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PLAYING KEEP AWAY: GETTING YOUR AMAZON LISTINGS FREE OF HIJACKERS & AHEAD OF COMPETITORS

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On February 28th I sat down with CJ Rosenbaum, the CEO of Amazon Sellers Lawyer.
We sat down to talk about dealing with hijackers in your Amazon listings AND keeping competitors away so you can keep your market share.
We discussed everything from blocking tactics to legal tactics. Listing optimization, PPC, customer management, software, and much more was all talked about so that you can do everything necessary to keep your competition out of the Buy Box and keep them as far away as possible!

Check out the slides attached here and feel free to reach out if you have any questions!

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Published in: Marketing
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PLAYING KEEP AWAY: GETTING YOUR AMAZON LISTINGS FREE OF HIJACKERS & AHEAD OF COMPETITORS

  1. 1. PLAYING KEEP AWAY GETTING YOUR AMAZON LISTINGS FREE OF HIJACKERS & AHEAD OF COMPETITORS
  2. 2. ● Director of Marketing & Operations at Seller’s Choice ● Over a decade in e-commerce marketing ● Helped many sellers scale to well over 8-figures ● Digital strategy expert ● Married & loves a good glass of whiskey (no relation) ● Founder of Amazon Sellers Lawyer ● Author of 3 books ● Focuses on suspensions, representation and brand protection ● 20+ Staff in NY
  3. 3. Tired of Amazon listing hijackers! Already have hijackers in your listing & want them OUT! Exhausted from fighting with your competition! Ready to take your competitors on head first! Extremely good-looking.
  4. 4. WHAT IS A LISTING HIJACKER?
  5. 5. SET-UP AN ALERT!
  6. 6. KEEP HIJACKERS AWAY! Differentiate your product Have your brand trademarked Take screenshots CREATE A WEBSITE! ™
  7. 7. KEEP COMPETITORS AWAY! Listing optimization Review generation PPC campaigns PRODUCT DISPLAY ADS! Improve customer experience“
  8. 8. LISTING OPTIMIZATION Titles IMAGES!!! Bullet points (*add competitor negative reviews!) Product description Enhanced Brand/A+ Content
  9. 9. REVIEW GENERATION
  10. 10. PPC CAMPAIGNS ● Sponsored Products Ads ● Headline Ads
  11. 11. PRODUCT DISPLAY ADS!
  12. 12. IMPROVE CUSTOMER EXPERIENCE
  13. 13. READY TO TAKE ON YOUR HIJACKERS AND COMPETITORS?!
  14. 14. Download Optimized Amazon Listings to Increase Conversions and WIN! bit.ly/ListingEbook 30-Minute Marketing Consultation SellersChoice.agency/Giveaway (Password: hijackers) @AndrewMaff

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