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Case Study:Daewoo Securities– Online Trading SystemCASE STUDY FOR FINANCIALS
In-Memory Database SolutionCASE STUDY FOR FINANCIALS■ Overview■ Problems■ Solutions■ ResultsAGENDA
+ OverviewAltibaseAltibase is provider of In-Memorydata solutions for real-time access,analysis and distribution of highvo...
+ ProblemsDaewoo Securities faced numerous, consumer-facing problems withtheir online trading systems that were manifested...
+ Solution Daewoo Securities implemented ALTIBASE HDB in-memoryDBMS in 2001. Specifically, ALTIBASE HDB eliminatedauthent...
+ Results Daewoo Securities no longer has customer-facing issues and related complaints,reputational risk and P&L damage....
In-Memory Database SolutionMORE REFERENCES: Altibase Solution OverviewTelecommunication Financial Service Manufacturing• S...
Website: www.altibase.comEmail: Info@altibase.comFacebook: facebook.com/altibaseincLinkedIn: linkedin.com/company/Altibase...
In-Memory Database Solutions for  Daewoo Securities - Online Trading System
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In-Memory Database Solutions for Daewoo Securities - Online Trading System

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Altibase enabled Daewoo Securities' online trading system to process and analyze more than 2000 quotes per second on multiple markets, including FOREX and Options.

ALTIBASE® HDB™ is the only Hybrid DBMS in the industry that combines an in-memory DBMS with an on-disk DBMS, with a single uniform interface, enabling real-time access to large volumes of data, while simplifying and revolutionizing data processing.

Altibase is provider of In-Memory data solutions for real-time access, analysis and distribution of high volumes of data in mission-critical environments.

**To Learn More:
Visit our website (www.altibase.com)
Download free trial (http://altibase.com/downloads/)
Email us (info@altibase.com)
Read Altibase Solution Overview (slidesha.re/ZMAYVh)

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In-Memory Database Solutions for Daewoo Securities - Online Trading System

  1. 1. Case Study:Daewoo Securities– Online Trading SystemCASE STUDY FOR FINANCIALS
  2. 2. In-Memory Database SolutionCASE STUDY FOR FINANCIALS■ Overview■ Problems■ Solutions■ ResultsAGENDA
  3. 3. + OverviewAltibaseAltibase is provider of In-Memorydata solutions for real-time access,analysis and distribution of highvolumes of data in mission-criticalenvironments.Daewoo SecuritiesDaewoo Securities is a full-servicebrokerage firm with the largestmarket share in Korea.SummaryAltibase enabled Daewoo Securities’ online trading system to process andanalyze more than 2000 quotes per second on multiple markets, includingFOREX and Options.In-Memory Database Solution
  4. 4. + ProblemsDaewoo Securities faced numerous, consumer-facing problems withtheir online trading systems that were manifested from three crucialareas. Due to a massive but typical influx of log-on attempts between 9:00AM–10:00AM, at market open, Daewoo Securities’ DBMS system could not handlethe load. As a result, logon attempts were unsuccessful and in-usedisconnections were widespread. This basic dysfunction frustrated consumersand ultimately led to a growing incertitude in Daewoo Securities’ ability to meeteven simple needs. Daewoo Securities had to assuage customers by indemnifying them, causingimmediate negative impact on P&L. Worse yet, customer ill-will, loss of faithand viral spread of news related to the pervasive system limitations resulted intwo vicious outcomes: A sustained and prolific exodus of existing customers anda correlated inability to attract new customers. Daewoo Securities was embroiled in a crisis. Its profitability and reputationwere suffering seemingly irreparable damage. Additionally, Daewoo Securitieswas facing the bitter reality of being left behind and passed by competitors.With the geometric growth of online trading in Korea1, Daewoo securities wasin need of a quick, implementable and seamless solution.1) Online trading grew from 2.9% to 66.6% from 1998 to 2001.In-Memory Database Solution
  5. 5. + Solution Daewoo Securities implemented ALTIBASE HDB in-memoryDBMS in 2001. Specifically, ALTIBASE HDB eliminatedauthentication issues which cleared the path for speed,connection stability and complete logon reliability. ALTIBASE’s solution provided Daewoo Securities withstandardized performance that is 6 times faster and holisticallymore reliable than its previous, on-disk DBMS. ALTIBSE HDB,without issue, processes more than 30,000 simultaneouslogons.In-Memory Database Solution
  6. 6. + Results Daewoo Securities no longer has customer-facing issues and related complaints,reputational risk and P&L damage. Due to ALIBASE HDB’s marked benefit to Daewoo Securities’ online trading arm, itis now integrated into its main information system that processes and analyzesmore than 2000 quotes per second on multiple markets, including FOREX andOptions. ALTIBASE HDB spring boarded Daewoo securities’ data processing speed by 7times1. As a direct result of ALTIBASE HDB, Daewoo Securities achieved its #1 position inmarket share in the year 2005, up four spots from the year 2000. Representing 8.5% total market share in 2005, Daewoo Securities is still expandingon that #1 position with 9.9% market share in 2010. Daewoo Securities’ continued growth is attributable to a further adaptation ofALTIBASE HDB in its main information processing system.In-Memory Database Solution1) (0.002 sec per order) VS. (0.014 sec per order).
  7. 7. In-Memory Database SolutionMORE REFERENCES: Altibase Solution OverviewTelecommunication Financial Service Manufacturing• SK Telecom* (Real TimeRating System)• China Telecom* (AccountBalance ManagementSystem)• China Unicom* (OnlineCharging System)• Korea Telecom* (AbnormalTraffic detection, Analysis,and Control System)• Samsung Securities*• E*TRADE *• Kyobo Securities* (RetailTrading System)• Solomon Investment &Securities*(FOREX TradingPlatform)• Global Banking Leader*(FOREX Trading Platform)• LG Display* (Quality ControlSystem)• Top Japanese MedicalSupplier (Global MRI/CTManufacturing Company)• BISTel* (EquipmentEngineering System)Solution Service Government• HP* (Hewlett-Packard)OpenMCM• HOA Soft (System forProprietary Trading Desks –Prop Desk)• Leading Global UtilityCompany (Call Center)• Sportstoto (Sports BettingIndustry)• KIDA* (Korea Institute forDefense Analyses) –Munitions InofrmationSystem• EBS* (Educational BroadCasting System) – SingleSign-On• KAIST (Course EnrollmentSystem)* Slide ShareRead More Case Studies>>
  8. 8. Website: www.altibase.comEmail: Info@altibase.comFacebook: facebook.com/altibaseincLinkedIn: linkedin.com/company/AltibaseTwitter: @altibase

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