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If you’re serious about making your business hugely successful in 2014, you need to read this

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Andrew Griffiths is an international bestselling business author, specialising in offering simple, street smart advice to small business owners and entrepreneurs globally. He has 11 books, sold in over 50 countries and he is a columnist for Inc.com.

In this presentation, Andrew shares his 10 most important and significant "areas to focus on in 2014".

Plus, there is a direct link to Andrew's "52 weekly strategies to transform your business" which can be downloaded from Slideshare at the same time.

So if you really really are serious about making your business hugely successful in 2014, here are two powerful resources to get you started.

Published in: Business, News & Politics

If you’re serious about making your business hugely successful in 2014, you need to read this

  1. 1. THANK YOU If you’re serious about making your business hugely successful in 2014, you need to read this...
  2. 2. I BOUGHT MY FIRST BUSINESS 30 YEARS AGO Andrew Griffiths International Bestselling Author, 11 books now sold in over 50 countries globally A LOT HAS CHANGED IN THAT TIME, BUT A LOT HAS STAYED THE SAME
  3. 3. THE BIGGEST GAME CHANGER FOR ME WAS BECOMING AN AUTHOR...
  4. 4. THE PEOPLE I WORK WITH HAVE CHANGED A LOT
  5. 5. AND I SEEM TO HAVE DEVELOPED A MEDIA PROFILE
  6. 6. THE TIDE HAS TURNED, OPPORTUNITY IS HERE
  7. 7. MY ADVICE FOR BUSINESS SUCCESS IN 2014? FOCUS ON THESE 10 KEY ASPECTS OF DOING BUSINESS
  8. 8. 1. IT’S TIME TO PUT ALL OF YOUR EGGS IN THE ONE BASKET
  9. 9. MASTER YOUR CRAFT - BECOME KNOWN FOR SOMETHING BUILD YOUR REPUTATION AS THE BEST IN YOUR SPACE
  10. 10. 2. THE WORLD HAS CHANGED…HAVE YOU?
  11. 11. 3. EITHER ADD VALUE OR GET OUT OF THE WAY
  12. 12. HOW DO YOU ADD VALUE? We live in the age where information is the greatest commodity - share your information. ! Be useful to your customers and they will keep coming back. ! Educate them. Assist them. Help them.
  13. 13. 4. FOCUS ON ONE THING - AND ONE THING ALONE.
  14. 14. PUT EVERY WAKING MOMENT INTO MAKING EVERY SINGLE INTERACTION WITH YOUR CUSTOMERS BETTER.
  15. 15. IT IS ALL ABOUT THE LITTLE THINGS.
  16. 16. VERY FEW BUSINESSES GET THIS RIGHT
  17. 17. UNTIL YOU GET IT RIGHT, EVERY SINGLE CENT YOU SPEND ON ADVERTISING IS A WASTE OF MONEY.
  18. 18. MASTER THIS AND YOU WILL NEVER HAVE TO CHASE A CUSTOMER AGAIN.
  19. 19. 5. BREAK MORE STUFF
  20. 20. THIS IS NOT THE TIME TO BE CONSERVATIVE DON’T BE AFRAID TO TAKE RISKS
  21. 21. HOW MUCH STUFF ARE YOU BREAKING?
  22. 22. 6. CHANGE YOUR LANGUAGE GET MORE PERSONAL, LET PEOPLE INTO YOUR BUSINESS, TELL THEM THE STORY BEHIND YOUR BUSINESS
  23. 23. 7. IF YOU WANT A BETTER BUSINESS BECOME A BETTER PERSON
  24. 24. CHECK OUT MY ARTICLE ON INC.COM
  25. 25. MY TAKE ON THIS…. 1. Treat everyone you encounter with the utmost respect. 2. Be ridiculously polite. 3. Small gestures make a big difference. 4. Look for the win/win in every situation. 5. Put yourself in the other guy’s shoes. 6. Be generous. 7. Never judge a book by its cover.
  26. 26. 8. HARDEN THE F*#K UP NO ONE SAID BUSINESS WAS GOING TO BE EASY, BUT IS IT REALLY AS HARD AS YOU MAKE IT OUT TO BE?
  27. 27. THE GRASS IS ALWAYS GREENER… IF EVERY OTHER BUSINESS IS SO MUCH BETTER THAN YOURS, GET OUT!
  28. 28. THE CORPORATE WORLD IS MUCH EASIER RIGHT? IF BELIEVE THIS, YOU ARE BEING DELUSIONAL.
  29. 29. 9. STOP PLAYING A SMALL GAME
  30. 30. THINK SET THE BAR HIGH FORWORLD CLASS BUSINESS GLOBALLY. BECOME A YOU AND YOUR TEAM IN EVERY WAY.
  31. 31. 10. SOW MORE SEEDS
  32. 32. INVEST IN BUILDING RELATIONSHIPS, 10. SOW MORE SEEDS ACTING WITH INTEGRITY, CREATING WIN/WIN SCENARIOS - ALWAYS
  33. 33. HOW MANY SEEDS DO YOU SOW EACH AND EVERY DAY? THE SEEDS YOU PLANT TODAY WILL FEED YOUR BUSINESS TOMORROW
  34. 34. So to summarise: 1. It’s time to put all of your eggs into the one basket 2. The world has changed - have you? 3. Either add value or get out of the way 4. Focus on one thing and one thing alone 5. Break more stuff 6. Change your language 7. If you want a better business become a better person 8. Harden the F*#K up 9. Stop playing a small game 10. Sow more seeds
  35. 35. A final thought from me to you: ! ! “Never listen to the people who take great joy in telling you all of the things you can’t do”
  36. 36. “WELL ANDREW, THIS IS ALL VERY KUM BA YAH’ISH”
  37. 37. 30 YEARS DOWN THE LINE…SOME THINGS DON’T CHANGE
  38. 38. THE GREATEST WAY TO BE SUCCESSFUL, IN ANY BUSINESS, IS TO DEVELOP, CULTIVATE, MAINTAIN AND SHARE THE RIGHT ATTITUDE.
  39. 39. AND THIS REQUIRES ATTENTION EVERY SINGLE DAY, OF EVERY SINGLE WEEK, OF EVERY SINGLE MONTH, OF EVERY SINGLE YEAR.
  40. 40. THANK YOU www.andrewgriffiths.com.au
  41. 41. You can download this presentation from Slideshare - 52 Weekly Strategies to transform your business - http://www.slideshare.net/AndrewMarkGriffiths/a-52-week-small-business-transformation-programme

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