Cloud by Example for Interactive Agencies

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An introduction to the dependable, low cost, elastic cloud platform available to Interactive Agencies with Amazon Web Services.

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Cloud by Example for Interactive Agencies

  1. 1. Cloud by Example for Interactive Agencies
  2. 2. 2.00 pm Introduction Customer presentations2.30 pm Dare, Razorfish, LiveTalkback3.30 pm Break3.45 pm Running a Campaign in the Cloud4.10 pm Delivering High Performance Content4.35 pm Managing Rich-Media Transcoding5.00 pm Drinks + Networking
  3. 3. Matt WoodTechnology Evangelist
  4. 4. Introduction Matt Wood Technology Evangelist
  5. 5. Hello.
  6. 6. Thank you.
  7. 7. Infrastructure services
  8. 8. 5 years young
  9. 9. ?
  10. 10. Idea Product
  11. 11. Idea Product Heavy lifting
  12. 12. Scale Redundancy Automate 70%Idea Product Heavy liftingCapacity Management Procurement
  13. 13. 30%Idea Product Infrastructure
  14. 14. Idea Product AWS
  15. 15. Idea Product AWS
  16. 16. Compute
  17. 17. Compute Storage
  18. 18. Compute StorageDatabases
  19. 19. Compute Storage ServicesDatabases & Support
  20. 20. Dependable
  21. 21. APICompute Storage ServicesDatabases & SupportFault tolerant infrastructure
  22. 22. APICompute Storage ServicesDatabases & SupportFault tolerant infrastructure
  23. 23. Flexible
  24. 24. Compute Storage ServicesDatabases & Support
  25. 25. Compute Storage ServicesDatabases & Support
  26. 26. Low cost
  27. 27. Gb/month
  28. 28. Compute/hour
  29. 29. Economies of scale
  30. 30. On demand
  31. 31. Pay as you go
  32. 32. Pay for what you use
  33. 33. API driven
  34. 34. Elastic
  35. 35. Capacity Estimated demand Time
  36. 36. Capacity Infrastructure Investment Estimated demand Time
  37. 37. Capacity Infrastructure Real demand Time
  38. 38. Capacity Elastic capacity Real demand Time
  39. 39. Agility
  40. 40. Development agility
  41. 41. Business agility
  42. 42. Focus on your stuff
  43. 43. Why?
  44. 44. How?
  45. 45. On board
  46. 46. Strategy Migration On boardDev/test Production
  47. 47. Hasbro, BravoTV, KPBS
  48. 48. “Using these services, one can launch a campaign or application on a shoestring budget and scale the application as needed without requiring a large support team”Chuck Phillips
  49. 49. Streaming premium sports media and rights management
  50. 50. “The facilities you need to turn a small success into big success”Howard Kitto
  51. 51. Sharedresponsibility
  52. 52. Sharedresponsibility
  53. 53. Requirementbased access
  54. 54. Certification
  55. 55. ISO 27001 +SAS 70 Type II
  56. 56. PCI DSS Level 1
  57. 57. Control objectivesSecurity organisation Employee lifecycle Logical security Secure data handling Physical security Environmental safeguardsChange management Incident handling Availability and Data integrity redundancy
  58. 58. DDOSMan in the Middle IP spoofing
  59. 59. Data access control
  60. 60. Identity and access
  61. 61. ResourceisolationVirtual Private Cloud
  62. 62. aws.amazon.com/security
  63. 63. aws.amazon.com
  64. 64. Thank you!

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