Become a Media Partner: Wild Asia 2014 Responsible Tourism Awards

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Support the 2014 Awards by becoming a Media Partner.

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Become a Media Partner: Wild Asia 2014 Responsible Tourism Awards

  1. 1. tourism.wildasia.org Wild Asia’s Responsible Tourism Awards 2014 Media Partners
  2. 2. Introducing Wild Asia Wild Asia is a social enterprise with a mission to inspire businesses to improve their social and environmental practices to meet and exceed global standards. We aim to create change from within the industry through direct engagements with businesses which have an impact on our environment and people.
  3. 3. Background Wild Asia Responsible Tourism Awards: • Established in 2006 (2014 will be our eighth annual awards) • First and best known Asia wide responsible tourism awards • Objective: identifying leaders in sustainability to inspire the industry to adopt best practices • Based on international standards (the Global Sustainable Tourism Criteria) • Celebrated each year at ITB Asia (region’s biggest B2B travel trade show)
  4. 4. Impact to date Applicants from 14 countries 190 tourism businesses applied to date 57 finalists and winners 12 international travel media partners (2013)
  5. 5. Why should you partner? Promote Responsible Tourism • Showcase your commitment to a RT industry, and get a mention in our Awards in 2014 communications. Protecting our Destinations • Help us identify leaders, to educate other operators, and build a better industry. Exposure at ITB Asia • Wild Asia is official CSR Partner and Event Manager of Responsible Tourism Centre and events.
  6. 6. Partner duties Date Item 28th March Press Release/Social Media: Launch 2014 Awards Various April/May Social Media: promotions to apply, deadline 23rd May 27th June Press Release/Social Media: 2014 Finalists announced Various July/Aug Optional: opportunities to do behind the scenes feature article 29th – 31st October (TBC) Press Event Invite: ITB Asia, Singapore Press Release/Social Media: 2014 Winners announced at ITB Asia Partner, and we will send you Media Kits to help schedule relevant Press Releases and feeds via Social Media.
  7. 7. Benefits for Partners • Logo, description, and link on tourism.wildasia.org • Logo and link included in all associated Newsletters and Press Releases from Wild Asia • Exposure at ITB Asia, region’s biggest B2B travel trade show • Complimentary admission to ITB Asia for Wild Asia Responsible Tourism Awards ceremony • Invitation to exclusive informal Media Chit-Chat event with 2014 Winners at ITB Asia
  8. 8. Past Partners/Exposure
  9. 9. Any questions? Amy McLoughlin Responsible Tourism Awards Manager amy@wildasia.org +855 977 054 618 (Cambodia)
  10. 10. tourism.wildasia.org Thank you Media Partners

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