Social Media – A Broker’s viewPhil Hill – BMS Group CIO5 March 2013                            © Copyright BMS Group
Agenda1. BMS Group – who are we?2. BMS Social Media3. Define4. Develop5. Control                             © Copyright B...
BMS Group – who are we? 7th Largest reinsurance broker in the world Business to Business High-Value Low-Volume business...
Social Media StrategyThis is a sample presentation   © Copyright BMS Group   6 March 2013   4
Social Media StrategySocial Media – A Broker’s view   © Copyright BMS Group   6 March 2013   5
BMS Social media – Why?Social Media – A Broker’s view   © Copyright BMS Group   5 March 2013   6
BMS Social media – Why?BMS need effective communication channels to:Prospective clients / existing clientsExisting and p...
Social Media StrategySocial Media – A Brokers view   © Copyright BMS Group   5th March 2013   8
BMS Group – What we are building Video stories Twitter presence Blogs Intranet connection to social media A social me...
Video StoriesSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   10
Twitter PresenceSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   11
BlogsSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   12
Links to social mediaSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   13
Links to social mediaSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   14
Social Media in everything we doSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   15
Social Media in everything we doSocial Media – A Broker’s view   © Copyright BMS Group   5 March 2013   16
Social Media StrategyThis is a sample presentation   © Copyright BMS Group   6 March 2013   17
Why do I need to know about my“Digital Footprint”?                                      phil.hill@bmsgroup.com            ...
Why do I need to know about my“Digital Footprint”?     Cloning of Senior     BMS Director on     TwitterSocial Media – A B...
Why do I need to know about my“Digital Footprint”?     Phishing of     BMS Twitter     feed accountSocial Media – A Broker...
Why do I need to know about my“Digital Footprint”     Cloning     of entire     websiteSocial Media – A Broker’s view   © ...
Why do I need to know about my“Digital Footprint”?     False email     addressesSocial Media – A Broker’s view   © Copyrig...
Why do I need to know about my“Digital Footprint”?     Company     LeaksSocial Media – A Broker’s view   © Copyright BMS G...
Why do I need to know about my“Digital Footprint”?                   Because if you arent using social media,             ...
Thank you            © Copyright BMS Group
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Bms a brokers-view-effective_social_media_event

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Presentation from BMS Social Media breakfast briefing 05.03.13.

Also check out the supporting presentations by Effective Image & Sagicor

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Bms a brokers-view-effective_social_media_event

  1. 1. Social Media – A Broker’s viewPhil Hill – BMS Group CIO5 March 2013 © Copyright BMS Group
  2. 2. Agenda1. BMS Group – who are we?2. BMS Social Media3. Define4. Develop5. Control © Copyright BMS Group
  3. 3. BMS Group – who are we? 7th Largest reinsurance broker in the world Business to Business High-Value Low-Volume business Global presence extending very quickly Business growth using technology to support that growth Innovators Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 3
  4. 4. Social Media StrategyThis is a sample presentation © Copyright BMS Group 6 March 2013 4
  5. 5. Social Media StrategySocial Media – A Broker’s view © Copyright BMS Group 6 March 2013 5
  6. 6. BMS Social media – Why?Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 6
  7. 7. BMS Social media – Why?BMS need effective communication channels to:Prospective clients / existing clientsExisting and prospective staffNews providersMediaInformation providers and thought leaders Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 7
  8. 8. Social Media StrategySocial Media – A Brokers view © Copyright BMS Group 5th March 2013 8
  9. 9. BMS Group – What we are building Video stories Twitter presence Blogs Intranet connection to social media A social media approach to everything Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 9
  10. 10. Video StoriesSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 10
  11. 11. Twitter PresenceSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 11
  12. 12. BlogsSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 12
  13. 13. Links to social mediaSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 13
  14. 14. Links to social mediaSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 14
  15. 15. Social Media in everything we doSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 15
  16. 16. Social Media in everything we doSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 16
  17. 17. Social Media StrategyThis is a sample presentation © Copyright BMS Group 6 March 2013 17
  18. 18. Why do I need to know about my“Digital Footprint”? phil.hill@bmsgroup.com says “I can’t believe we vs still have to protest this crap”Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 18
  19. 19. Why do I need to know about my“Digital Footprint”? Cloning of Senior BMS Director on TwitterSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 19
  20. 20. Why do I need to know about my“Digital Footprint”? Phishing of BMS Twitter feed accountSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 20
  21. 21. Why do I need to know about my“Digital Footprint” Cloning of entire websiteSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 21
  22. 22. Why do I need to know about my“Digital Footprint”? False email addressesSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 22
  23. 23. Why do I need to know about my“Digital Footprint”? Company LeaksSocial Media – A Broker’s view © Copyright BMS Group 5 March 2013 23
  24. 24. Why do I need to know about my“Digital Footprint”? Because if you arent using social media, you are the easiest target of them all…Social Media – A Broker’s view © Copyright BMS Group 5 March 2013 24
  25. 25. Thank you © Copyright BMS Group

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