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Enhance your presence on with our targeted marketing

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  1. 1. LuckinsLive.comMEDIA PACK Enhance your presence on with our targeted marketing0800 028 28 280800 028 28 28 | Page 1 | Contents
  2. 2. Media PackWelcome 4Who uses 5Standard Marketing Package 6Enhanced Marketing Package 10NES Manufacturer Specific Clauses 14Traser 15Marketing Packages 17Customer Comments 18Contact 190800 028 28 28 | Page 2 | Contents
  3. 3. WelcomeThe next generation of product is the most comprehensive online directory, product informationand marketing portal for the Building Services industry.Contractors, specifiers and distributors are now turning to provide them with in depth product More about Luckinsinformation including images, technical specifications, cataloguepages, lists of spares & accessories, specification clauses, product Luckins data was first introduced in the mid sixties and soon becamenews and case studies. known as the “industry Bible”. The service has now grown to encompass a range of powerful and comprehensive Data Services.This is coupled with a comprehensive Directory of buildingservices manufacturers and service providers. Now Luckins data powers the estimating, specification and ERP systems of building services engineers, contractors and distributorsWith over 50,000 monthly visitors it’s free of charge for all to use. throughout the UK.It is accessible directly through any web browser or via links fromthe full range of Amtech desktop software packages and selected With the introduction of, the Luckins brand is fastthird party software partners offering a direct route solution to becoming the de facto standard source of detailed product dataover 25,000 industry buyers and specifers. for specification, engineering & BIM.You can enhance and strengthen your listing with our rangeof marketing solutions. LuckinsLive is your way of achieving >the most highly targeted marketing campaign direct to your Click herecustomers. for moreIsn’t it time you got involved? information0800 028 28 28 | Page 3 | Contents
  4. 4. LuckinsLive.comHow do companies use data?Estimating Software NES40 of the top 50 UK Building Ensure your products are accessed at theServices Contractors use Amtech earliest stage of the buying process byestimating software, which links getting them embedded in the projectdirectly to our Luckins data.* specification. links directly to NES, the leading engineering specification package.Procurement Systems BIM Compliant SystemsLinks to fromAmtech procurement software provides exactlydeliver detailed product the enhanced data required todata at the point the buying support BIM while the Luckinsdecision is made. Code enables full data to be linked to the BIM model.Google Wholesalers ERP SystemsSearch engine optimisation Pictures, catalogue pages andensures high ranks on Google technical specs available on trade(and other search engines) counters and pushed throughwhen manufacturer part codes wholesalers websites.are searched.* Information taken from Electrical Times magazine0800 028 28 28 | Page 4 |
  5. 5. Who uses LuckinsLive.comto make buying decisions?Have a look at who uses Contractors Consultants Wholesaler EMCOR Group SPIE AECOM Arup Rexel Wilts Eyre & Elliston Lockwell Lectrics Skanska Imtech UK Head Office Hoare Lea Jacobs Your Electrical Holland House Shepherd Engineering Southern Electric Supplies, Service Services Contracting and Solutions (B) Ltd Laing O’Rourke Balfour Beatty Atkins Global Buro Happold BSS Industrial Wolseley UK Ltd NG Bailey T Clarke KEW (Elect Electric Center Distributors) Ltd Mott Macdonald WYG Bristish Gas Business MITIE ERF Electrical Medlock Electrical Wholesalers Ltd Distributors Interserve EDF Parson Brinckerhoff URS Moss Electrical Newey & Eyre ROMEC Babcock Senate Electrical WF Electrical0800 028 28 28 | Page 5 | Who uses to make buying decisions?
  6. 6. Standard Marketing PackageGet even more from your listing From• Enhanced directory listing in £995• Company logo and priority placement on search results page• Company profile page• Downloadable brochures/catalogues• Case studies• Product news• Latest product news on homepage• Your logo on home page• Featured in newsletter Add Traser for just £795 > Click here for more informationThere may be additional charges for enhanced data0800 028 28 28 | Page 6 | Standard Package
  7. 7. Standard Package FeaturesThe next generation of product marketing Display all your contact details, email, logo and map links.Company Profile PageA dedicated page all about you and your products.Make sure that specifiers, contractors, buyers anddistributors have full access to your company detailsat the very moment they are specifying or selectinga supplier. Enhance your listingInclude as much information as you want: with full company Additional tabs profile• Company profile enable you to display downloadable• Company logo brochures, product• Sample product illustration news and case studies.• Trade & brand names• Environmental & quality standards• Company brochures• Catalogues• Technical manuals Details of environmental and quality policies• Promotional videos• Product news• Case studies0800 028 28 28 | Page 7 | Standard Package
  8. 8. Standard Package FeaturesThe next generation of product marketingEnhanced Directory ListingPut your company logo in front of1000’s of visitors.When a search is carried out yourcompany will stand out with yourlogo positioned prominently at thetop of the search results page. Allow your logo to appear before basic entries in all listings0800 028 28 28 | Page 8 | Standard Package
  9. 9. Standard Package FeaturesThe next generation of product marketing Featured Featured products manufacturer area: area: Publicise new Publicise your products or updates company on the on the home page home pageHome PageTake advantage of the powerful search featureswhere visitors can find your products quickly.Your logo will be showcased in the FeaturedManufacturers section along with your latestProduct News … the perfect platform for launchingnew products.LuckinsLive NewsletterPromote all your featured products and news inour newsletter, sent to our Amtechcustomer base on a quarterly basis.With the inclusion of price updates, our newsletteris a very popular read.0800 028 28 28 | Page 9 | Standard Package
