Keep Up or Give Up: Impostor Syndrome, Burnout and Mental Health in Digital

Amy McManus
Amy McManusCEO / Founder at AM Marketing
Keep Up or Give Up
Imposter Syndrome, Burnout
and Mental Health in Digital
Amy McManus // AM Marketing
SLIDESHARE.NET/AMYMCMANUS
@AMMARKETING
•
@ammarketing @ammarketing /ammarketinguk #brightonSEO
HANDS-UP
@ammarketing @ammarketing /ammarketinguk #brightonSEO
(pretty please ☺))
Some bird at
the agency…
#brightonSEO@ammarketing @ammarketing /ammarketinguk
The crash that
changed everything
#brightonSEO@ammarketing @ammarketing /ammarketinguk
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Why is our
industry like this?
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Young Workforce
#brightonSEO@ammarketing @ammarketing /ammarketinguk
High Screen Time
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Social Media
“Perfection”
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Constantly Changing
#brightonSEO@ammarketing @ammarketing /ammarketinguk
WTF have they
changed now?!
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Imposter
Syndrome
#brightonSEO@ammarketing @ammarketing /ammarketinguk
#brightonSEO
How good you
think you are
How good you are
Imposter Syndrome
@ammarketing @ammarketing /ammarketinguk
#brightonSEO
How good you
think you are
How good you are
Imposter Syndrome
Dunning-Kruger Effect
@ammarketing @ammarketing /ammarketinguk
#brightonSEO
Poor Mental Health
Burnout
Imposter
Syndrome
@ammarketing @ammarketing /ammarketinguk
Audience
Participation
@ammarketing @ammarketing /ammarketinguk #brightonSEO
yay)
“You don’t want to have the first
conversation about mental health with
an employee when they are already
starting to struggle.”
Dr Pablo Vandenabeele, Bupa
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Personal
Growth Chats
#brightonSEO@ammarketing @ammarketing /ammarketinguk
No Late Nights
#brightonSEO@ammarketing @ammarketing /ammarketinguk
No Holiday Emails
#brightonSEO@ammarketing @ammarketing /ammarketinguk
80% Capacity
#brightonSEO@ammarketing @ammarketing /ammarketinguk
Mental Health Days
#brightonSEO@ammarketing @ammarketing /ammarketinguk
“You can give 2 hours of work to your
client at 50% OR you can give 1 hour to
yourself, then 1 hour to your client at
100%. You accomplish the same amount
of work. Which one would you prefer?”
Amy McManus (that’s me!)
#brightonSEO@ammarketing @ammarketing /ammarketinguk
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Keep Up or Give Up: Impostor Syndrome, Burnout and Mental Health in Digital