Carlo Barrettara of Polar Mobile presents at AWS Start-Up Event - Toronto about their use of AWS.

1. AWS Start-Up Tour

2. Polar Mobile Polar Mobile is a leader in providing end-to-end mobile solutions. Our expertise includes content management systems, delivery of rich media through applications and mobile websites, strong analytics reporting, and effective interactive advertising. Our clients include some of the world's most respected and sought after consumer brands. At Polar Mobile, we believe in developing quality solutions for all mobile phones. Our technology is designed for all of the major mobile platforms currently on the market with a strong focus on exceptional user experience. Polar Mobile not only enables companies to go mobile but we help our clients make mobile an integral part of their business. Polar Mobile Founders (from left:) Gaurav Jain, Kunal Gupta, Carlo Barrettara, Michael Russo, and Rahul Agarwal.

3. Innovative content delivery platform

5. Solution architecture Content feeds provided to Polar Mobile in RSS 2.0 (XML) format enables push-publishing via Polar Mobile’s publishing server software. Cloud computing infrastructure provides on-demand scalability and redundancy. Content is transformed and displayed in an optimal fashion across mobile platforms within the client-branded device application.

6. EC2

7. Getting Started Everything you need….. Building Scalable Websites (by Cal Henderson – Flickr) RightScale Blogs AWS Documentation Amazon.com: search “Linux”

8. Corporate: 156 Front St. W., Suite 402 Toronto, ON, M5J 2L6, Canada T: 416-907-9611 F: 416-981-7843 Contact: Carlo Barrettara T: 416-617-1410 [email_address] For more information, visit our website at www.polarmobile.com THIS DOCUMENT IS PROVIDED TO YOU FOR INFORMATIONAL PURPOSES ONLY. The information furnished in this document, believed by Polar Mobile to be accurate at the time of its publication, is subject to change without notice. This document and any attachments may contain confidential and proprietary information and is for the sole use of the intended recipient. © Copyright 2008 by Polar Mobile. All Rights Reserved. Download: macleans.ca/mobile canadianbusiness.com/mobile uwaterloo.ca/mobile thn.mobi