  10. 10. Enhanced Marketing PackageFull exposure on and other unique marketing activities From £2995• All the features of our Standard package• Manufacturer product announcements• Home page banner• Banner on relevant search results page• Link from relevant clauses in NES• 4 eshots to full Amtech database Add Traser for just £595 > Click here for more informationThere may be additional charges for enhanced data0800 028 28 28 | Page 10 | Enhanced Package
  11. 11. Enhanced Package Features Full exposure on and other unique marketing activities Homepage Banner Search Results Increase your visibility and brand awareness Target your marketing and include a banner with a banner on our front page. whenever a search returns your products.Your banner will appear Product search banner:on the home page for You banner will appeara defined period. This at the top of theis the key advertising page when a relevantposition on the entire search is requested (bysite where virtually all keyword, manufacturervisitors start from or product category) 39% of people clicked on a banner ad because it shows a product they were interested in or it sparked an interest in a product they had considered previously Note: where more than one manufacturer has a banner ad, these will scroll from one to another. 0800 028 28 28 | Page 11 | Enhanced Package
  12. 12. Enhanced Package FeaturesFull exposure on and other unique marketing activities Your company and product information will be displayedNES Link as the specification is being producedA powerful and precise way for your company toplace your products in front of specifiers at theperfect moment in the project design.NES is the UK’s only specialist building servicesengineering specification system.Consultant engineers frequently need to sourcespecialist suppliers during the specificationprocess and include their products in the spec.Clicking on the link in NES will take specifiersdirectly to your company profile page 028 28 28 | Page 12 | Enhanced Package
  13. 13. Enhanced Package FeaturesFull exposure on and other unique marketing activitiesMass eshotWe will send four customised eshots specific to you and yourproducts out to our whole Amtech customer base consisting ofover 20,000 contractors/consultants.We can even segment the database to your specific campaignrequirements.It’s the easiest and most dynamicway to reach your targeted customers!0800 028 28 28 | Page 13 | Enhanced Package
  14. 14. NES Manufacturer Specific ClausesLeading engineering specification package ClauseNES is based around a library of generic specifying yourspecification clauses structured according to products is copied into theindustry standard protocols and with links to specification.British Standards and guidance to best practice.NES offers manufacturers the option to embedtheir own specification clauses in the software.These clauses are held and updated in Luckinsliveand supplied to NES users via a live updatefacility.Specifiers then have the option to copy theseclauses directly into the spec, replacing thestandard generic clauses, ensuring that yourproducts are specified at the outset of theproject.You can include as many clauses as you like.Our sales team and specialist engineers will workclosely with you to ensure that your clauses arecorrectly structured and contain Your details andall the necessary data. specification clauses are embedded in the project spec that is sent out to contractors for tender.0800 028 28 28 | Page 14 | NES Manufacturer Clauses
  15. 15. TraserPrice book software FromThe TraSer electronic price £595 per yearbook gives you instant access (RRP £1,200)to the Luckins product andprice database combined witheasy to use desktop software.Many manufacturers and suppliers find this systeminvaluable both to check the content of their ownLuckins listing and to monitor product and pricemovements across the industry as a whole.0800 028 28 28 | Page 15 | Traser
  16. 16. TraserPrice book software• Check details and prices for your own entry in the Luckins database. Make sure distributors and installers have access to full current data.• Flexible and easy to use. You can search for a product by any combination of manufacturer, catalogue number, brand, product type, size, colour or finish.• Licence to access and use Luckins codes (TSI codes) for your own products.• Choice of databases. UK Electrical; UK Mechanical (inc. HVAC & Plumbing); Irish Electrical.• Updated weekly. Keep tabs on industry price movements.• Optional Price History module enables you to store and view historic trade prices across the entire database.0800 028 28 28 | Page 16 | NES Manufacturer Clauses
  17. 17. Marketing PackagesChoose the package which best suits your marketing needs From FromCost per year £995 £2995Enhanced directory listing in  Company logo and priority placement on search results page  Company profile page  Downloadable brochures/catalogues  Case studies  Product news  Latest product news on homepage  Your logo on home page  Featured in newsletter  Manufacturer product announcements Home page banner Banner on relevant search results page Link from relevant sections in NES Four eshots to full Amtech database NES manufacturer specific clauses n/a P.O.ATraser £795 £5950800 028 28 28 | Page 17 | Marketing Packages
  18. 18. 300,000 Product searches a month… & counting!There are plenty of reasons to get involved with… here’s just some of them! Over 50,000 unique monthly Over 500 million miles Join the success of… of cable designed and installed visitors and growing fast using Amtech software Over 900,000 products listed Just1 portal that delivers your products to the entire industry Over 2,500 top contractors Over 2 million TSI codes access the site daily Over 2.5 billion products a year Click here for more information are estimated using Amtech software in our Case Studies >0800 028 28 28 | Page 18 | Customer Comments
  19. 19. Contact UsFor more informationIf you would like to find out more and our marketingpackages, please contact our sales team:Telephone 0800 028 28 28Email Amtech Group LtdBank House171 Midsummer BoulevardMilton KeynesMK9 1EB0800 028 28 28 | Page 19 | Contact