Be the first to like this
The importance of Business Intelligence and Analytics continues to grow with billions of dollars being spent on BI projects every year. However, in spite of the spend and the focus from the highest echelons in many organizations, only a fraction of information workers today actually have access to the data they need. The reason? Most business users don't use a BI tool, nor do they want to. What they really want is for the information they need to be delivered inside the tools and applications they do use every day. Unfortunately, the cost and complexity of traditional BI makes this impossible. Now, thanks to the advent of Cloud-based reporting and analytics these barriers of cost and complexity are disappearing, allowing many more companies to build these capabilities into their applications and services.
In this session, we'll look a number of case studies, from a Silicon-Valley recruiting startup to a global mobile application platform provider who are using cloud-based BI to transform their markets and the benefits and opportunities they are seeing from this.