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Introduction to AI on AWS - AI/ML Hebrew Webinar

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Artificial Intelligence (AI) services on the AWS cloud bring the power of deep learning within reach of every developer, allowing us to develop new tools and enrich our systems with new capabilities. In this session, we will look into the opportunities to apply one or more of these services provide a number of examples and use cases to help you get started.

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Introduction to AI on AWS - AI/ML Hebrew Webinar

  1. 1. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Introduction to AI on AWS Boaz Ziniman – Technical Evangelist, AWS @ziniman boaz.ziniman.aws Ready, Set, Go! And beyond AI/ML webinar series in Hebrew
  2. 2. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Agenda • “Ready” - Introduction to AI/Machine Learning – April 29 Boaz Ziniman • “Set” - What is ML for developers? – April 30 Guy Ernest • “GO” - Building your own ChatBot with AWS Lex – May 7 Boaz Ziniman • “And Beyond” - Amazon Sagemaker – May 8 Guy Ernest Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  3. 3. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon.com,1995 Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  4. 4. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. « Two Decades of Recommender Systems at Amazon.com » (2017) https://www.computer.org/csdl/mags/ic/2017/03/mic2017030012.html G.D. Linden, J.A. Jacobi, and E.A. Benson, Collaborative Recommendations Using Item-to- Item Similarity Mappings, US Patent 6,266,649, to Amazon.com, Patent and Trademark Office, 2001 (filed 1998). Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  5. 5. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  6. 6. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  7. 7. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  8. 8. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  9. 9. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Our mission Put Machine Learning in the hands of every developer and data scientist
  10. 10. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Application Services Platform Services Frameworks & Infrastructure API-driven services: Vision & Language Services, Conversational Chatbots Deploy machine learning models with high-performance machine learning algorithms, broad framework support, and one-click training, tuning, and inference. Develop sophisticated models with any framework, create managed, auto- scaling clusters of GPUs for large scale training, or run inference on trained models. AWS ML Stack Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  11. 11. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. More AI/ML is built on AWS than anywhere else Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  12. 12. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. More AI/ML is built on AWS than anywhere else Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  13. 13. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Application Services
  14. 14. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Rekognition Deep Learning-based image analysis service Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  15. 15. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Rekognition Object and scene detection Facial analysis Face comparison Celebrity recognition Image moderation Text in image Image analysis service Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  16. 16. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Object & Scene Detection Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  17. 17. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Facial Analysis Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  18. 18. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. NEW Crowd Detection – up to 100 faces Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  19. 19. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Facial Search Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  20. 20. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Explicit Nudity Nudity Graphic Male Nudity Graphic Female Nudity Sexual Activity Partial Nudity Suggestive Female Swimwear or Underwear Male Swimwear or Underwear Revealing Clothes Image Moderation Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  21. 21. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Celebrity Recognition Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  22. 22. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. NEW Text in Image Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  23. 23. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Rekognition API example aws rekognition detect-labels --image '{"S3Object":{"Bucket":"demos.ziniman.com","Name":"photos/reko.jpg"}}' { "Labels": [ { "Confidence": 99.14048767089844, "Name": "Human" }, { "Confidence": 99.1404800415039, "Name": "People" }, { "Confidence": 99.14048767089844, "Name": "Person" }…… Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  24. 24. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Rekognition API example aws rekognition detect-faces --image '{"S3Object":{"Bucket":"demos.ziniman.com","Name":"photos/reko.jpg"}}' --attributes "ALL” { "FaceDetails": [ { .... "Gender": { "Confidence": 99.9211654663086, "Value": "Male" }, "AgeRange": { "High": 52, "Low": 35 }, .... Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  25. 25. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Marinus Analytics Marinus Analytics provides law enforcement with tools founded in artificial intelligence. Traffic Jam, is a suite of tools for use by law enforcement agencies on sex trafficking investigations. Before using Amazon Rekognition, their only recourse was manual processing; this was time- intensive or not possible. Now, investigators are able to take effective action by searching through millions of records in seconds to find victims. Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew http://www.marinusanalytics.com/articles/2017/10 /17/amazon-rekognition-helps-marinus-analytics- fight-human-trafficking
  26. 26. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Rekognition Video Deep Learning-based video analysis service NEWReady, Set, Go! And beyond - AI/ML webinar series in Hebrew
  27. 27. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Video Analysis Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  28. 28. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  29. 29. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  30. 30. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. City of Orlando Real-time video analysis ”The City of Orlando is excited to work with Amazon to pilot the latest in public safety software through a unique, first-of-it's-kind public- private partnership. Through the pilot, Orlando will utilize Amazon Rekognition Video and Amazon Kinesis Video Streams technology in a way that will use existing City resources to provide real-time detection and notification of persons-of-interests, further increasing public safety, and operational efficiency opportunities for the City of Orlando and other cities across the nation”. John Mina, Police Chief, City of Orlando Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  31. 31. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Polly Deep Learning-based text-to- speech service Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  32. 32. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Polly “Today in Seattle, WA it’s 11°F” Amazon Polly: Text In, Life-like Speech Out 52 voices across 25 languages Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew “Today in Seattle Washington it’s 11 degrees Fahrenheit”
