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© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Agenda
10:00 AM Welcome & Updates from AWS
Speaker: Ben Masek - WW Media & Entertainment Business Development at AWS
10:15 AM AWS Customer Keynote: How Discovery Communications moved Supply Chain and Linear Playout to the AWS Cloud
Speakers: Bhavik Vyas - M&E Global Partnerships at AWS, Brian Chavez - VP of Sales at SDVI,
Dan Turow - VP of File Based Solutions at Evertz, Jeremy Blythe- Snr. Dir of Content Management Solutions at Evertz
11:15 AM Securing Hollywood's 'crown jewels' in the AWS Cloud
Speaker: Usman Shakeel – Global Technology Leader Media & Entertainment at AWS
12:00 PM Lunch
1:00 PM Creative content storage in the AWS Cloud
Speaker: David Green - Solutions Architect at AWS
1:45 PM Cost-effective cloud-scale rendering with Thinkbox Software and Amazon EC2 Spot
Speaker: Ian Fraser – Head of R&D Thinkbox Software
2:30 PM Using Artificial Intelligence to automate and optimize M&E workloads on AWS
Speaker: Antoine Genereux – Solutions Architect at AWS
3:15 PM Streaming Media: Live to VOD
Speaker: Abbas Nemr, Sr. Systems Specialist, AWS Elemental
4:00 PM Closing Q&A Session - Networking Reception
Wi-Fi:
SSID: Guest
PWD: Echo@@179
Fill out online survey ($50)
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Ben Masek, AWS Worldwide BD Lead Media & Entertainment
Toronto AWS Media & Entertainment
Symposium
29 June 2017
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Changing Media Consumption Patterns
•  More Streaming
•  Cord Cutting
•  Shift in Ad Rev
Pay TV Net Changes by Provider (US)
Source:UBS June 2017
Ad Revenues
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Adapting to Changing Consumer Patterns
•  Unbundling, Skinny Bundles
•  Strong AI - Recommendations
•  Studios turn to tech ó Techs
turn to content“Over 75% of what people watch come
from recommendations”
Source: TheGuardian May 7, 2016
Source: Variety May 3, 2017
Source: Netflix blog
Source: The Economist October 29, 2016
Source: WSJ June 21, 2017
TV network plans to move
processing of all U.S. programming to
cloud by the end of 2017
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Media Challenges and Cloud Benefits
Content Growth
More content, higher
quality (4K, HDR…).
Scalable Storage
Peak Demand
Unpredictable,
bursty workloads
Elastic Compute, Pay
as you go
Competitive Pressures
Changing consumption
patterns
Agility and Innovation
Core Competency
Datacenters vs.
core biz
Outsource
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
North America
US East (N. Virginia) Region US West (Oregon) Region
EC2 Availability Zones: 5 EC2 Availability Zones: 3
US West (N. California) Region AWS GovCloud (US) Region
EC2 Availability Zones: 3 EC2 Availability Zones: 2
Canada (Montreal) Region US Central (Ohio) Region
EC2 Availability Zones: 2 EC2 Availability Zones: 3
AWS Edge Locations
United States - Ashburn, VA (3), Atlanta GA (3), Chicago, IL, Dallas/Fort
Worth, TX (2), Hayward, CA, Jacksonville, FL, Los Angeles, CA (2), Miami,
FL, Minneapolis, MN, New York, NY (3), Newark, NJ, Palo Alto, CA,
Philadelphia, PA, San Jose, CA, Seattle, WA, South Bend, IN, St. Louis, MO
Canada - Montreal, QC, Toronto, ON
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
NASA/JPL
AWS Media Customers
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Approaches to Running Media Workloads on AWS
Partner Based Custom: Build your Own
Custom
APIs
Marketplace
AMIs
Interface(s)/ 3rd partyInterface(s)
Partner Platform / App
(e.g. Aspera, Ooyala)
Interface(s)/ 3rd party
On-Premises
VM
AWS Services
Appliance
Elemental APIs
(e.g. Live, Delta)
S3/
Glacier/
EFS
EC2
Cloud
Front
RDS,
Aurora,
Redshift,
DynamoDB
Lambda
SWF
AML/
Kinesis
Rekognition
Polly/ Lex
Deadline
Render Workloads
(e.g, Hybrid, Cloud)
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Playout & Distribution
GPU, DX, EC2, S3,
Cloudfront, EFS, Elemental
Post Production
Thinkbox, GPU, Spot, EFS,
DX, Snowball
Analytics
Redshift, AML, Kinesis,
EMR, DynamoDB,
Rekognition, Polly, Lex
DAM & Archive
S3/ Glacier, Lambda,
RDS, DynamoDB, ETS,
EC2, Lambda,
Rekognition
Media Supply Chain
Elemental, CloudFront, EC2,
S3/ Glacier, DX, EFS, Snowball,
GPU, Lambda, Rekognition
Publishing
Cloudfront, EC2,
ELB, S3/ Glacier
OTT
Elemental, Cloudfront,
EC2, S3
Acquisition
DX, Snowball, Elemental,
S3/ Glacier, S3 Txfr Accel
Enabling 8 Media Workloads on AWS
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Playout & Distribution
Discovery
Post Production
Sony MCS, Sundog,
Bebop
Analytics
MLB, Channel 4, Sling,
47 Lining + premium
network
DAM & Archive
PBS, Charlie Rose
(Wazee), Discovery,
DADC
Media Supply Chain
Turner (CNN), Sony DADC,
SDVI broadcaster
Publishing
Conde Nast,
Gannett, Time Inc
OTT
Netflix, MLB,
BBC, PBS
Acquisition
Scripps
Customer Workload Adoptions
© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential
Thank you

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Media and Entertainment Industry Day Keynote - Bhavik Vyas

