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Introduction to Cloud Computing with Amazon Web Services

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Join this foundational session to understand the core concepts of “Cloud Computing” and different attributes such as reliability, fault tolerance, elasticity, scalability and pay-as-you-go pricing. Whether you are a startup who wants to accelerate growth without a big upfront investment in cash or time for technology or an Enterprise looking for IT innovation, agility and resiliency while reducing costs, the AWS Cloud provides a complete set of infrastructure services at zero upfront costs which are available with a few clicks and within minutes. Join this webinar to learn more about the benefits of Cloud Computing.

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Introduction to Cloud Computing with Amazon Web Services

  1. 1. Introduction to Cloud Computing with Amazon Web Services Santanu Dutt Solutions Architect
  2. 2. v   Firstly, let’s do some Introductions •  Me •  Santanu Dutt •  Solutions Architect based in Mumbai, India •  You •  Have never used AWS before, or you have just started on your journey with AWS •  Are wanting to better understand the value of the cloud •  Are wanting to better understand what AWS provides and how other customers are using it
  3. 3. v   Today’s Agenda •  Introduction to AWS •  Benefits of using AWS •  AWS Services •  Typical Use Cases •  Getting Started with AWS
  4. 4. Introduction to AWS
  5. 5. v   History of AWS •  Born from the learnings of running amazon.com •  First launched in 2006 •  Customer obsession is in our DNA
  6. 6. Service Breadth & Depth Infrastructure   Regions   Points  of  Presence  Availability  Zones   Core  Services   Storage   (Object,  Block     and  Archival)   Compute   (VMs,  Auto-­‐scaling     and  Load  Balancing)   Databases   (RelaIonal,  NoSQL,  Caching)   Networking   (VPC,  DX,  DNS)   CDN   Access  Control   Usage     AudiIng   Monitoring  and   Logs   AdministraIon  &   Security   Key  Storage   IdenIty   Management   PlaQorm  Services   Deployment  &  Management   One-­‐click  web  app     deployment   Dev/ops  resource   management   Resource  Templates   Push  NoIficaIons   Mobile  Services   Mobile  AnalyIcs   IdenIty   Sync   App  Services   Workflow   Transcoding   Email   Search   Queuing  &   NoIficaIons   App  streaming   Analy7cs   Hadoop   Data  Pipelines   Data   Warehouse   Real-­‐Ime   Streaming  Data   Enterprise   Applica7ons   Virtual  Desktops   CollaboraIon  and  Sharing  
  7. 7. Pace of Innovation •  Since inception AWS has: •  Released 1111 new services and features •  Introduced more than 40 major new services •  Announced 48 price reductions 2009 Amazon RDS Amazon VPC Auto Scaling Elastic Load Balancing +48 2010 Amazon SNS AWS Identity & Access Management Amazon Route 53 +61 2011 Amazon ElastiCache Amazon SES AWS CloudFormation AWS Direct Connect AWS Elastic Beanstalk GovCloud +82 Amazon CloudTrail Amazon CloudHSM Amazon WorkSpaces Amazon Kinesis Amazon Elastic Transcoder Amazon AppStream AWS OpsWorks +280 2013 Amazon SWF Amazon Redshift Amazon Glacier Amazon Dynamo DB Amazon CloudSearch AWS Storage Gateway AWS Data Pipeline +159 20122008 +24 Amazon EBS Amazon CloudFront +516 2014 Amazon Cognito Amazon Zocalo Amazon Mobile Analytics *as of Dec 30, 2014 AWS Directory Service Amazon RDS for Aurora AWS CodeDeploy AWS Lambda AWS Config AWS Key Management Service AWS Service Catalog Amazon EC2 Container Service AWS CodePipeline AWS CodeCommit
  8. 8. v   Global Footprint •  Over 1 million active customers across 190 countries •  900+ government agencies •  3,400+ educational institutions •  11 Regions •  28 Availability Zones •  53 Edge Locations Everyday,  AWS  adds  enough  new  server  capacity  to  support  Amazon.com  when  it  was  a  $7  billion  global  enterprise.    
  9. 9. Leveraged by Enterprises Around the World
  10. 10. v   Trusted by Government Agencies & Educational Institutions Worldwide
  11. 11. v   Powering Born-in-the-Cloud and Startups
  12. 12. v   An Expansive Ecosystem 5,000+ SIs & Consultants 3,000+ ISVs 22 Global Premier Tier partners 6 Enterprise-focused competencies 2,000+ products available for 1-click deployment across 23 distinct product categories Customers run over 70M hours of software per month
  13. 13. Benefits of Using AWS
  14. 14. v   Architected To Meet Your Security Requirements CerIficaIons  and  accreditaIons  for  workloads  that   ma]er   “Based  on  our  experience,  I  believe  that  we   can  be  even  more  secure  in  the  AWS  cloud   than  in  our  own  data  centers.”   –  Tom  Soderstrom,  CTO,  NASA  JPL  
  15. 15. v   Experience with Operational Reliability •  We have spent over a decade building the world’s most reliable, secure, scalable, and cost- effective infrastructure. •  Service SLAs between 99.9% and 100% availability. Amazon S3 maintains a durability of 99.999999999%. •  Availability Zones exist on isolated fault lines, flood plains, and electrical grids to substantially reduce the chance of simultaneous failure. •  The AWS Service Health Dashboard provides 24/7 visibility in the real-time operational status of all services around the globe. Our goal is to make our operational performance indistinguishable from perfect.
