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BetterCells Investor Presentation


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The problem is that we have a health industry that is not concerned with food…
…and a food industry that is not concerned with health.

For further information on how to invest please contact:

Andrew Haythorpe
Founder, Managing Director
Mobile: +61407 737 973
Skype: andrewhaythorpe

Published in: Healthcare
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BetterCells Investor Presentation

  1. 1. The US$2.2 Trillion growing Healthcare Crisis Nov 2018
  2. 2. Page 2 Disclaimer This Personal Health Investment Opportunity has been prepared by BetterCells Pty Ltd. It is not a prospectus or other disclosure document regulated by the Corporations Act 2001 (Cth) and is intended only to elicit private expressions of interest from selected parties. It does not constitute an invitation to apply for, or an offer to buy or subscribe to, securities or other financial products. It contains information in summary form and is therefore intended for general guidance only. It is not a substitute for formal due diligence, detailed research, or the exercise of professional judgment. Neither BetterCells Pty Ltd nor any related party can accept any responsibility for loss occasioned to any person acting or refraining from action as a result of any material in this publication. No representation or warranty (express or implied) is given in relation to forecast assumptions or other forward looking statements or that any forecast will be achieved. Actual future events may vary significantly from forecasts and the assumptions on which they are based. Guiding people and their families away from chronic illness and towards health
  3. 3. An online platform connecting you to Functional Medicine Functional medicine targets reducing / avoiding chronic illness Globally Scalable • 24/7 • A guide on where to look for better health • Reduces the need for attending physical consults • No data loss • Access to data test kits and experts any location Information Memorandum – 5c seed available on request Page 3 BetterCells Access an expert anywhere with convenience
  4. 4. Page 4 Why do you need Functional medicine? Nutrient Collapse + Pesticide Boom Toxicity - A system overwhelmed by heavy metals and pollutants AND a decline in nutrients WHICH ARE NECESSARY for detoxification
  5. 5. Page 5 90% of Deaths Chronic Illness Driven 1. OECD, US Census Bureau 2. 3. Gallipoli 8709 Australians fatalities revised estimate, 50,000 sent • 9 in 10 deaths have chronic disease as an underlying cause (2) • Australian Institute for Health • Life expectancy fell for the second year in 2017 USA (1) • Australia and UK life expectancy also dropped 2015-2016 Only 17% Death Rate in Gallipoli
  6. 6. Page 6 Information, Results and Guides GET TESTED • Purchase test kits. Get scanned. • Gather information. • Look before leaping. TALK TO AN EXPERT ONLINE • Your online guide. • Expert help to understand results. • Commence journey to sustainable health. USE DATA TO MAKE CHOICES TRACK RESULTS SAVE MONEY BE HEALTHY • Use the information to improve your health. • Track improvements. • Focus on what will help. • Understand what to avoid. Talk to an expert – at your convenience
  7. 7. Page 7 “Chronic Illness market” 26,000 Functional Practitioners USA (A4M) 6,000 Functional Practitioners AUS (A5M) Large Market – A$170 billion spend Aus. Demand growth at 5-9% per annum last 20 years; Chronic illness cases Services spend Investment Opportunity
  8. 8. • Obesity/Diabetes • Cancer • Heart / Cardiovascular Disease • Dementia • Parkinson Disease • Arthritis • Autoimmune Diseases • Autistic Spectra • Epilepsy • Coeliac • Multiple Sclerosis • Asthma • Cystic Fibrosis …chronic (won’t go away) illnesses arise from lifestyle choices. Page 8 Chronic Illness – BetterCells Focus
  9. 9. Page 9 141,000,000 Chemicals Now Registered Count chemicals as well as calories?
  10. 10. Page 10 BetterCells Scientific Panel Dr Rhona Creegan - PhD, Masters Nutrition Medicine Dr Rhona Creegan is a Nutritional Biochemist and Registered Nutritionist (NSA) with extensive experience in Clinical biochemistry, Molecular genetics and Nutrition. She has completed a Masters degree in Nutrition Medicine and a PhD which investigated plasma lipid biomarkers in Alzheimer's disease. Dr. Margie Smith, PhD Molecular Geneticist & Author Dr. Margie Smith is a Molecular Geneticist with over 20 years experience in Neuro-genetics and Cancer genetics. In 2009, she became the co-founder of smartDNA, a Nutritional Genomics company which offers personalised Nutritional profiling to enable practitioners to employ targeted approaches to health. Warren Maginn - BHSc. (Nutr. Med.) GradCert. (Hum. Nutr.) Warren is a Clinical Nutritionist and College Lecturer, specialising in the individualised management of chronic health conditions through the principles of functional medicine and integrative laboratory testing. Warren holds a bachelor degree in Nutritional Medicine as well as postgraduate qualifications in Human Nutrition, and teaches bachelor students of Clinical Nutrition in Brisbane. Dr Aparna Hegde - MBBS, MPH& TM (JCU), FRACGP, DAvMed (Kings College), FACAsM, A5M Aparna has Fellowships in General Practice and Aerospace Medicine. Her qualifications include the undergraduate MBBS through UWA in 1994 and postgraduate qualifications including MPH& TM (JCU), FRACGP, DAvMed (UK Kings College), FACAsM and the A5M certification.
  11. 11. • Online consults* • 26,000 A4M Practitioners +6,000 A5M Practitioners • Test kit purchases 2019 • Big Data for research and improvement (identity protected). • Machine learning (Artificial Intelligence) (*Illustration only of potential market – if 20% of 6000 Practitioners x 20 hours per week online average charge $300/hour x 46 weeks a year - $33m per annum commission generated) Page 11 How BetterCells Makes Money
  12. 12. BetterCells – new Big Data opportunity Page 12 • Microbiome • Food and Chemical Sensitivities • Organic Acids Levels • Pathology - Methylation • DNA • Metals and Minerals • Other Toxins • Hormone Status • Family History - relevance
  13. 13. Page 13 Microbiome – Investment Rising Miocrobiome Investment rising • Enterome Raises €32 Million ($38.5 Million) - Series D * • White House - $121 million in National Microbiome Initiative** • Nextbiotix raises €7M (inflammatory bowel diseases***) • Microbia raises and builds a lab in QLD The Microbiota* • > 40,000 Species in Human gut alone.* • Microbes migrate from Gut to Brain via the Vagus nerve. • Microbiome produces essential metabolites? BetterCells -Microbiome testing encouraged • Opportunities for Weight loss, cancer risk reduction. * 667996163.html ** f3524bb86aad%7D/white-house-announces-121-million-federal-investment-in-national-microbiome- initiative?utm_source=TrendMD&utm_medium=cpc&utm_campaign=Healio__TrendMD_1 ***
  14. 14. Page 14 Supplements – relentless market growth $0 $5 $10 $15 $20 $25 $30 $35 $40 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 US$ BILLIONS $36.1b SOURCE: USA Supplements Market Searching for answers?
  15. 15. Page 15 NPK fertiliser in farming affects usNutrient Decline 1950 - iron 4.3mg 1998 - 0.18mg Eat 26 apples to get same Iron?
  16. 16. Page 16 Growth Plan – Revenue and Users • Social Media campaign started Perth Aug 2018 • Australia NZ and USA commencing Nov 2018 • Focus on; • Clients • Practitioners • Revenue • Measure, learn and adapt – agile approach • Artificial Intelligence 2019 • Apps 2019 Monthly revenue Practitioners and Clients onboarding
  17. 17. Page 17 Good news for only $100? I can do something before it goes bad
  18. 18. Page 18 Thank You Contact: Information Memorandum now available for 5c seed share issue. Manage/ Avoid Chronic Illness