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Storytelling with Gutenberg

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Storytelling with Gutenberg

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With the new Gutenberg editor, the possibilities for visually striking and engaging storytelling in WordPress have grown exponentially. For marketing content creators, journalists, and bloggers, harnessing the power of Gutenberg can improve the effectiveness of your messages, elevate your designs, and save you time.

In this talk, you’ll learn about current marketing trends in content design and how to put them into practice on your own site using Gutenberg. You’ll learn blogging and page design tricks that make the most of the new editor and can help your content pop.

With the new Gutenberg editor, the possibilities for visually striking and engaging storytelling in WordPress have grown exponentially. For marketing content creators, journalists, and bloggers, harnessing the power of Gutenberg can improve the effectiveness of your messages, elevate your designs, and save you time.

In this talk, you’ll learn about current marketing trends in content design and how to put them into practice on your own site using Gutenberg. You’ll learn blogging and page design tricks that make the most of the new editor and can help your content pop.

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Storytelling with Gutenberg

  1. 1. Storytelling with Gutenberg: How to use the new editor to boost your blog Andrea Zoellner
  2. 2. Organizers Alex Sirota Andy McIlwain Dan Stramer Jacques Surveyer Jeremy Choi Kristine Black Robin Macrae
  3. 3. Sponsors
  4. 4. 4 gutenberG: How To Use the New Editor to Boost Your Blog Storytellingwith
  5. 5. 5 • Chief Content Creator at SiteGround • Journalism Major • Lives in Montreal • On Twitter @andreazoellner • Excited about Gutenberg AndreazoellneR
  6. 6. 6 haveyouused Gutenberg?
  7. 7. 7@andreazoellner WordPress 4.9.8 WordPress 5.0
  8. 8. 8@andreazoellner
  9. 9. 9 “tosnowfall” @andreazoellner
  10. 10. 10
  11. 11. 11 withGutenberg, anyonecansnowfalL. @andreazoellner
  12. 12. 12
  13. 13. 13
  14. 14. 14 Gutenbergblocks •Paragraph •List •Heading •Subhead •Table •Button •Classic Block •Text Columns text layoutquotes codemedia •Image •Audio •Video •Embeds •Shortcodes •Cover Image •Image Gallery •File •Quote •Pullquote •Verse •Code •Code •Preformatted •Custom HTML •Shortcodes •Embeds •Columns •Separator •Read More •Pagination @andreazoellner
  15. 15. 15 Howtoimproveyourblog withGutenberg
  16. 16. 16 1.Addstyletoyourtext
  17. 17. 17
  18. 18. 18
  19. 19. 19 2.Diversifyyourimages
  20. 20. 20
  21. 21. 21
  22. 22. 22 3.integrateotherposttypeS @andreazoellner
  23. 23. 23
  24. 24. 24
  25. 25. 25
  26. 26. 26 4.Spiceitupwithmultimedia
  27. 27. 27
  28. 28. 28
  29. 29. 29 5.Addbreathingroom @andreazoellner
  30. 30. 30
  31. 31. 31 6.buildinaCall-to-action
  32. 32. 32
  33. 33. 33 7.simplifyyourworkfloW
  34. 34. 34
  35. 35. 35 1.stylizeyourtext 2.Addimages 3.maximizepost-types 4.Addaudioandvideo 5.Addwhitespace 6.addacall-to-action 7.createReusableblocks insummary
  36. 36. 36 ThankYou! @andreazoellner

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