  16. 16. v   Many Purchase Options to Support Different Needs On-Demand Pay for compute capacity by the hour with no long-term commitments Ideal for Development & Test Reserved Make a low, one-time payment and receive a significant discount on the hourly charge Ideal for baseline workloads Spot Bid for unused capacity, charged at a Spot Price which fluctuates based on supply and demand Ideal for Test scenarios, Simulations Dedicated Launch instances within Amazon VPC that run on hardware dedicated to a single customer For highly sensitive or compliance related workloads Free Tier Get Started on AWS with free usage & no commitment Good for Initial evaluation
  17. 17. v   48 Price Reductions Since 2006 Amazon ElasticCache reduces prices for cache nodes by an average of 34% March 26, 2014 34% Amazon S3 reduces prices for Standard and Reduced Redundancy Storage, by an average of 51% March 26, 2014 51% *as of February 10, 2015 Amazon Route 53 lowers prices for both Standard Queries and Latency Based Routing Queries by 20% July 31, 2014 20%
  18. 18. Increased  agility  has  become  the   #1  reason  businesses  use  the  AWS   cloud  
  19. 19. v   Companies Can’t Afford to be Slow Add New Dev Environment Add New Prod Environment Add New Environment in Japan Add 1,000 Servers Remove 1,000 Servers Deploy 1 PB Data Warehouse Shut down 1 PB Data Warehouse AWS: Infrastructure in Minutes Old World: Infrastructure in Weeks Everything changes with this kind of agility
  20. 20. v   A Culture of Innovation Experiment Often & Fail Without Risk On-Premises Experiment Infrequently Failure is expensive Less Innovation Experiment Often Fail quickly at a low cost More Innovation $ Millions Nearly $0
  21. 21. AWS Services
  22. 22. The AWS Platform Infrastructure   Regions   Points  of  Presence  Availability  Zones   Core  Services   Storage   (Object,  Block     and  Archival)   Compute   (VMs,  Auto-­‐scaling     and  Load  Balancing)   Databases   (RelaIonal,  NoSQL,  Caching)   Networking   (VPC,  DX,  DNS)   CDN   Access  Control   Usage     AudiIng   Monitoring  and   Logs   AdministraIon  &   Security   Key  Storage   IdenIty   Management   PlaQorm  Services   Deployment  &   Management   One-­‐click  web  app     deployment   Dev/ops  resource   management   Resource  Templates   Push  NoIficaIons   Mobile  Services   Mobile  AnalyIcs   IdenIty   Sync   App  Services   Workflow   Transcoding   Email   Search   Queuing  &   NoIficaIons   App  streaming   Analy7cs   Hadoop   Data  Pipelines   Data   Warehouse   Real-­‐Ime   Streaming  Data   Enterprise   Applica7ons   Virtual  Desktops   CollaboraIon  and  Sharing  
  23. 23. v   Compute Services Amazon EC2 Auto Scaling Elastic Load Balancing Actual EC2 Elastic Virtual servers in the cloud Dynamic traffic distribution Automated scaling of EC2 capacity
  24. 24. v   Networking Services Amazon VPC: AWS DirectConnect Amazon Route 53 Availability Zone B Availability Zone A Private, isolated section of the AWS Cloud Private connectivity between AWS and your datacenter Domain Name System (DNS) web service.