  33. 33. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Polly Amazon Polly: Text In, Life-like Speech Out 52 voices across 25 languages Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew “Today in Mumbai, India it’s 32°C” “Today in Mumbai, India it’s 32 degrees Celcius”
  34. 34. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A Focus On Voice Quality & Pronunciation 1. Automatic, Accurate Text Processing • “Today in Seattle, WA, it’s 11°F” Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  35. 35. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A Focus On Voice Quality & Pronunciation 1. Automatic, Accurate Text Processing 2. Intelligible and Easy to Understand Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  36. 36. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A Focus On Voice Quality & Pronunciation 1. Automatic, Accurate Text Processing 2. Intelligible and Easy to Understand 3. Add Semantic Meaning to Text Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  37. 37. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A Focus On Voice Quality & Pronunciation https://www.w3.org/TR/speech-synthesis/ <speak> The spelling of my name is <prosody rate='x-slow'> <say-as interpret-as="characters">Boaz</say-as> </prosody> </speak> Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  38. 38. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A Focus On Voice Quality & Pronunciation 1. Automatic, Accurate Text Processing 2. Intelligible and Easy to Understand 3. Add Semantic Meaning to Text • “Richard’s number is 2122341237“ <say-as interpret-as="telephone"> Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  39. 39. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Voice Modification: Vocal Tract Length <speak> This is Brian without any voice modifications. <amazon:effect vocal-tract-length="+15%"> Imagine now that I got bigger… </amazon:effect> <amazon:effect vocal-tract-length="+25%"> Suppose that I got even bigger still… </amazon:effect> Now let's go back and hear the effect when I go in the opposite direction. <amazon:effect vocal-tract-length="-15%"> Can you tell that I'm getting smaller? </amazon:effect> <amazon:effect vocal-tract-length="-25%"> Now I'm even smaller than before. </amazon:effect> </speak> Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  40. 40. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Polly API example aws polly synthesize-speech --text "It was nice to live such a wonderful live show" --output-format mp3 --voice-id Joanna --text-type text johanna.mp3 Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  41. 41. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Duolingo • Duolingo is the most popular language-learning platform and the most downloaded education app in the world, with more than 170 million users. • They have run six A/B tests, testing an Amazon Polly voice against a voice from other TTS providers. • For all of these experiments, the winning condition was the Amazon Polly voice Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew https://aws.amazon.com/blogs/machine- learning/powering-language-learning-on- duolingo-with-amazon-polly/
  42. 42. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Translate Neural Machine Translation Service (Preview) NEWReady, Set, Go! And beyond - AI/ML webinar series in Hebrew
  43. 43. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. “Hello, what’s up? Do you want to go see a movie tonight?” Amazon Translate Natural and fluent language translation "Bonjour, quoi de neuf ? Tu veux aller voir un film ce soir ?" Amazon Translate Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  44. 44. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Automatic translation Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew Real-time translation Powered by Deep Learning 12 Language pairs (more to come) Language detection
  45. 45. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Hotels.com Machine Translation At Hotels.com, we are committed to offering all of our customers the most relevant and up to date information about their destination. To achieve that, we operate 90 localized websites in 41 languages. We have more than 25M customer reviews and more are coming in every day, making a great candidate for machine translation. Having evaluated Amazon Translate and several other solutions, we believe that Amazon Translate presents a quick, efficient and most importantly, accurate solution Matt Fryer, VP and Chief Data Science Officer, Hotels.com Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  46. 46. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Transcribe Automatic speech recognition service NEW (Preview) Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  47. 47. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. “Hello, this is Allan speaking” Automatic speech recognition service Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew Amazon Transcribe
  48. 48. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Support for telephony audio Timestamp generation Intelligent punctuation and formatting Recognize multiple speakers Custom vocabulary Multiple languages Automatic speech recognition service Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  49. 49. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. ringDNA RingDNA is an end-to-end communications platform for sales teams. Hundreds of enterprise organizations use RingDNA to increase productivity, engage in smarter sales conversations, gain predictive sales insights and improve their win rate. Speech to Text "A critical component of RingDNA’s Conversation AI requires best of breed speech-to-text to deliver transcriptions of every phone call. RingDNA is excited about Amazon Transcribe since it provides high-quality speech recognition at scale, helping us to better transcribe every call to text" Howard Brown, CEO & Founder, RingDNA https://www.youtube.com/watch?v=1ZJ_f1bDdog Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  50. 50. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Comprehend Natural Language Processing NEWReady, Set, Go! And beyond - AI/ML webinar series in Hebrew
  51. 51. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Fully managed natural language processing Discover valuable insights from text Entities Key Phrases Language Sentiment Amazon Comprehend Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  52. 52. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  53. 53. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Topic modeling STORM WORLD SERIES AUSTRALIASTOCK MARKET WASHINGTON HEALTH CRISIS MACHINE LEARNING LIBRARY OF NEWS ARTICLES * Amazon Comprehend Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  54. 54. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved.
