. 35. ―The Asshole‖ is available for free at:http://petermoskos.com/readings/Van _Maanen_1978.pdf 35
  36. 36. http://books.emeraldinsight.com/display.asp?isb=9781849509220&CUR=GBP 36
  37. 37. (10) Ask two experts to read your (a)research design before collectingdata and(b) your paper and toprovide comments before submittingto a journal editor. The most valuable double-step to takeand the step most early career scholarsnever take. 37
  38. 38. Questions? 38
  39. 39. Thank you! 39