Diversify your content with varied story types

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Tired of the same "10 tips for" posts or stories? Here are some different ideas for making your content more diverse

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Diversify your content with varied story types

  1. 1. TYPES OF FEATURES Copyright – Amanda F. C. Sturgill
  2. 2. GOT SMALL, ACTIONABLE TIPS? ROUND UP • Either 20 tips for whatever (challenge is organizing the items) • Or • 10 different experts say…(you make it seem like they are talking, though they are not) Copyright – Amanda F. C. Sturgill
  3. 3. START SOMEPLACE INTERESTING? HISTORICAL • Write about a person, place or event from your history • Must interest your current audience for some reason • Focus and angle very important • Bring out human drama Copyright – Amanda F. C. Sturgill
  4. 4. INSPIRATIONAL • Uplift the reader in some way…how this made me better • What I learned - first person treatment is common • Profile common • Person overcoming adversity is common Copyright – Amanda F. C. Sturgill
  5. 5. HUMOR • Must be funny • To your audience • Can be humorous versions of other types of articles…then called satire Copyright – Amanda F. C. Sturgill
  6. 6. ESSAY OR PERSONAL OPINION Not your opinion, but intended to make the readers form an opinion Needs •Facts •Logical thought process •Why you discarded other conclusions Copyright – Amanda F. C. Sturgill
  7. 7. EXPOSÉ Based on investigative reporting Facts must be surprising •Things you didn’t know about… •Corruption exposed •Pretense Has large number of well-cited and used sources Copyright – Amanda F. C. Sturgill
  8. 8. SERVICE ARTICLE • Logical explanation of how something works (works well with technology, health, business) • More engaging when framed as things that happened to a person • Tells reader how or why Copyright – Amanda F. C. Sturgill
  9. 9. PROFILE • Lets readers feel like an insider with a person/brand • Person/brand from their perspective • Person/brand from perspective of people who know them • Background about person/brand Copyright – Amanda F. C. Sturgill
  10. 10. HOW TO Introduces what you are trying to do Tells what hardware and software you need to do it Reader should finish being able to do it Copyright – Amanda F. C. Sturgill
  11. 11. OBSERVATION AND DETAIL Setting • Where • What does it look like • What does it sound like • What does it smell like • What happened • • • • What were people doing? What was the background action? How were people reacting? How about the non-central characters? Copyright – Amanda F. C. Sturgill

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