Preventing Conflict with the right information - UNDP Workshop

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  • Guided conversations that allow us to discover and probe for respondents’ attitudes and thought processes
    Ideally, conducted in private and in a natural setting
    Can be scheduled or ad hoc
    Can do several with one respondent
    Approximately 1 hour in length
    Uses a set of questions as a guide, not as a fixed rule
    Will be a key tool throughout this project
  • Respondents self-report their responses to a specific question (or set of questions) to help us understand a particular habit, behavior, or process over time
    Written responses
    Short interviews at regular intervals
    Photo or video diaries
    Well-suited to young people
  • Documents and artifacts can tell us a lot about the people and cultures that produce or use them, based on how they are designed, distributed, and/or used:
    Documents may include posters, brochures, advertisements, and other informational material aimed at our respondents
    Artifacts may be anything that our respondents may use to access, share, or store information
  • Start 11:30am / 3 minutes each
    What was the last piece of information you needed to get, that you had to search for?
    How did you search for it? Once you had it, did you share it with anyone?
    (We want to understand how information moves, and how do people choose certain sources, etc. Not just focused on media.)
  • What sources do you trust? What sources do you always question? Why?
    Photo –Daily Mashrique Popular newspaper Mohmand
  • Protests in Mohmand – against movie Sept 2012
  • Is solution oriented: not research for the sake of research
  • Preventing Conflict with the right information - UNDP Workshop

    1. 1. Preventing Conflict with Information Anahi Ayala Iacucci – Senior Innovation Advisor
    2. 2. Kenya 2007/2008
    3. 3. Conflict Sensitive Journalism Program
    4. 4. A Multi-layer approach
    5. 5. One of Many examples
    6. 6. CAR: relationships in between the local community and the refugees
    7. 7. Ivory Coast: recovering from conflict
    8. 8. T he new challenges
    9. 9. How to keep up with the conversation?
    10. 10. New tools, new dangers, new localized conversations
    11. 11. Is it big data or just too much data?
    12. 12. THE 1 MILLION DOLLARS QUESTIONS: 1. Where is the conversation happening? 2. How I can influence this conversation? 3. How can I hear the conversation before it becomes action?
    13. 13. ASKING THE RIGHT QUESTIONS OVERVIEW OF HUMAN CENTERED DESIGN PILOT - SEPTEMBER 2012
    14. 14. What information do communities in FATA and KPK need to make better decisions that can improve their lives? What are the most effective ways to get them critical information? What sources and channels are used and trusted? How is technology changing how people access or share information? What will these behaviors look like in the next few years?
    15. 15. ‣Uses ethnographic research approaches to better understand people ‣Help us learn about and interpret people’s needs, motivations, aspirations, and how they impact their behavior ‣Over time, process reveals the complex ecosystems in which people operate DESIGN RESEARCH APPROACH
    16. 16. KEY TOOLS FOR THIS STUDY SHADOWING OBSERVATION INTERVIEWS
    17. 17. SURVEYING SERVICE TRIAL USER DIARIES Photo by Jan Chipchase under a Creative Commons License.
    18. 18. ARTIFACT COLLECTION PHOTOGRAPHY NOTE-TAKING
    19. 19. THEME 1: INFORMATION FLOWS From what sources does a person get the information he or she needs? Once they get a piece of information, how do they choose who to share it with?
    20. 20. THEME 2: TRUST How do people determine whether a piece of news or information is – or a source – is credible or trustworthy?
    21. 21. THEME 3: INFLUENCE What is influence and reach of different information sources? How is influence determined and measured?
    22. 22. THEME 4: TECHNOLOGY & NEW MEDIA How is new technology changing the ways people access, share, create, and evaluate information? What new media channels are people using, and for what purposes? Impact: Design for Social Change | SVA | August 4, 2011
    23. 23. BENEFITS OF THIS APPROACH ‣NEW ARE: AND IMPROVED PROGRAMS/INITIATIVES THAT ‣ Improved, flexible, appropriate solutions ‣ Based on the actual needs of local communities ‣ Based on the actual capacities of local communities ‣ Informed by a deep understanding of the cultural and political context ‣ Sustainable, based on observed trends of information and technology behaviors into the future ‣ Higher probability of success/impact
    24. 24. DESIGN RESEARCH Put people at the heart of problem-solving Takes a systems approach to solutions Identifies opportunities for impact
    25. 25. THANK YOU AAYALA@INTERNEWS.ORG @ANAHI_AYALA @INFO_INNOVATION

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