After writing a post on Medium about my Design Thinking experiments in the the UX class I taught last semester, I had the privilege to be invited by the Dean of School of Media Studies & Information Technology from Humber College to give a talk of the story with the program coordinators and associate dean. These are the slides of my talk.
5. Because I care;
I wanted to share more
Because I care;
I wanted to share more
6. I felt a great responsibility for
the type of impact I was going to
make on the students’ lives.
I felt a great responsibility for
the type of impact I was going to
make on the students’ lives.
7. I wanted to bring real life
approaches and processes
into the class
I wanted to bring real life
approaches and processes
into the class
28. I used Simon Sinek’s Golden
Circle approach to structure the
product design process from the
WHY to the WHAT
29.
30. Class Road Map
Problem
Discovery
Business
Research
Customer &
User Research
UX Strategy First
Assumptions
Prototyping Testing
Observation &
opportunities
finding
SWOT Matrix Customer &
User Research Road mapping
Features definition
UX & UI Tools
Final Presentation
Case Study
Qualitative Testing
& Refinement
Sep 02 Dec 09
CC
Final Exam
WHY HOW WHAT
CC CC CC CC CC CC CCCC
41. “I want to say thank you for all
your stories of success and failure
that you’ve shared with us. This
really helps me to stay motivated
and be positive about what I’m
doing.”
- Andrew
57. Students Cognitive findings:
• Social Fears
• Wrong expectations
• Lack of inspiration
• Sense of ownership
• Mental health
58. Find and solve problems
Create opportunities for the
implicit memory to express
itself.
Iterative process
Develop sense of resilience.
Lose the fear to fail.
65. “UX Strategy is the subject we know the least
about at this point in our program. Aside
from this class, we only had one other course
last year that touched a bit on it, so this is
definitely an area that I think I can improve
on.”
— Hazel
66. “I think in school we focus too
much on the ‘WHAT’ and not so
much on the ‘WHY’”
— Shawn
67. “This semester has been incredibly useful and
informative for me. Dabbling in freelance work I
can take everything that I’ve learned and apply
it to working with clients big or small. Definitely
my favorite class and most impactful topic this
entire two year course.”
— Casy