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The Future of News

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a talk on November 10th as part of the Stephan Weiss Lecture Series. Organized by Design & Flow and Parsons School of Design.

Published in: Design

The Future of News

  1. 1. scenarioDNA connecting ideas to culture 1 the future of newsSTEPHAN WEISS LECTURE SERIES DESIGN & FLOW presented by
  2. 2. scenarioDNA connecting ideas to culture 2 a short video primer
  3. 3. scenarioDNA connecting ideas to culture 3 the story is broken
  4. 4. scenarioDNA connecting ideas to culture 4 what we share what we know
  5. 5. scenarioDNA connecting ideas to culture 5 technology has hijacked the story
  6. 6. scenarioDNA connecting ideas to culture 6 what we share what we know technology has triggered an imbalance in the narrative
  7. 7. scenarioDNA connecting ideas to culture 7 the irony of the information age the greater the access the less we know
  8. 8. scenarioDNA connecting ideas to culture 8 A decline in trust
  9. 9. scenarioDNA connecting ideas to culture 9 crisis moments things are either going to get better or get worse
  10. 10. scenarioDNA connecting ideas to culture 10 data science consumer anthropology i help companies understand culture
  11. 11. scenarioDNA connecting ideas to culture 11 culture is a narrative system there is a structure to how the stories of culture evolve
  12. 12. scenarioDNA connecting ideas to culture 12 what we share what we know
  13. 13. scenarioDNA connecting ideas to culture 13 the tradition of oral storytelling context motivating action relevance plot language conflict effective stories are not just told, they are received
  14. 14. scenarioDNA connecting ideas to culture 14 most news today is coded for retelling over receiving simplicity repetition sentiment
  15. 15. scenarioDNA connecting ideas to culture 15 it is only getting more complex simplicity repetition sentiment
  16. 16. scenarioDNA connecting ideas to culture 16 news must function in the lives of people context motivating action relevance plot language conflict
  17. 17. scenarioDNA connecting ideas to culture the coldplay effect music 17 broken narratives food the cost of fast & cheap fashion exploitation runs out at some point news mistrust fueled by ratings
  18. 18. scenarioDNA connecting ideas to culture 18 the technology of news needs to be redirected
  19. 19. scenarioDNA connecting ideas to culture #engagement 19 #transparency #accountability #accountability #transparency #engagement learning from other broken stories
  20. 20. scenarioDNA connecting ideas to culture 20 we can redirect technology’s strength to empower a stronger narrative what we share what we know #accountability #transparency #engagement
  21. 21. scenarioDNA connecting ideas to culture 21 decode the jargon break through language and terminology that distances us 1.
  22. 22. scenarioDNA connecting ideas to culture 22 embrace fluidity the short life of snap postings can empower the raw exchange of timely information 2.
  23. 23. scenarioDNA connecting ideas to culture 23 make data transparent and inductive 3. visualize the information for transparency, accountability and engagement
  24. 24. scenarioDNA connecting ideas to culture 24 connect protest as localized accountability 4. make the global local…. and the local global and empower incremental policy changes
  25. 25. scenarioDNA connecting ideas to culture 25 use technology to dissolve barriers technologies like Virtual Reality can reorient our perception and empathy 5.
  26. 26. scenarioDNA connecting ideas to culture 26 embrace satire as an engagement tool 6. empower us to stay engaged in the information
  27. 27. scenarioDNA connecting ideas to culture 27 let’s get to work @timstock we don’t need to imagine new stuff… we need to better leverage the stuff we already have.

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