  • 1. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Agenda 10:00 AM Welcome & Updates from AWS Speaker: Ben Masek - WW Media & Entertainment Business Development at AWS 10:15 AM AWS Customer Keynote: How Discovery Communications moved Supply Chain and Linear Playout to the AWS Cloud Speakers: Bhavik Vyas - M&E Global Partnerships at AWS, Brian Chavez - VP of Sales at SDVI, Dan Turow - VP of File Based Solutions at Evertz, Jeremy Blythe- Snr. Dir of Content Management Solutions at Evertz 11:15 AM Securing Hollywood's 'crown jewels' in the AWS Cloud Speaker: Usman Shakeel – Global Technology Leader Media & Entertainment at AWS 12:00 PM Lunch 1:00 PM Creative content storage in the AWS Cloud Speaker: David Green - Solutions Architect at AWS 1:45 PM Cost-effective cloud-scale rendering with Thinkbox Software and Amazon EC2 Spot Speaker: Ian Fraser – Head of R&D Thinkbox Software 2:30 PM Using Artificial Intelligence to automate and optimize M&E workloads on AWS Speaker: Antoine Genereux – Solutions Architect at AWS 3:15 PM Streaming Media: Live to VOD Speaker: Abbas Nemr, Sr. Systems Specialist, AWS Elemental 4:00 PM Closing Q&A Session - Networking Reception Wi-Fi: SSID: Guest PWD: Echo@@179 Fill out online survey ($50)
  • 2. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Ben Masek, AWS Worldwide BD Lead Media & Entertainment Toronto AWS Media & Entertainment Symposium 29 June 2017
  • 3. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Changing Media Consumption Patterns •  More Streaming •  Cord Cutting •  Shift in Ad Rev Pay TV Net Changes by Provider (US) Source:UBS June 2017 Ad Revenues
  • 4. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Adapting to Changing Consumer Patterns •  Unbundling, Skinny Bundles •  Strong AI - Recommendations •  Studios turn to tech ó Techs turn to content“Over 75% of what people watch come from recommendations” Source: TheGuardian May 7, 2016 Source: Variety May 3, 2017 Source: Netflix blog Source: The Economist October 29, 2016 Source: WSJ June 21, 2017 TV network plans to move processing of all U.S. programming to cloud by the end of 2017
  • 5. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Media Challenges and Cloud Benefits Content Growth More content, higher quality (4K, HDR…). Scalable Storage Peak Demand Unpredictable, bursty workloads Elastic Compute, Pay as you go Competitive Pressures Changing consumption patterns Agility and Innovation Core Competency Datacenters vs. core biz Outsource
  • 6. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential North America US East (N. Virginia) Region US West (Oregon) Region EC2 Availability Zones: 5 EC2 Availability Zones: 3 US West (N. California) Region AWS GovCloud (US) Region EC2 Availability Zones: 3 EC2 Availability Zones: 2 Canada (Montreal) Region US Central (Ohio) Region EC2 Availability Zones: 2 EC2 Availability Zones: 3 AWS Edge Locations United States - Ashburn, VA (3), Atlanta GA (3), Chicago, IL, Dallas/Fort Worth, TX (2), Hayward, CA, Jacksonville, FL, Los Angeles, CA (2), Miami, FL, Minneapolis, MN, New York, NY (3), Newark, NJ, Palo Alto, CA, Philadelphia, PA, San Jose, CA, Seattle, WA, South Bend, IN, St. Louis, MO Canada - Montreal, QC, Toronto, ON
  • 7. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential NASA/JPL AWS Media Customers
  • 8. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Approaches to Running Media Workloads on AWS Partner Based Custom: Build your Own Custom APIs Marketplace AMIs Interface(s)/ 3rd partyInterface(s) Partner Platform / App (e.g. Aspera, Ooyala) Interface(s)/ 3rd party On-Premises VM AWS Services Appliance Elemental APIs (e.g. Live, Delta) S3/ Glacier/ EFS EC2 Cloud Front RDS, Aurora, Redshift, DynamoDB Lambda SWF AML/ Kinesis Rekognition Polly/ Lex Deadline Render Workloads (e.g, Hybrid, Cloud)
  • 9. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Playout & Distribution GPU, DX, EC2, S3, Cloudfront, EFS, Elemental Post Production Thinkbox, GPU, Spot, EFS, DX, Snowball Analytics Redshift, AML, Kinesis, EMR, DynamoDB, Rekognition, Polly, Lex DAM & Archive S3/ Glacier, Lambda, RDS, DynamoDB, ETS, EC2, Lambda, Rekognition Media Supply Chain Elemental, CloudFront, EC2, S3/ Glacier, DX, EFS, Snowball, GPU, Lambda, Rekognition Publishing Cloudfront, EC2, ELB, S3/ Glacier OTT Elemental, Cloudfront, EC2, S3 Acquisition DX, Snowball, Elemental, S3/ Glacier, S3 Txfr Accel Enabling 8 Media Workloads on AWS
  • 10. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Playout & Distribution Discovery Post Production Sony MCS, Sundog, Bebop Analytics MLB, Channel 4, Sling, 47 Lining + premium network DAM & Archive PBS, Charlie Rose (Wazee), Discovery, DADC Media Supply Chain Turner (CNN), Sony DADC, SDVI broadcaster Publishing Conde Nast, Gannett, Time Inc OTT Netflix, MLB, BBC, PBS Acquisition Scripps Customer Workload Adoptions
  • 11. © 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential© 2017, Amazon Web Services, Inc. or its Affiliates. | Amazon Confidential Thank you