Andrew Leone

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Andrew Leone, BS Engineering, MBA, MS Finance is a global business leader whose diverse work experience encompasses sales, marketing, operations, product development, risk, project management, training and strategy. He is a seasoned automotive and finance industry expert and has held roles of increasing responsibility for major multinationals including Daimler, Chrysler, Nissan and currently Hyundai. In addition to being fluent in Mandarin Chinese, Andrew also helped found two finance companies in Beijing, China including the 17th fund management company (Xiangcai HeFeng) and last wholly owned foreign joint venture [DaimlerChrysler Auto Finance (China)].

business strategy business strategy leadership design thinking customer experience competitive advantage marketing stack emotional motivators journey management customer journey integration marketing and advertising big data digital marketing big data marketing marketing technology marketing innovation customer service service service design organization customer organizational development design strategy design innovation branding brand value brand driven innovation audience management channel optimization consumer privacy identity management platform marketing marketing funnel media optimization executive decision making executive profiles decision profiles business communication executive sales executive communication decision traps business decisions decision making creative strategy insight matrix

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Andrew Leone

Presentations

Review of the Insight Matrix

Review of Business Model Innovationn

Review of tipping point leadership

How to avoid decision traps

How to influence executives

9 essential competencies of platform marketing 11 22 2015

Ten principles of design minded organizations

Creating a competitive advantage thru service design

Leveraging big data to drive marketing innovation

Building competitive advantage thru emotional motivators and customert journey management