1.
The Digital
Revolution Meets
The Human Brain
= Pervasive
Neurotech

2.
The team behind the new Pervasive
Neurotechnology report
Alvaro Fernandez
Editor-In-Chief
Nikhil Sriraman
IP Analyst
Brian Gurewitz
Technology Analyst
Olivier Oullier
Science Advisor

3.
Today’s Agenda
 1-1.20pm ET: Five Key Trends Driving
Neurotechnology to Become Pervasive
 1.20-1.40pm ET: How Nielsen, Advanced
Neuromodulation Systems, Medtronic,
Microsoft and Brainlab emerged as
leading IP Holders
 1.40-2pm ET: Q&A

4.
Five key trends and insights
1. Exponential growth since 2010, close to/ supporting
commercialization
2. Large companies developing significant portfolios,
often under the radar
3. Evolution from invasive to pervasive  impact on
medicine, health, entertainment and business
4. Multi-sensor, multi-variable analysis and use of data
(EEG, eye-tracking, heart rate, computer use,
patient…)
5. Aggressive “build” AND strategic/ tactical “buy”

5.
Today’s Agenda
 1-1.20pm ET: Five Key Trends Driving
Neurotechnology to Become Pervasive
 1.20-1.40pm ET: How Nielsen, Advanced
Neuromodulation Systems, Medtronic,
Microsoft and Brainlab emerged as
leading IP Holders
 1.40-2pm ET: Q&A

6.
How we identified the population of
non-invasive neurotech patent filings
4K+ US non-invasive
neurotech patents
10K+ GLOBAL pubs
yielded w/ similar
process

7.
How we assessed patent portfolios
The SharpBrains’ IP Strength Index:
Quantity + Quality
Volume + Relevance Fwd Cites + Scope + Key Patents

8.
IP portfolio strength of 800+ organizations assessed
via SharpBrains Index (Report includes detailed
profiles of top 30, and ranks top 100)
How the Leading IP Holders emerged

9.
#1: Nielsen
(NYSE:NLSN)

10.
#1: Nielsen
(NYSE:NLSN)

11.
#2: Advanced Neuromodulation Systems
(St Jude Medical -- NYSE: STJ)

12.
#3: Medtronic
(NYSE:MDT)

13.
#4: Microsoft
(NASDAQ:MSFT)

14.
#4: Microsoft
(NASDAQ:MSFT)

15.
#5: Brainlab

16.
206-page report includes
 Chapter I. Scoping the Opportunity
 Chapter II. The State of Pervasive
Neurotechnology Patents
 Chapter III. The Patent Holders:
Ranking of Top 100 Assignees, and
Detailed Profiles of 30 Leaders
 Chapter IV. Analysis of 50 key Active
Patents
 Check out the full Table of
Contents & Figures