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Personal branding

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Every interaction is an opportunity to make it or break it. Personal branding is a chance to take control of your messaging to ensure you are leaving behind a positive impression. Follow along to learn what personal branding is and 10 ways you can hone and own your personal brand!

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Personal branding

  1. Whatitis+howtodoit.
  2. HI.I’mAndrea. I’m a connector of people and opportunities. I’m a go-to person for innovative ideas or an artistic touch. I bring the insight of a boomerang Duluthian just on the edge of the Millennial generation.
  3. HI.I’mDave. I’m a matchmaker. I’m a public address announcer. I am proud to keep talent in Duluth! my motto is “Impact one person every day, change one life, change many.”
  4. Everyinteractionisanopportunity.
  5. theinterviewstartsfarbeforetheinterview itself.
  6. intheparkinglot
  7. Intheelevator
  8. Inthereceptionarea
  9. whatkindofimpressiondo youwanttoleavebehind?
  10. buildyourpersonalbrand. knowitandownit.
  11. everymomentisachancetomakeitorBreakit
  12. Whatkindofimpressionareyouleaving?
  13. intheclassroom?
  14. inyoursocialworld?
  15. inyourworkplace?
  16. inyourcommunity? Painting of Mayor Don Ness and Jim Carlson by Joe Kander
  17. Online?
  18. whatkindofbranddoyouwanttobegivingoff??
  19. howdoyoudifferentiateyourselffromyourpeers?
  20. whatisyouruniquevalueproposition? skills and abilities Interests and Values Personality
  21. 10waystoownandhoneyourpersonal brand:
  22. 1. understandyourcurrentmessage...
  23. ...andmakechangewherechangeisdue.
  24. 2.identifywhatsetsyouapart... values/beliefs interests/hobbies skills/talents strengths roles/responsibilities goals/purpose
  25. ...andarticulateyourbrand. Make PERSONAL BUSINESS CARDS that represent your brand!
  26. 3.buildanonlinepresence Blog Comment Tweet Follow Connect Share Pin Link in Like
  27. 4. buildacampuspresence Get involved. Take on a leadership role Get to know your professors. Ask for help. Find joy. Use your voice. Try the uncomfortable . Form relationships . Show up. Believe in something. Believe in you. Offer Help.
  28. 5. buildacommunitypresence Attend Networking Events. Volunteer. Pay attention. Join a board. Join professional groups. Build a support network. Give back. Be present. Engage in your community.
  29. 6.write.writewell.writeoften. Professional Emails. Content. Resume and Cover Letters. Thank you Notes.
  30. 7.masterthebasics
  31. 8.read.forfun.
  32. 9.adaptyourbrandasyouevolve.
  33. 10.Rememberthatlifeisaninterview.
  34. everydayisachancetomakeitorbreakit.
  35. WHatisthepersonalbrandyouwanttoleave behind?
  36. ifyouwanttoconnectwithus Andrea Chartier, Career Counselor The College of St. Scholastica AChartier@css.edu Dave Cook, Career Services Manager Duluth Business University DavidC@dbumn.edu
  37. ...nowgettoit!

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