Lines of Business: General Audience, Kids, EducationEmployees: 600Location: Arlington, VABusiness modelNon-profit member organization165 dues paying stationsDues are used for…License broadcast and digital contentBuild distribution infrastructureProducers are not owned by PBSStation sponsored/owned (e.g. Frontline)Independent (Children’s Television Workshop)You don’t listen to us on the way to work!
Also not shown here is our iPhone app which launched in January of 2011.We are currently developing a number of new mobile products which will target other mobile platforms as well as reach alternative platforms such as over-the-top devices
PBS is #1 amongst major Networks for unique visitors9 months ago we were at 15% which we considered to be very good
COVE Video metadata service API App servers - 6 medium EC2, RDS is 1 X-large master running with 2 x-large slaves in multimaster configuration2 small Ec2 running memcachedWe use ELBs for load balancing our applciation servers but then use HA proxy on Ec2 instances to load balance all of our RDS instancesTV schedules serviceApp Servers - 5 medium2 small EC2 instances running memcached1 xLarge RDS master with 2 Xlarge slaves
PBS Video for iPad PBSKids Video for iPad Launched Nov ‘10 Launched April ‘11
Fun With Numbers - February 2012 Total Video Mobile VideoUnique visitors: 30M/mo 115k unique visitors per dayVisits: 57M/mo 310k daily app opensPage views: 367M / mo 27% of hours watched, 40% of streamsVideo streams: 145M/moHours watched: 2.3M/mo
Mobile Video Architecture5 AWS accounts377 EC2 machines71 ELBs295 Elastic IPs69 RDS databases387 EBS volumes173 S3 buckets20 CloudFrontdistributions