  55. 55. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon Lex Conversational Interfaces Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  56. 56. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Intents A particular goal that the user wants to achieve Utterances Spoken or typed phrases that invoke your intent Slots Data the user must provide to fulfill the intent Prompts Questions that ask the user to input data Fulfillment The business logic required to fulfill the user’s intent BookHotel
  57. 57. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Lex Bots Salesforce Microsoft Dynamics Marketo Zendesk Web Devices Apps Facebook Messenger, Slack, Amazon Connect Mobile Mobile Hub integration Quickbooks Amazon Lex: Conversational Chatbots Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  58. 58. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Application Services Platform Services Frameworks & Infrastructure API-driven services: Vision & Language Services, Conversational Chatbots Deploy machine learning models with high-performance machine learning algorithms, broad framework support, and one-click training, tuning, and inference. Develop sophisticated models with any framework, create managed, auto- scaling clusters of GPUs for large scale training, or run inference on trained models. AWS ML Stack Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  59. 59. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Platform Services
  60. 60. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon EMR ML on Amazon Elastic Map Reduce Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  61. 61. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. End-to-End Machine Learning Platform Zero setup Flexible Model Training Pay by the second $ Amazon SageMaker Build, train, and deploy machine learning models at scale Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  62. 62. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Highly-optimized machine learning algorithms BuildPre-built notebook instances Amazon SageMaker
  63. 63. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Highly-optimized machine learning algorithms BuildPre-built notebook instances Train One-click training for ML, DL, and custom algorithms Easier training with hyperparameter optimization Amazon SageMaker
  64. 64. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Highly-optimized machine learning algorithms Deployment without engineering effort Fully-managed hosting at scale BuildPre-built notebook instances Deploy Train One-click training for ML, DL, and custom algorithms Easier training with hyperparameter optimization Amazon SageMaker
  65. 65. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Digital Globe In the last 18 years DigitalGlobe has been operating Earth imaging satellites, they have collected over 100 PB of imagery. There is a trade-off between how quickly data can be accessed and how much it will cost to store. Working with the ML Lab, Digital Globe built a predictive model that will reduce cloud storage costs for their imagery archive by 50%. http://blog.digitalglobe.com/industry/using- machine-learning-to-save-money-on-cloud-data- storage/ https://www.youtube.com/watch?v=mkKkSRIxU8M Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  66. 66. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Application Services Platform Services Frameworks & Infrastructure API-driven services: Vision & Language Services, Conversational Chatbots Deploy machine learning models with high-performance machine learning algorithms, broad framework support, and one-click training, tuning, and inference. Develop sophisticated models with any framework, create managed, auto- scaling clusters of GPUs for large scale training, or run inference on trained models. AWS ML Stack Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  67. 67. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Frameworks & Infrastructure
  68. 68. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon EC2 P3 Instances T h e f a s t e s t , m o s t p o w e r f u l G P U i n s t a n c e s i n t h e c l o u d • U p t o e i g h t N V I D I A T e s l a V 1 0 0 G P U s • 1 P e t a F L O P s o f c o m p u t a t i o n a l p e r f o r m a n c e – 1 4 x b e t t e r t h a n P 2 • 3 0 0 G B / s G P U - t o - G P U c o m m u n i c a t i o n ( N V L i n k ) – 9 x b e t t e r t h a n P 2 • 1 6 G B G P U m e m o r y w i t h 9 0 0 G B / s e c p e a k G P U m e m o r y b a n d w i d t h Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  69. 69. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. AWS Deep Learning AMI • Easy-to-launch tutorials • Hassle-free setup and configuration • Pay only for what you use • Accelerate your model training and deployment • Support for popular deep learning frameworks Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  70. 70. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. AWS DeepLens Deep Learning enabled video camera for developers NEW (Pre-orders) Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  71. 71. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. A new way to learn Custom built for deep learning Broad Framework Support Deploy models from Amazon SageMaker Integrated with AWS Full programmable with AWS Lambda AWS DeepLens World’s first Deep Learning enabled video camera for developers
  72. 72. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Object detection with AWS DeepLens
  73. 73. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. Amazon ML Lab Lots of companies doing Machine Learning Unable to unlock business potential Brainstorming Modeling Teaching Lack ML expertise Leverage Amazon experts with decades of ML experience with technologies like Amazon Echo, Amazon Alexa, Prime Air and Amazon Go Amazon ML Lab provides the missing ML expertise Ready, Set, Go! And beyond - AI/ML webinar series in Hebrew
  74. 74. © 2018, Amazon Web Services, Inc. or Its Affiliates. All rights reserved. FRAMEWORKS AND INTERFACES PLATFORM SERVICES APPLICATION SERVICES Amazon Rekognition Amazon Polly Amazon Lex Democratization of AI Amazon Rekognition Video Amazon Transcribe Amazon Comprehend Amazon SageMaker AWS DeepLens Amazon EMR Deep Learning AMI Amazon Translate
  75. 75. Thank you! Boaz Ziniman – Technical Evangelist, AWS @ziniman boaz.ziniman.aws

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