  25. 25. v   Storage Services Amazon EBS EBS Block storage for use with Amazon EC2 Amazon S3 Images Videos Files Binaries Snapshots Internet scale storage via API AWS Storage Gateway S3, Glacier Integrates on-premises IT and AWS storage Amazon Glacier Images Videos Files Binaries Snapshots Storage for archiving and backup
  26. 26. v   Database Services Amazon RDS Amazon DynamoDB Managed relational database service Managed NoSQL database service DBA   Amazon ElastiCache In-Memory Caching Service
  27. 27. v   Big Data Services Amazon EMR (Elastic Map Reduce) AWS Data Pipeline Hosted Hadoop framework Move data among AWS services and on- premises data sources Amazon Redshift Petabyte-scale data warehouse service
  28. 28. v   Application Services Amazon CloudFront distribute content globally Amazon CloudSearch Managed search service Amazon Elastic Transcoder Video transcoding in the cloud
  29. 29. v   Deployment & Administration Amazon CloudWatch AWS IAM (Identity & Access Mgmt) AWS Elastic Beanstalk Monitor resources Manage users, groups & permissions Automate resource management AWS CloudFormation Web App Enterprise App Database Templates to deploy & manage AWS OpsWorks Dev-Ops framework for application lifecycle management
  30. 30. Typical Use Cases
  31. 31. v   Web, Mobile, and Social Apps Amazon  AppStream  -­‐  Flexible,  interacIve   applicaIon  streaming  service  for  any  device   Captures  user  input  to  send  back  to  the  cloud   Responsive  and  consistent  experience  across  devices   Web  and   Mobile  Apps   on  AWS  
  32. 32. v   Big Data Import  Export   Glacier   S3   EC2   RedshiE  DynamoDB     EMR   Data  Pipeline   S3  Direct  Connect   COLLECT   STORE   ANALYZE   SHARE   AWS  BIG  DATA     PORTFOLIO   Amazon  Kinesis  -­‐  Fully-managed service for real time processing of streaming data, at any scale  
  33. 33. v   Enterprise Applications •  Amazon  RDS  for  Oracle   provides  managed  Oracle   database  deployments   •  Oracle  ApplicaIons  are  fully   supported  on  AWS   •  Oracle  licenses  owned  by   customers  are  fully  portable   to  AWS   •  AWS  is  an  SAP-­‐cerIfied  Global   Cloud  Services  Partner  and   Global  Technology  Partner   •  Most  SAP  products  are  now   cerIfied  for  producIon   deployment  on  AWS   •  Full,  licensed  Windows  Server   OS  on  AWS   •  Easily  install  services  that  you   know  -­‐  AD,  SCOM,  SQL,   Exchange,  SharePoint     •  Use  your  exisIng  MS  licenses   on  AWS  using  BYOL  
  34. 34. v   Disaster Recovery AWS  DR  Scenarios   Backup  and  Restore     Pilot  Light  for  Simple  Recovery  into  AWS     Warm  Standby  SoluIon     MulI-­‐site  SoluIon    
  35. 35. How Are Companies Getting Started With AWS?
  36. 36. v   Strategy 1: Cloud for Development & Test Environments SAP Oracle Enterprise Applications SAP Reduced deployment time from weeks to days Reduced test environment costs 70% reduction in operational costs
  37. 37. v   Strategy 2: Build New Apps in the Cloud Faster to build Easier to manage Less expensive to run Distributed architectures for high availability Financial   record   archiving   Clinical  trial   simula7ons   Product   Prototyping  &   Design   Audience   management  &   crea7ve  design     Hotel   booking   engine   Biological  data   research  Global  web   proper7es   Global  deals   engine   Video   streaming   SIM  card   credit   News   distribu7on   App   streaming   Firmware   upgrades   Mobile  games  
  38. 38. v   Strategy 3: Use Cloud to Make On-Premises Apps Better Corporate Data Centers App  1   App  2   App  3   App  N   …   Analy7cs   Backup   AWS Storage Gateway Amazon S3 Elastic Map Reduce Amazon Redshift
  39. 39. v   Strategy 3: Use Cloud to Make On-Premises Apps Better Big Data Analytics Oracle Databases Big Data Analytics Export operational data to AWS for analytics processing Automated backup to S3 with Oracle RMAN 50% cost reduction with 2x faster queries using Amazon Redshift
  40. 40. v   Strategy 4: Cloud Apps that Integrate with On- Premises Apps On-Premises Data Centers Hybrid App AWS serves application content & data Integration to Samsung data centers for financial transactions
  41. 41. v   Strategy 5: Migrate Existing Apps to the Cloud On-Premises Data Centers App   1/3 of servers migrated to AWS Saved £1.5 Million Migrated 500 web properties in 5 months New product web sites live in 2 days vs. 2 weeks Migrated clinical trials simulations platform Simulations in 1.2hrs vs. 60hrs 64% reduction in costs
  42. 42. v   Strategy 6: All In 100s of applications supporting 33M+ global members 10,000s of EC2 instances in multiple regions & zones At peak consumes 1/3 of US Internet bandwidth
  43. 43. Summary
  44. 44. v   What Sets AWS Apart? Building and managing cloud since 2006 40+ services to support any cloud workload History of rapid, customer-driven releases 11 regions, 28 availability zones, 53 edge locations 48 proactive price reductions to date 8,000+ SIs and ISVs; 2,000+ Marketplace products Experience Service Breadth & Depth Pace of Innovation Global Footprint Pricing Philosophy Ecosystem
  45. 45. v   Next steps … •  Sign up for an AWS account at aws.amazon.com •  Take advantage of the Free Tier •  Start experimenting! AWS
  46. 46. Online  Labs  |  Training   Gain  confidence  and  hands-­‐on   experience  with  AWS.  Watch  free   InstrucIonal  Videos  and  explore  Self-­‐ Paced  Labs   Instructor  Led  Classes     Learn  how  to  design,  deploy  and  operate   highly  available,  cost-­‐effecIve  and   secure  applicaIons  on  AWS  in  courses   led  by  qualified  AWS  instructors   Validate  your  technical  experIse   with  AWS  and  use  pracIce  exams   to  help  you  prepare  for  AWS   CerIficaIon   AWS  Cer7fica7on     hWp://aws.amazon.com/training    
  47. 47. Thank you Santanu Dutt Solutions Architect santanu@amazon.com @san_dutt

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