jaxbridges is a program of the JAX Chamber Entrepreneurial Growth Division.

Customer
Group/Type
Customer
Persona/Profile
Gains
Pains
Pains & Gains
Solution
Treatment
Solution & Treatment
General- Problems
you address.
Specific- JTBD
Evone’s 4-Point Value Proposition Strategy

Value Proposition aligned with
JAX Bridges Principles
• Im a founder/creator/leader of company
x/innovation x.
• We/It treats problems of _____ for
______.
• Our/The/One of the solution(s) is called
____.
• One of the ways/methods we deliver
value is by easing the pains of ____ for
many clients.
• But we have created substantial gains for
others by _______.
• And the future looks bright for companies
like ours in emerging markets in
industries like ___, ____, and ___.
• The ASK
• Have you or any of your colleagues
experienced these type of pains?
• Could you benefit from these types of
gains?
• Do you have synergies in these industries
where we could explore a business
relationship that could produce reciprocal
value?

The 9 Elements
Original Business Model Canvas
by Alexander Osterwalder

Business Model Exercise (20 minutes)
• $1,000,000.00 available
investment opportunity
• Does the business model work?
• Key determinants
• Customer Segments
• Revenue Generation
• Competitors
• Choose from available business
models.
• Be able to communicate how
you will make money located in
Northeast Florida.
• Which business model
characteristics will you deploy?
• What is the value proposition?
• What are your key offerings?

Industry Verticals

Industry Verticals
Government Media Manufacturing Retail Financial Serv.
Healthcare Automotive Communication Trans. & Hosp. Consumer Goods

Smaller Companies Commit To Industry Verticals Based On Research and/or Expertise
Vlocity increases sales, service and marketing agility, operational efficiency and faster time to
value for cloud and digital adoption across the enterprise. Niche was building solutions in
these industries on top of existing Salesforce.com platforms.

Activity
• What is Nimdzi’s top 3 Industry Verticals
• Which 3 verticals can you grow by 20% in the next
12 months and why