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Corinne Bailey Rae Put your records on (2006) Music Video Analysis

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Analysis of Corrine Bailey Rae's (an english soul singer) music video 'Put Your Records On' which wa sreleased in the summer of 2006, and debuted at #1 on the UK R&B charts. It was also used for a Special K advert.

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Corinne Bailey Rae Put your records on (2006) Music Video Analysis

  1. 1. PUT YOUR RECORDS ON (2006) CORINNE BAILEY RAE CORINNE BAILEY RAE SOUL, R&B MUSIC VIDEO ANALYSIS AMINATTA SYLVA 13H
  2. 2. WHAT ARE THEY WEARING? In this music video, Corinne is wearing summer themed clothing; sleeveless white top alongside with knee length denim shorts. White is a colour that is often worn during the summer, as it absorbs less heat from the sun. Corinne has decided to wear knee length shorts instead of shorts that stop at the thigh, this suggests to us that she doesn’t want to be looked at through the male gaze, or objectified. Most mainstream record labels require their artists to be shown in the male gaze, however, Corinne is signed to an
  3. 3. What are they In this music vidweoe,a Croinrignn?e is wearing barely any makeup. This suggests to us that she feels comfort in her won skin. This also blends in with the environment of the music video; it is set in the countryside during summer. This connotes to us that she is part of the background; natural. Her hair is also in its natural curls, which help to further suggest that she is not too worried about her appearance when she is out and about.
  4. 4. What are they doing? In this music video, Corinne is in two scenes; in the first one she is cycling around the countryside with a group of similar dressed females. There is a narrative in this music video, she catches a red ribbon and follows it trail alongside the other cyclists, but she takes a different route which leads to a tree filled with the red ribbons.
  5. 5. Meaning of the lyrics Three little birds, sat on my window And they told me I don't need to worry Summer came like cinnamon, so sweet Little girls double-dutch on the concrete This is a reference to Bob Marley’s “Three Little Birds” Maybe sometimes, we got it wrong, but it's alright The more things seem to change, the more they stay the same Don't you hesitate Girl, put your records on, tell me your favourite song You go ahead, let your hair down Sapphire and faded jeans, I hope you get your dreams Just go ahead, let your hair down Chill out, relax, play your favorite song to soothe things. When things don’t work out your way.
  6. 6. You're gonna find yourself somewhere, somehow Blue as the sky, sunburnt and lonely Sipping tea in a bar by the roadside (Just relax, just relax) Don't you let those other boys fool you Gotta love that afro hairdo Maybe sometimes, we feel afraid, but it's alright The more you stay the same, the more they seem to change Don't you think it's strange? She’s encouraging women of colour to not change their natural hair for the satisfaction of men. Love yourself, Corinne herself has naturally afro hair. This is the opposite of the line before, now it’s her who stays the same, while others change around her. Sometimes you get the feeling like being stuck in a rut, and everybody around you is evolving but you.
  7. 7. Cinematograp • Shot types- various shhoty types were used such as close ups, mid-shots, longshots and extreme longshots. We are introduced to the setting of the countryside with the use of a crane longshot, panning down towards Corinne and the ladies that are cycling, once she starts lip-syncing. This then cuts into close ups and mid-shots of the star, as record labels want us to want to either be with the star or to be like the star. Uses and gratification code links to this music video. • The longshots used allows lots of natural lighting to come through into the set, this makes the colour of the shots full of contrast, as the sun’s rays often block out what we are looking at. It is as if nature is stopping us from positioning her in the male gaze. • There is a montage flicking back and fourth from Corinne cycling and Corinne walking around. When she walks around we usually see her in a close up, this follows Goodwin’s theory of voyeurism, we seek pleasure it looking at her. In these close ups shallow space and sometimes deep space focus is used to either make us pay attention to the environment or to the star.
  8. 8. Cinematography • There is a montage flicking back and fourth from Corinne cycling and Corinne walking around. When she walks around we usually see her in a close up, this follows Goodwin’s theory of voyeurism, we seek pleasure it looking at her. In these close ups shallow space and sometimes deep space focus is used to either make us pay attention to the environment or to the star. • Match on actions are used to keep the audience engaged, rule of thirds is also used when she is cycling. • Cut to close ups of things that Corinne touches; this creates a sense of intimacy between the viewer and the star. Close ups are also more interesting to see in a range of montages, rather than longshots.

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